AdSwipeFile

Refreshed Nov 1, 2026

Beauty Pie ads

The hooks, angles and offers behind Beauty Pie’s Facebook and Instagram ads, filed by format and niche.

Median runHow long its ads stay up
108 days
Against Beauty / Personal CareNiche median 20 days
5.4×

The messages Beauty Pie keeps paying for

Same idea, new creatives

  • “THESE WILL OVERHAUL YOUR COMPLEXION IN 20 DAYS”

    5 ads

    On 5 ads.

  • “WANT TO TRY BEAUTY PIE?”

    5 ads

    On 5 ads.

  • “OVERHAUL YOUR SKIN IN 2 WEEKS”

    3 ads

    On 3 ads.

How Beauty Pie builds them

72 ads

What Beauty Pie's ads are made of, row by row.

Free with an account.

Longest running

All 72

The Beauty Pie ads that ran longest.

Free with an account.

Niche
Format
Scroll for every format
Hook
Scroll for every hook
Status
Type
SortLongest running

Winning means kept running: brands rarely keep paying for ads that lose.

72 ads

Ask your agent about these ads
A woman with blonde hair, wearing a white collared shirt, smiles broadly at the camera. She is indoors, with large windows showing greenery and buildings in the background. White text at the bottom of the screen reads "so I always have it with me." The creative appears to be a personal endorsement or testimonial about a product she uses daily.
Paused · 177 daysVideo
Beauty Pie
A close-up shot of a woman with blonde hair, wearing a leopard-print pajama top and necklaces. She is applying something to the skin under her eye with her finger. A white text box overlays the bottom of the image with the words "replacing concealer completely for me". The woman appears to be a creator filming herself in a selfie-style video.
Paused · 168 days
Beauty Pie
A woman with blonde hair, wearing a white lace top, holds a white and silver tube in her hands. She is smiling and looking slightly off-camera. A white text box overlays the bottom of the image with the words: "I love a good red lipstick, but this is not a lipstick -". The product appears to be a cosmetic item, possibly a lip product, but the text suggests it is something different.
Paused · 153 daysVideo
Beauty Pie
A collection of six Beauty Pie skincare and makeup products is displayed against a light grey background. The brand logo "BEAUTY PIE" is prominently featured at the top. Text overlays highlight "Six beauty icons for only £39" and "Six bestselling skincare and makeup icons in one curated kit - only £39 (worth £95)". The products include a mascara, a facial peel, a cleanser, a serum, a face cream, and another serum bottle.
Paused · 142 days
Beauty Pie
A close-up shot of a woman with blonde hair and bangs, wearing subtle makeup and a gold hoop earring. She is holding a tube of lipstick near her face, which is slightly out of focus. The background is a plain light blue wall with two white, stylized bee decals. White text overlaid on the bottom right of the image reads "The best part?" The woman appears to be speaking directly to the camera, with a slight smile.
Paused · 132 days
Beauty Pie
A clear plastic bag filled with various skincare products is shown against a white background. The text "Love Great Skincare? Hate The Markups?" is displayed prominently at the top of the image. Below the headline, smaller text reads "Join Beauty Pie Today And Get £95 Of Skincare Bestsellers For Just £10 Extra." The products inside the bag include tubes and boxes with brand names like "ACIDENZYME", "YOUTH BOMB", and "BEAUTY PIE JAPAN FUSION".
Paused · 120 days
Beauty Pie
A collage of four images is presented. The top section features a large headline stating "STOP OVERPAYING FOR LED FACE MASKS." Below this, smaller text details an offer for an "Ultimate Skincare Kit" including an LED mask, membership, and face cream for £179. The bottom left image shows a woman wearing an LED face mask. The bottom right image displays a jar of "SUPER HEALTHY SKIN" cream. The bottom left image is a pink card that says "Annual Membership." The bottom right image shows a clear plastic bag filled with several Beauty Pie products.
Paused · 118 days
Beauty Pie
A woman with blonde hair and blue eyes is shown in a close-up shot, touching her face. She is wearing a cream-colored knitted sweater. Overlaid on the image are the words "Everyday" in a script font and "WINTER MAKEUP" in a larger, serif font. Below that, "BEAUTY PIE" is displayed. The overall impression is a soft, natural look suitable for everyday wear during the winter season.
Paused · 117 days
Beauty Pie
A woman with blonde, curly hair is shown from the chest up, looking down and to the side as she speaks. She is wearing makeup and has a gold earring in her right ear. A white text box overlays the bottom of the image with the words "Next up, going in with a little bit of cream shadow." The background is blurred and appears to be an indoor setting.
Active · 115 days
Beauty Pie
The creative features a split screen. The main part of the screen shows a close-up of a woman's chest with visible wrinkles. A smaller inset image shows the same woman's face, looking surprised and gesturing with her hands. Text overlaid on the chest image reads: "I'm not kidding, in three weeks my chest went from this to this." The ad highlights a dramatic improvement in skin texture over a short period.
Paused · 109 days
Beauty Pie
A close-up shot of a woman's face with her eyes closed and a slight smile. She is wearing subtle makeup and a white tank top. White text overlays the bottom right corner of the image, reading "I've just spent". The overall impression is one of contentment and perhaps satisfaction after a purchase or experience.
Paused · 106 days
Beauty Pie
The creative is split into two halves, left and right, with the text "What I Ordered:" on the left and "What I Got:" on the right. The left side shows a close-up of a person wearing a white LED face mask with pink lights. The right side displays the C-Wave LED Mask in its packaging, a "Gift Membership." card, and a jar of "SUPER HEALTHY SKIN" cream. Text at the bottom of the right side indicates "£115 anti-aging cream for free." A button at the bottom of the entire creative reads "Get the kit for £179."
Paused · 98 days
Beauty Pie
A close-up, top-down view of a jar of white cream. The cream has swirls and peaks, suggesting a rich texture. Text overlaid on the image reads "Like Crème De La Mer, without the price tag." The jar itself has text on it, partially visible, that includes "BEAUTY PIE" and "SUPER HEALTHY SKIN THE ORIGINAL ULTIMATE ANTI-AGING CREAM."
Active · 96 days
Beauty Pie
A collection of Beauty Pie skincare products is displayed against a light grey background. Text overlays on the left side of the image ask "Overwhelmed with skincare options?" followed by bullet points detailing an offer: "+ Join Beauty Pie+ for £59", "+ Get a free Beauty Icons kit (worth £65*)", and "+ Enjoy member-only prices all year". Below this, it states "*T&CS APPLY."
Paused · 79 days
Beauty Pie
A woman with dark hair and light makeup is holding a makeup stick and speaking directly to the camera. She is wearing a cream-colored sweater. Text overlay at the bottom of the screen reads: "I've got about ten minutes to get ready and I'm using the Beauty Pie". The video appears to be a makeup tutorial or a "get ready with me" style content.
Paused · 66 days
Beauty Pie
A woman with blonde hair and blue eyes holds up a silver bottle of foundation to her face. She is wearing a white top and gold hoop earrings. Text on the screen reads "Blurs your skin." The overall impression is a beauty tutorial or product demonstration.
Paused · 62 daysVideo
Beauty Pie
A close-up shot of a man applying a light-colored cream under his eye with his finger. He has a mustache and is wearing a black shirt. On-screen text at the bottom reads "Look at that." The video appears to be a demonstration of an under-eye product, likely a concealer or brightener, showing its immediate effect.
Paused · 58 days
Beauty Pie
A close-up selfie of a woman with curly hair and freckles, looking directly at the camera with an open mouth and an excited expression. She is holding several makeup products in her hand. White text overlaid on the bottom of the image reads: "I can't believe I'm almost 49, and it's taken me till now". The creative uses a relatable hook about aging and discovering new products.
Paused · 57 days
Beauty Pie
A woman with dark hair and red nail polish is holding up a clear cosmetic bag filled with Beauty Pie products. She has a wide, excited smile and her mouth is open. The bag is labeled "BEAUTY PIE" in large black letters. The products inside are in colorful packaging, including yellow, pink, and blue tubes and boxes. The text "Start your free trial of Beauty Pie+ to get the Beauty Icons set for £39" is overlaid on the image.
Paused · 50 days
Beauty Pie
A clean, well-lit product shot features several Beauty Pie skincare items arranged on a reflective surface. Prominently displayed are tubes and bottles of various lotions, serums, and lip gloss. Bold black text overlaid on the image reads: "How I Got My First 5 BEAUTY PIE Products For £0. I Joined." Below this, smaller text states: "*Membership Is £59/Year". The overall impression is a promotional display of beauty products with a clear offer.
Active · 40 days
Beauty Pie

How Beauty Pie makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Beauty Pie's ads are built from: who is in frame, the words, the structure, the top format and hook.

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How Beauty Pie advertises on Facebook and Instagram

The library holds 72 ads from Beauty Pie in Beauty / Personal Care. Its most common visual formats are Text Overlay (57 ads), Product Image (42) and Lifestyle Image (7). Its ads most often open on Social proof (11 ads), Question (9) and Bold claim (8) hooks. Its ads stay up a median 108 days, 5.4× the Beauty / Personal Care median of 20 days.

Brands like Beauty Pie

Beauty Pie by format

Beauty Pie by hook

Niche