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Refreshed Nov 1, 2026

Nibble ads

The hooks, angles and offers behind Nibble’s Facebook and Instagram ads, filed by format and niche.

Median runHow long its ads stay up
136 days
Against EducationNiche median 95 days
1.4×

The messages Nibble keeps paying for

Same idea, new creatives

  • “¿Sabes qué es el”

    2 ads
    Nibble ad: “¿Sabes qué es el”Nibble ad: “¿Sabes qué es el”

    Running since Sep 2025.

How Nibble builds them

17 ads

What Nibble's ads are made of, row by row.

Free with an account.

Longest running

All 17

The Nibble ads that ran longest.

Free with an account.

Niche
Format
Hook
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Type
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Winning means kept running: brands rarely keep paying for ads that lose.

17 ads

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The creative features a textured, parchment-like background with a title at the top that reads "October 2025" followed by a larger, stylized headline: "Replace Scrolling with Addictive Geography Game." Below this, a personal anecdote begins with the hook: "I wanted to be 'that person' who always has something smart to say." The text continues to describe a friend's recommendation to try Nibble, a geography game that takes only 5 minutes a day and offers a journey across continents, oceans, and cultures, emphasizing discovery over memorization. A numbered list provides four steps: "1. Stop scrolling. 2. Download Nibble. 3. Play Geography for 5 min a day. 4. Become the most intelligent person in the room!" An image of Italy and surrounding islands, as seen from space, is overlaid on the right side of the text.
Ended · 174 days
Nibble
The creative is an illustration of a human cell with various organelles labeled, such as the nucleus, mitochondria, and ribosomes. Above the cell illustration, there are smaller illustrations of individual organelles with their names. Large text overlays read "Replace Doomscrolling" and "with Addictive Biology Game." Below the cell illustration, there is a numbered list: "1. Stop scrolling. 2. Download Nibble. 3. Learn Biology for 5 min a day. 4. Become the most intelligent person in the room!"
Ended · 171 daysVideo
Nibble
The creative features a split image. The left side displays a map of the Roman Empire with various cities labeled. The right side shows an artistic depiction of ancient Egypt with pyramids and a river. Across the top of the image, large text reads "How I replaced Scrolling Addiction with this History game." Below the Roman Empire map, bullet points list "Stop scrolling," "Download Nibble," "Learn History for 5 minutes a day," and "Become the most interesting person in the room!"
Ended · 167 days
Nibble
The image features a miniature diorama with tiny figures interacting with oversized, vibrant mushrooms. The text overlay reads "PRUEBA EL JUEGO DE BIOLOGÍA CON EL QUE TODOS ESTÁN OBSESIONADOS" which translates to "TRY THE BIOLOGY GAME EVERYONE IS OBSESSED WITH." The scene depicts small figures climbing ladders and moving objects around the mushroom landscape, suggesting a game or interactive experience related to biology.
Ended · 160 daysVideo
Nibble
A bald, bearded man is shown from the chest up, looking to the side and speaking. Below him, large, bold text reads "EVERY HIGHLY INTELLIGENT PERSON SHOULD KNOW BASIC MATH". Smaller text below that says "with Fun, Interactive Learning". A list follows, detailing "Day 1. Arithmetic... 10 min" through "Day 9. Number Theory... 10 min".
Ended · 154 daysVideo
Nibble
An illustration of a mountain range with a map of Europe overlaid on the mountains. The sky is blue with white clouds. Large white text at the top reads "Toda persona inteligente" and below that, in bold white letters, "DEBERÍA SABER DE HISTORIA". Below the mountain illustration, smaller text in white asks, "¿Alguna vez te has sentido asfixiado por la abrumadora cantidad de estupideces que ves en las redes sociales? ¡Prueba Nibble! Es como las redes sociales, pero con información interesante sobre arte, historia, lógica y temas similares que te harán sentir más culto, no más tonto."
Ended · 141 days
Nibble
A man with glasses stands in front of a chalkboard with mathematical equations. Text overlay at the top reads "ASÍ ES COMO AFILAS UNA MENTE LÓGICA" (This is how you sharpen a logical mind). A diagram on the man's shirt shows a path from "Falta de comprensión matemática" (Lack of mathematical understanding) to "Tu conocimiento hoy" (Your knowledge today), illustrating a learning journey. The bottom of the image has "EL PASADO" (The past) on the left and "EL FUTURO" (The future) on the right.
Ended · 140 daysVideo
Nibble
The top half of the creative shows a woman lying in bed with her eyes closed and a distressed expression. The bottom half is an illustration in an orange hue. It features a portrait of Sigmund Freud, a clock held in a hand, a bear, a horse, a building, and a person sleeping. Text overlays read "COMO DUOLINGO pero para la Psicología" and "¿Sabes qué es el Sigmund Freud". Below that, smaller text mentions "La Mente Maquiavélica", "9. Ciclos Narcisistas", and "17. Disfraz".
Ended · 132 daysVideo
Nibble
The top third of the image shows a woman lying in bed with her eyes closed and a pained expression. The middle section features a dark silhouette of a person standing against a blue, digital background with a world map overlay. A white text bubble with the Spanish question "¿Sabes qué es el" is prominent. The bottom portion is a dark, dramatic illustration depicting a plague doctor figure in a crowded street filled with screaming, anguished people. The overall visual theme suggests a historical or medical crisis, possibly related to disease or suffering, with a question posed to the viewer.
Ended · 122 daysVideo
Nibble
An illustration depicts a man in a suit pointing at a dog wearing psychedelic glasses. The title reads "Como Duolingo, pero para aprender de Psicología" (Like Duolingo, but for learning Psychology). Below the illustration, a numbered list provides steps: 1. Stop checking your social media. 2. Download Nibble. 3. Learn Psychology for 5 minutes a day. 4. Become the smartest person in the room!
Ended · 119 days
Nibble
The creative features a painting of a woman in a green dress and a small dog. White text is overlaid on the image, with the largest text reading "LIKE DUOLINGO," and smaller text below it stating "But for Art History." The overall impression is that the ad is promoting an educational app or service related to art history, drawing a parallel to the popular language-learning app Duolingo.
Ended · 112 daysVideo
Nibble
The creative features a split screen. The top half shows a scene from the show Bridgerton, with couples dancing in a ballroom. The bottom half shows a man with glasses wearing a blue polo shirt, holding a mug and gesturing with his hands. Text overlaying the top portion reads "How I REPLACED SCROLLING WITH CINEMA LESSONS". The Bridgerton logo is visible on the right side of the screen.
Ended · 37 daysVideo
Nibble
The creative is a blue blueprint-style graphic with white text and illustrations. The main headline reads "Replace Doomscrolling with Engineering Micro-Lessons." Below this, there are four sections, each featuring a technical illustration and details about an engineering topic. These topics include "Structural Analysis Basics," "Circuit Design 101," "Thermodynamics Principles," and "CAD Modelling Introduction." Each section lists a percentage, a time duration, and a specific skill. The bottom right corner has a "LEARN MORE" button with the Nibble logo.
Ended · 30 days
Nibble
The creative is a collage of famous artworks presented as a quiz. The top section features the question "WHO PAINTED THIS?" with two artworks: a cubist portrait and René Magritte's "The Son of Man." Below, two more artworks are displayed: Edvard Munch's "The Scream" and a portrait of a woman. Each artwork is accompanied by a list of potential artists, presented as checkboxes, inviting the viewer to guess the painter. The bottom right corner has a "PLAY ART GAME" logo for Nibble.
Ended · 21 days
Nibble
The ad is a minimalist design with a white background. At the top, it has a title that reads "How to think like Sherlock", with a subtitle that states "improve your power of deduction and logic". Below this, there is a series of interconnected geometric shapes including the Fibonacci sequence. The ad is then divided into sections showing different examples like "The sunk cost fallacy" and "The Monty Hall paradox", with data and skills listed below each title. Finally, a call to action "LEARN MORE" leads to the website of the brand.
Nibble
An image featuring a man in a newsboy cap covering the upper third of the frame. Below the man, a grey overlay contains white text that reads "Every Intelligent Person Should Know World History." A list of 15 historical topics, labeled Day 1 through Day 15, is displayed. In the lower right corner the logo is visible.
Nibble
The ad presents a visually appealing, dark-themed graphic. The central focus is a series of six stylized iris images, each representing a different school of philosophical thought (Stoicism, Epicureanism, Skepticism, Absurdism, Existentialism, and Rationalism). Above the images, the question "Which Philosophy School fits you best?" is displayed in bold, white text. Below the images, the name "nibble" and an "App Store" icon are visible. The overall composition aims to engage viewers with a thought-provoking question while promoting the app.
Nibble

How Nibble makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Nibble's ads are built from: who is in frame, the words, the structure, the top format and hook.

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