Refreshed Nov 1, 2026

The hooks, angles and offers behind moodylenses’ Facebook and Instagram ads, filed by format and niche.

Median runHow long its ads stay up
15 days
Against Beauty / Personal CareNiche median 20 days
0.8×

The messages moodylenses keeps paying for

Same idea, new creatives

  • “COLORED CONTACTS”

    11 ads

    On 11 ads.

  • “Black Friday Early Bird Sale”

    7 ads

    On 7 ads.

  • “Try 5 colors in one set!”

    7 ads

    On 7 ads.

How moodylenses builds them

120 ads

What moodylenses's ads are made of, row by row.

Free with an account.

Longest running

All 120

The moodylenses ads that ran longest.

Free with an account.

The creative shows a close-up of a clear phone case with decorative elements, including a pink teddy bear and small food icons. A hand is holding a tool to pick up a colored contact lens. Overlay text asks, "What would u see if u put these contacts on?" The brand name "moody" is visible in the top left corner. The image focuses on the contact lenses and the phone case, suggesting a visual transformation or aesthetic enhancement.
Paused · 332 daysVideo
The "moody" logo is displayed at the top of the image. Six different colored contact lenses are arranged in a circular pattern on a reflective surface, surrounded by grass and flowers. Each lens is labeled with its color name, such as "Olive Green," "Blue Frost Oolong," "Aqua Blue," "Midnight Ballet," "Strawberry Souffle," and "Palm Green." The overall aesthetic is natural and whimsical, with soft lighting and a dreamy atmosphere.
Paused · 69 days
The creative features a close-up of a person's eye with sparkling eyeshadow, set against a backdrop of golden, glittery spheres. Text overlays include the brand logo 'moody', the hashtag '#Iced Shaken Apricot Tea', and product specifications '6-Month | DIA:14.2 | G.DIA:13.3'. The top text announces '✨ MERRY CHRISTMAS! Your holiday party look just went BOGO FREE!'.
Paused · 44 daysVideo
A four-panel collage showcases contact lenses. The top left and bottom right panels show a close-up of a human eye with a brown contact lens. The top right and bottom left panels show a close-up of a single contact lens, appearing to be "Iced Shaken Apricot Tea" colored. The text "moody" is in the top left corner, and "Iced Shaken Apricot Tea" is in the bottom right corner. The ad copy highlights a sale with up to 55% off.
Paused · 41 days
A close-up shot of a young woman's face, focusing on her eyes and lips, with a soft, diffused lighting. Text overlays display the brand "moody" in large white letters at the top left, and product details like "#Blue Linen" and "DIA:14.2 | G.DIA:13.4" at the top right. The bottom of the image features the product name "GlowyLock™ Lens" and a tagline "A lifesaver for highlight-lens lovers." The woman is wearing subtle makeup, and her eyes are the focal point, showcasing the effect of the lenses.
Paused · 31 daysVideo
The ad displays a close-up of a blue contact lens with the brand name "moody" at the top. Below the lens, the product name "GlowyLock™ Rainy Blue" is prominently featured. The ad includes two split images of eyes, one labeled "Shown on Light Eyes" and the other "Shown on Dark Eyes," demonstrating the effect of the contact lenses. Technical specifications such as diameter, base curve, and water content are listed below the eye images.
Paused · 28 days
A pink shopping cart is filled with boxes of contact lenses and individual lenses. The background is a textured pink paper. Large pink text at the top reads "moody THURSDAY". Below that, smaller text says "Stock up your faves from just $11/box". A pink sticker on the right side of the cart says "Any 7 for $77". A pink oval on the left side of the cart says "Any 3 for $45".
Paused · 28 days
A close-up shot of a woman's face with a product logo and details overlaid on the top right. The product is contact lenses, specifically '#Amber Pro/1-day'. Three small inset images are placed on the lower left and right of the main image: a beach at sunset, a sunlit forest, and two people playing in the ocean at sunset. The text overlay on the top of the image reads 'moody' and the hook is 'Your eye look just found three new personalities. ✨'. The copy mentions different lens personalities and a campus sale with tiered discounts.
Paused · 22 daysVideo
A vending machine is displayed with "moody BLACK FRIDAY" text at the top. The machine is filled with various products, including plush toys, gift boxes, and what appear to be contact lens cases. Small string lights are draped across the front of the machine. In front of the machine, there are two gift boxes and a small shopping basket. The overall aesthetic is festive and promotional, hinting at a sale event.
Paused · 17 daysVideo
The ad features a close-up of a person's eye with a contact lens, displayed within a vintage television frame. Text overlays describe the "Oolong Brown" contact lenses as having a "sweet pink glow" that is "soft, playful, and hard to ignore." A separate image shows the contact lens packaging with its diameter specifications, and a "Love" sticker is placed near it. The overall aesthetic is playful and romantic, with a pink background and decorative elements like a vintage phone receiver and tape.
Paused · 15 days
The creative is a collage of four images arranged around a central pink heart balloon with a bow. The top left shows a close-up of a woman's eye with a contact lens. The bottom left shows a box of "Wild Berry" contact lenses. The top right shows a pink square with the "moody" logo. The bottom right shows a pile of fresh raspberries. The background is a gradient of pink with subtle white speckles, and the "moody" logo is at the top center.
Paused · 15 days
The ad displays a single contact lens at the top, with the brand name 'moody' visible. Below, it shows a split image of a person's eyes, labeled 'before' and 'after'. The 'before' image shows natural brown eyes, while the 'after' image shows eyes with a subtle, denim-brown colored contact lens. Text overlays provide product specifications like DIA, G.DIA, BC, and Water Content, along with a '1 DAY' label.
Paused · 14 days
A young woman with dark hair, wearing a sparkly silver top and multiple delicate necklaces, looks directly at the camera with her mouth slightly open. The "moody" logo is prominently displayed at the top of the screen. Lightning bolt graphics and stars are scattered across the background, which has a textured, burlap-like appearance. The text "FEEL THE FLOW. MOVE WITH THE VIBE. 🎶✨" is overlaid at the top, setting an energetic and aspirational tone.
Paused · 14 daysVideo
A product shot of a moody lenses box is placed on a wooden slice, surrounded by Christmas decorations like trees, ornaments, and a gingerbread house. The text "Merry Christmas" is overlaid on the image in a script font. The product box itself has a dark, sparkly design with a metallic illustration of a fish tail and the text "MOON FISHTAIL" and "COSMO DISCO".
Paused · 14 daysVideo
A clear phone case is shown filled with various colored contact lenses, arranged in a grid. The "moody" logo is visible in the top left corner. The text overlay reads "Custom 'Colored Contacts' Phone Cases — See the world through your own colorful filter. 📱✨" and includes a call to action "👇 Create yours now!". The creative showcases the product and its unique concept of storing colored contact lenses within a phone case.
Paused · 14 daysVideo
A close-up shot of a woman with striking blue eyes and dark, glossy nails. Text overlays read "Moonstone pro" at the top and "lower" near her collarbone. She is holding her hands up near her face, showcasing her nails and eyes. The background is blurred, suggesting an indoor setting. The overall impression is a beauty or fashion-focused visual.
Paused · 13 daysVideo
A dark background with gold glitter and text. The text reads "moody BLACK FRIDAY Contact Lens Guide Scroll to see a roundup of our best offers" followed by a hand icon and "50% OFF". Below the text are three boxes of contact lenses and three contact lenses displayed in front of the boxes. The boxes have "moody" branding and celestial designs. The contact lenses are various colors.
Paused · 13 days
A close-up shot of a single contact lens with a soft, luminous blue and white pattern, set against a blurred blue background with bokeh effects. The brand logo 'moody' is visible at the top. Below the lens, the text 'Moonstone' is displayed, followed by 'DIA:13.8mm | G.DIA:11.9mm'. The overall aesthetic is ethereal and highlights the product's visual appeal and specifications.
Paused · 11 daysVideo
The ad displays four different colored contact lenses on the left side of the screen, each paired with a close-up image of a human eye on the right, showcasing the effect of the lens. The text "Best choice for summer break" is prominently displayed at the top. Each lens pair is labeled with its type, such as "Breathe+ Denim Brown," "Breathe+ Nomad Sage," "Breathe+ Western Purple," and "Breathe+ Walnut Brown," along with specifications like "1 Day," "G.DIA," and "BC." The "moody" logo is at the bottom center.
Paused · 9 days
The ad features a dark, sparkling background with the text "moody THURSDAY" at the top. Below this, two prominent offers are displayed: "4 items for $46" and "6 items for $66". In the lower half of the image, three boxes of "moody" contact lenses are shown, along with three individual contact lenses labeled "Jazz Lightyea", "Moon Fishtail", and "Gemini Blues".
Paused · 9 days

How moodylenses makes its ads

What its ads are built from, by type, counted over the ads we have read.

What moodylenses's ads are built from: who is in frame, the words, the structure, the top format and hook.

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How moodylenses advertises on Facebook and Instagram

The library holds 120 ads from moodylenses in Beauty / Personal Care. Its most common visual formats are Product Image (64 ads), Collage (44) and Lifestyle Image (38). Its ads most often open on Urgency (28 ads), Offer only (13) and Relatability (6) hooks. Its ads stay up a median 15 days, 0.8× the Beauty / Personal Care median of 20 days.