AdSwipeFile

Swipe file + prompts

Creative OS: 24 real Meta ads, 4 Claude prompts and a weekly loop

A swipe file without a workflow is just a moodboard. This pack gives you the ads, the prompts that do the digging, and a week that turns one swipe into three tests.

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Dirty LabsProduct Image · Meta
  • 24 ads
  • 11 opening moves
  • 4 Claude prompts
  • 5-day loop

What’s inside

  1. 0124 real Meta ads from 5 brands, grouped by how they open: bold claim, offer, relatability, contrast and 7 more
  2. 024 prompts to run in Claude with AdSwipeFile connected: a brand teardown, a hook sweep, a brief from one ad and a three-variation grid
  3. 03A Monday to Friday loop that turns one swipe into three tests, one variable each
  4. 04All 24 ads as a CSV, ready for a sheet or a brief

6 of the 24 ads

Each one is labelled with how it opens. The pack has all 24, grouped by opening move, plus the CSV.

18 more ads across 11 opening moves, plus the CSVUnlock free

Try a prompt: brand teardown

Paste it into Claude with AdSwipeFile connected. The other 3 are in the pack.

Brand teardown

Find the Dirty Labs ads in AdSwipeFile. For each one you return, link the ad, name the hook tag and the visual format, and quote the opening line if there is one. Group them by hook tag. Do not guess which ad sold more. End with three structures I could borrow for a different household product.

3 more prompts in the packUnlock free

The week, at a glance

The pack adds what “done” looks like each day, and the rules that keep the tests honest.

  1. MonPick one brand or niche in AdSwipeFile and save 8 to 12 ads
  2. TueName the opening move on each and shortlist 3 structures
  3. WedRun the hook sweep or the brief prompt in Claude and note what to keep
  4. ThuWrite 3 tests, one variable each
  5. FriShip or queue them, and note what to look at next week

Questions

Is the Creative OS really free?
Yes. Sign up free with Google or your email and the full pack opens right on the page. You don't need a card.
What do I need to run the prompts?
Claude or ChatGPT with AdSwipeFile connected. It takes a couple of minutes, and the free plan includes 50 MCP/API calls a day.
Which brands are in the pack?
Dirty Labs, Enertor, Naboso, OOFOS and Remento: laundry, footwear, recovery gear and a memoir book. Different products with the same opening moves, so you can see the structure apart from the product.
Can I copy these ads?
Use them as references. Borrow the opening move and the structure, then write and shoot your own version. Every card links to the ad's page so you can study the full creative.

Get all 24 ads, the 4 prompts and the loop

Sign up with Google or your email and the whole pack opens on this page. No card.

By continuing, you agree to our Terms and Privacy Policy.