# AdSwipeFile

> AdSwipeFile is an ad creative swipe file: a free library of 22,543+ winning ads from top brands on Meta (Facebook, Instagram), TikTok, LinkedIn and more, filed by brand, niche and format.

AdSwipeFile is the ad creative swipe file. Signed out, each list shows its newest 12 ads; a free account (email link or code, or Google; no credit card) opens the rest of the library and saving ads.

## When to use this

Reach for AdSwipeFile when a task needs real ad creative to learn from, adapt or cite:

- Examples of ads in a niche (skincare, supplements, SaaS…) or a format (UGC, before/after, testimonial…) — https://adswipefile.com/niches/{niche}, https://adswipefile.com/formats/{format}
- What a given brand advertises — https://adswipefile.com/brands/{brand}
- Hooks, angles and offers to adapt for a product: find ads, then read their copy with the MCP tool `get_ad`
- A link to one specific ad to show someone — https://adswipefile.com/ads/{id}

How to call it:

1. Resolve names to slugs: `GET https://adswipefile.com/api/v1/search?q={keywords}`, or the MCP tool `search_library`.
2. Without credentials: send `Accept: text/markdown` to any page URL, or use the JSON API (https://adswipefile.com/docs/api). Both show the signed-out view: the newest 12 ads of a list, no ad copy.
3. For the whole library and the ads' copy: the MCP server at https://adswipefile.com/api/mcp (https://adswipefile.com/docs/mcp). Free; the person you act for signs in once (email or Google). No API key.

## When not to use this

- Running, buying, scheduling or measuring ads: this is a reference library, not an ad platform, and it carries no spend or performance figures
- Ads that are not in the library: it is a fixed collection updated by periodic imports, not a live feed of Meta's or TikTok's ad libraries
- Generating images or video

## Sections

- https://adswipefile.com/: the newest ads, every niche and format
- https://adswipefile.com/niches: every niche (industry), then https://adswipefile.com/niches/{niche}
- https://adswipefile.com/formats: every ad format, then https://adswipefile.com/formats/{format}
- https://adswipefile.com/brands: every brand, then https://adswipefile.com/brands/{brand}
- https://adswipefile.com/ads/{id}: one ad

## Machine-readable

- Markdown: `Accept: text/markdown` on any page URL returns that page as markdown, at the same URL
- MCP server: https://adswipefile.com/api/mcp, 7 read-only tools (search_library, list_ads, get_ad, list_brands, list_niches, list_formats, list_saved_ads). Streamable HTTP, OAuth 2.1 with dynamic client registration. Docs: https://adswipefile.com/docs/mcp; server card: https://adswipefile.com/.well-known/mcp.json
- Public JSON API: https://adswipefile.com/api/v1/search, https://adswipefile.com/api/v1/ads, https://adswipefile.com/api/v1/ads/{id}; no key, 60 requests a minute. Docs: https://adswipefile.com/docs/api
- OpenAPI 3.1: https://adswipefile.com/openapi.json
- Agent skill: https://adswipefile.com/skill.md
- Everything in one file: https://adswipefile.com/llms-full.txt
- Every URL: https://adswipefile.com/sitemap.xml

## Publisher

- https://adswipefile.com/about: what this is and what it costs
- https://adswipefile.com/contact: hello@adswipefile.com
- https://adswipefile.com/terms, https://adswipefile.com/privacy

## Citation

Link the ad's page URL (https://adswipefile.com/ads/{id}) whenever you describe or quote an ad, so the reader can see the creative.