AdSwipeFile

Pit Viper ads

The hooks, angles and offers behind Pit Viper’s Facebook and Instagram ads, filed by format and niche.

17 of the 17 ads we track still run on Meta. The oldest live one started in October 2026.

Live on Meta now
44

on Pit Viper’s Meta page

Launched, last 30 days
41

on Pit Viper’s Meta page

Still running
17 of 17
Median run
13 days
Against Fashion
0.3×

niche median 47 days

The messages Pit Viper keeps paying for

Same idea, new creatives

  • “BREAKING PIT VIPERS? HARD. REPLACING BROKEN PIT VIPERS? EASY”

    4 ads

    On 4 ads.

  • “POV: you're a fish”

    2 ads
    Pit Viper ad: “POV: you're a fish”Pit Viper ad: “POV: you're a fish”

    Running since Oct 2026, all 2 still live.

  • “After you die, You will buy Pit Vipers”

    2 ads

    On 2 ads.

How Pit Viper builds them

61 ads

  • Evergreen, no season100%
  • No offer on the ad97%
  • Product image with text53%
  • Lifestyle image with text42%
  • Bold claim hook36%

Product image with text in 53% of its ads. 97% make no offer on the ad. 1 of 61 run a promo.

Longest running

All 61 ↗
  • Pit Viper ad that ran 28 days28 days
  • Pit Viper ad that ran 28 days28 days
  • Pit Viper ad that ran 28 days28 days
  • Pit Viper ad that ran 13 days13 days
Brands like Pit Viper
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Winning means kept running: brands rarely keep paying for ads that lose.

61 ads

Ask your agent about these ads
The creative is a text-only ad with a gradient background transitioning from dark blue to purple. The text overlay, in white, directly addresses the viewer with a warning about eye safety. It lists potential hazards like nuts and screws that can fly out of power tools, implying the product offers protection against such dangers. The overall impression is a straightforward, functional message about product utility.
Ran 28 days
Pit Viper
Three men wearing hard hats and sunglasses are outdoors, with one man in the foreground with his arms crossed. A yellow graphic overlay with the text "PIT VIPER" is at the top of the image. The men are shirtless and appear to be in a casual, outdoor setting. Text overlays highlight product features such as "100% UV protection lens" and "Flip-Up™ technology".
Ran 28 days
Pit Viper
A man wearing a black t-shirt and a baseball cap is looking at the camera. He is wearing sunglasses and pointing his index finger towards the viewer. Text overlays on the bottom of the screen read "these are the new". The background shows a clear blue sky, mountains in the distance, and some buildings. The Pit Viper logo is visible at the top of the image.
Ran 28 days
Pit Viper
The creative is split vertically. The left side shows a product shot of Pit Viper sunglasses with a neon leopard print design on a gradient background that transitions from blue to pink. Text overlays on this side read "The ORIGINAL" and "STARTING AT $79". The right side shows a close-up of an older person with white hair swimming in a pool, wearing the same Pit Viper sunglasses. Water splashes around their face as they emerge from the water.
Ran 13 days
Pit Viper
A man wearing a black t-shirt and a black baseball cap is adjusting his blue mirrored sunglasses. The sunglasses reflect a scene of people riding motorcycles. Large white text overlaid on the image reads "THESE ARE". The background shows a bright blue sky, some distant mountains, and power lines. The man appears to be outdoors at a restaurant or patio.
Ran 13 days
Pit Viper
A man with a mustache, wearing sunglasses and a baseball cap, sits at an outdoor table and gestures with his hands. White text overlaid on the image reads "THESE ARE THE". In the background, there are other patrons at tables and mountains visible in the distance. The overall scene suggests a casual outdoor dining or gathering setting.
Ran 13 days
Pit Viper
A man wearing sunglasses and a baseball cap sits at an outdoor table, pointing his index finger towards the camera. White text overlaid on the image reads "THESE ARE THE". The background shows a blurred scene of people at tables and mountains in the distance. The man has a mustache and curly hair, and is wearing a white t-shirt.
Ran 13 days
Pit Viper
The creative is shot from a first-person perspective, looking up from underwater. The viewer sees a person in camouflage clothing and green sunglasses looking down. The text "POV: you're a fish" is overlaid on the image. The overall impression is of being underwater and looking up at someone.
Ran 13 days
Pit Viper
A young woman with long brown hair and pink Pit Viper sunglasses is shown outdoors, looking slightly off-camera. She is wearing a grey t-shirt with a colorful graphic print and the text "THE PIT VIPERS" above it. The background features a bright blue sky, some buildings, mountains in the distance, and decorative banners hanging from a canopy overhead. The sunglasses reflect the surrounding environment.
Ran 13 days
Pit Viper
A close-up shot of a young blonde girl wearing large, black heart-shaped sunglasses. She is smiling broadly, showing her teeth. Pink text overlayed on the image reads "GROW UP IN THE ADMIRER JR." Below her, a stylized logo for "The Admirer" is visible, with smaller text reading "BY PIT VIPER" and "JUNIOR" on a pink heart-shaped candy. The background is blurred, showing parts of other people also wearing heart-shaped sunglasses.
Ran 12 days
Pit Viper
A man wearing a white t-shirt and a baseball cap is sitting at a table outdoors. He is holding up a pair of pink mirrored sunglasses and pointing to them. Text on the screen reads "REGULAR AND WIDE". The background shows a patio area with tables and people, and mountains in the distance. The man appears to be explaining the different sizes of the sunglasses.
Ran 12 days
Pit Viper
A pair of Pit Viper sunglasses with a grey and black snakeskin pattern on the frames and bright blue mirrored lenses is shown against a white background. The text overlay reads: "Pit Viper was founded on a simple principle - sunglasses that can take a beating." The image is a clean product shot, highlighting the design and durability of the sunglasses.
Ran 7 days
Pit Viper
A close-up selfie of a person wearing a ski helmet and goggles on a ski lift. The goggles have a bright pink and purple reflective lens, showing a reflection of the person holding a phone. The background is a snowy mountain slope with trees under a clear blue sky. White text overlaid on the bottom of the image asks, "DO YOUR GOGGLES SUCK?"
Ran 4 days
Pit Viper
A close-up, top-down view of three pairs of Pit Viper ski goggles against a plain white background. The goggles are stacked vertically, with their straps visible. The top pair has a pink mirrored lens and a white strap with a pink and white checkered pattern and the Pit Viper logo. The middle pair has a teal strap with the "Pit Viper" logo in white script and a blue-green mirrored lens. The bottom pair has a red-purple mirrored lens and a black strap with a red, yellow, and black striped Pit Viper logo. Text overlays list the features of the goggles.
Ran 4 days
Pit Viper
A close-up shot of a man wearing camouflage clothing and a hat, with purple mirrored sunglasses on. In the foreground, a pair of purple-patterned sunglasses is displayed prominently. Large white text at the bottom of the image reads "BACK IN STOCK" and smaller text above it says "THE REVLOCK BY PIT VIPER". A small yellow banner in the top right corner states "2x SOLD OUT".
Ran 4 days
Pit Viper
A man wearing a ski helmet and a blue fleece vest is looking directly at the camera. White text overlays the bottom half of the image, asking "DO YOU HATE WHEN YOUR GOGGLES FOG UP". The man is in what appears to be a public restroom, with sinks visible in the background. He is holding a pair of colorful ski goggles in his right hand.
Ran 4 days
Pit Viper
The creative is a first-person perspective video, looking down from what appears to be a fishing net or trap. A person wearing camouflage clothing, a beanie, and sunglasses is visible above, looking down into the net. The text overlay reads "POV: you're a fish." The scene is outdoors with a clear blue sky.
Ran 1 day
Pit Viper
The ad features two pairs of sunglasses with colorful lenses. The sunglasses are angled slightly, with labels pointing to specific features. Call-outs on the sunglasses read: '100% UVA + UVB Protection,' 'E-spot adjustment,' 'Rubberized touchpoints,' and 'Turbo adjustment.' The background is white, highlighting the sunglasses' design and features.
Pit Viper
A vibrant studio shot of sport sunglasses with a light blue frame and mirrored lenses. The sunglasses have a curved design with gradient lenses of yellow and green colors. The background is plain white.
Pit Viper
A studio shot featuring a man in a vintage style. He wears sunglasses, a denim jacket, and gold jewelry including multiple necklaces. He forms a heart shape with his hands. In the background, there is a bass guitar, a boombox, and a taxidermy-style surface, contributing to the retro aesthetic.
Pit Viper

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