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Coco & Eve ads

The hooks, angles and offers behind Coco & Eve’s Facebook and Instagram ads, filed by format and niche.

Ads
172
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March 2025
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Beauty / Personal Care 172
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A split-screen image showing a before-and-after comparison. The 'before' image displays the back of a person with blonde hair that is frizzy and unkempt. The 'after' image, shown below, presents the same person with the same hair, now appearing smooth, styled, and shiny. A product bottle is partially visible on the left side of the 'after image.' Text overlay indicates the use of a leave-in treatment.
Coco & Eve
An overhead shot showcases a beauty product set, presented on a vibrant pink surface, possibly a beach towel. The primary focus is on a clear bottle with a pink cap, a product of 'COCO & EVE,' held by a hand with red nail polish. Next to it is a smaller pink bottle. The background is bright, showing a glimpse of what appears to be a woven mat and a small pink orchid, suggesting a summer or beach theme. The overall composition is clean, well-lit, and attractive, with the 'Glowing Summer Set' text overlaid at the top.
Coco & Eve
An ad showcasing the before and after results of a hair treatment. The image is vertically oriented and divided into two sections. The top section displays unkempt, frizzy hair labeled "Before". The bottom section presents the same hair, now smooth and wavy, with the text "After using Sweet Repair Leave-in Treatment". The product is also visible in the lower section. The image is set against a soft pink background.
Coco & Eve
A split-image advertisement showcasing the “before and after” effects of a clarifying hair shampoo. The left side of the image displays a close-up shot of a person's scalp, revealing visible flaking and a dull appearance, with the word “before” at the bottom left. The right side shows the same scalp, but now appears clean, clarified, and healthy, with a product bottle at the bottom with the text, “Clarifying Detox Shampoo removes excess oils, dirt and product build-up in one wash.”
Coco & Eve
An image featuring a split view comparing "before" and "after" hair treated with a leave-in product. At the top, the "before" image shows wavy, reddish-toned hair disheveled and possibly dry. Below, the "after" image displays the same hair, now styled in softer waves, appearing shinier and more defined. The product bottle is presented in the lower left along with text: "After using Sweet Repair Leave-in Treatment."
Coco & Eve
An advertisement featuring a before-and-after transformation of a person's hair. The top half shows a person with generally styled blonde hair, labeled 'Before'. The bottom half shows the same person with the blonde hair appearing smoother and more defined, with the text 'After using Sweet Repair Leave-in Treatment' overlaid on the image. Both pictures are set against a pink background.
Coco & Eve
The image is a studio shot of several hair care products arranged on a textured off-white surface, lit with soft natural light. The main elements include a bottle of hair elixir, a pink hairbrush. The bottle is pale pink with a green cap, tied with a small pink ribbon. A container filled with a creamy hair mask is also presented with an open lid on the right side. Hair clips are arranged at top left, and two small floral decorations. The overall composition is clean, aesthetically pleasing, and highlights the products in a visually appealing way.
Coco & Eve
The ad showcases a before-and-after comparison. The top image shows a close-up of a person's face with pink hair, labeled "Before." The lower image depicts a close-up of the same person's face with pink hair, but with a smoother, more hydrated appearance, along with a small product image on the left and the text "After using Sweet Repair Leave-in Treatment." The background is a solid pink color. The person in the images has pale skin, visible eyelashes and blue eyes.
Coco & Eve
A split-screen ad showcasing a before-and-after transformation of curly hair using a leave-in treatment. The top half features a woman with frizzy, somewhat tangled curls labeled 'Before'. The bottom half depicts the same woman with well-defined, glossy, and tamed curls, accompanied by a product bottle graphic labeled 'After using Sweet Repair Leave-in Treatment'. The ad has a pink background and is designed to emphasize the product's effectiveness for curly hair care.
Coco & Eve
A flat lay photo featuring hair care products and accessories on a white, textured surface. The image is well-lit and features a pink color scheme. There are a few items including a tub of cream, a hair product with a pink cap, a pink hair brush, and a furry pink object. The composition is visually appealing and suggests a focus on beauty and self-care.
Coco & Eve
A split-screen image. The top half shows a woman with no makeup, wearing a white robe. The bottom half shows the same woman with makeup on, wearing the same robe. The image is shot in a bathroom setting.
Coco & Eve
A split image showing a fair-skinned blonde woman before and after using a tanning product. On the left, she has a more pale complexion and is wearing a white shirt. On the right, the woman holds a pink bottle of a tanning product, and her skin has a golden tan. The images are side by side, highlighting the product's effect. The woman looks directly at the camera with a slight smile.
Coco & Eve
A split-screen image showcasing a woman's upper body. The left side shows the 'Before' state with pale skin, and the right side shows the 'After' state with tanned skin. The woman wears a black tank top in both images, and the background is neutral.
Coco & Eve
The ad is a split image on a blue background. On the left, it reads 'BEFORE' and shows the upper portion of a woman's legs with fair skin. On the right side, labeled 'AFTER', shows the same legs with a deep tan. The text at the top reads 'Say bye to burning and hello to a golden tan!'
Coco & Eve
A split image showcasing a leg before and after using a self-tanning product. The left side displays a fair-skinned leg, while the right side displays the same leg with a tanned appearance. Products are visible alongside the leg, including a bottle and applicator.
Coco & Eve
The ad showcases a comparison shot featuring a woman's upper body. On the left, the image shows the skin with a slight sheen, labeled as 'before'. The right side contrasts, displaying the skin with a sparkling, shimmery effect, indicative of a product application, and is labeled 'after Glow Shimmer Body Oil'. A product bottle is placed centrally, under the words, 'before' and 'after', and angled slightly. The woman's skin tone appears to be tanned. She wears fancy earrings and a soft pink dress.
Coco & Eve
The ad showcases a woman's decolletage in a pink dress, with a split image labeled “before” and “after.” The “after” side has enhanced radiance. Text over the image reads: “I love how this shimmer body oil gives an instant radiance and hydration to my skin without being sticky.” A bottle of the product is shown in the top right corner. The background resembles sand.
Coco & Eve
The ad is a split image featuring two headshots of a woman with blonde hair and blue eyes. The top image, labeled 'BEFORE,' depicts her with a natural complexion. The bottom image, labeled 'AFTER,' shows the same woman with visibly enhanced makeup, particularly bronzed skin and eye makeup. The composition suggests a before-and-after demonstration of a beauty product. The woman wears gold hoop earrings in both images.
Coco & Eve
An advertisement featuring a split image comparison of a woman's hair before and after using a shampoo and conditioner. The left side shows the hair's 'before' state, appearing dull, and unkempt. The right displays the same hair 'after' treatment, presenting a vibrant, hydrated look with enhanced shine and definition. In the center, two identical product bottles of the shampoo and conditioner are displayed. The overall composition highlights the product's transformative effects, emphasizing its hydrating properties.
Coco & Eve
A before-and-after split image featuring a woman with fair skin on the left, labeled 'before,' and the same woman with a noticeable tan on the right, holding a product labeled 'COCO & EVE' The woman is wearing a gold necklace and earrings. The background behind the woman differs slightly between the two sides of the image. The product in the after image shows a bottle with a pink label.
Coco & Eve

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