OUAI Winning Ads

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AllActandAcreAlya Skin AustraliaAngela Caglia SkincareARMRAAthena ClubBali BodyBambu EarthBare AnatomyBeardbrandBeauty PieBeekeeper's NaturalsBiteBokaBondiBoostBRAVO SIERRACanopyCarpeCoco & EveCocoflosscocokindCocunatCopenhagen GroomingCurologyDermalogicaDewtyDoe LashesDollar Shave ClubDRMTLGYDrunk Elephant Skin CareEstridEvery Man JackFacetheoryFirst Aid BeautyFrank BodyGeologieGleaminGlossierGlow RecipeGoFlausGoliHanacureHarry'sHerbivore BotanicalsHero CosmeticshimsHismileHoraceILIA BeautyJolieJones Road BeautyKinfieldKitschKORA OrganicsKosasL'angeLeaf ShaveLuminMad Rabbit TattooManta SleepMaudemoodylensesMoon JuiceMoshMoxieLashMVMTMy Subscription AddictionNativeNoodOars + AlpsOlaplexOUAIParavelParticleProsequipQure SkincareRose Skin CoSALT & STONESand & SkyScotch PorterShe's BirdieSolawaveSupergoopTherabodyTooletriesTropeakaTrue BotanicalsUklashUltra VioletteusehuronVanity PlanetVegamourYouthforiaYOUTH TO THE PEOPLEZitSticka
An advertisement for a hair and body mist product with a warm, beachy aesthetic. The image features a partially visible bottle of the product, set against a sand-like background with a gradient of orange and teal colors. Text overlays include "NEW," centered at the top, followed by the name of the product "ST. BARTS" in large, stylized font, and "HAIR & BODY MIST" in a smaller font below. Scattered around the product bottle are speech bubble-like text boxes containing comments from users expressing excitement and requests for the product. The bottom of the advertisement reads, "OUR #1 MOST REQUESTED PRODUCT."
An advertisement for a body care bundle offered by a beauty brand. The ad features a white background with a spray of water, mimicking a beach setting, with the text "BUNDLE & SAVE 15%" at the top. Below are three product bottles in a line, demonstrating a three-step system: Cleanse and Exfoliate, Hydrate The Skin, and Add a Scent and includes the text "NEW! FOR BODY". The ad also includes the text "YOUR BODY, YOUR OUAI."
The ad showcases a bottle of leave-in conditioner against a blurred background with water droplets. The bottle is centered, featuring a white label with product information. Below the bottle, a five-star rating graphic is displayed, followed by the ad copy, which is a testimonial from "EMMA M." praising the product's effect on hair volume, shine, and heat protection.
A vertical ad showcases a collection of haircare product bottles arranged in a visually appealing manner. The bottles are positioned on a glass shelf with water splashes around them. The upper portion has text stating "FREE SHIPPING, RIGHT THIS [BRAND]" indicating a promotional offer. The ad uses a clean, minimalist aesthetic with a focus on the products. The background is a soft, neutral tone, enhancing the visibility of the product bottles.
An advertisement featuring two shampoo and conditioner bottles, with a testimonial from a customer. The bottles are positioned centrally, with water splashing around them, creating a fresh and dynamic visual. The text includes a quote praising the product's effectiveness in making the hair soft and full. The background is a soft, neutral color. The layout is clean, with a focus on the product and the positive customer feedback.
The ad features a smiling woman with healthy, shiny hair, holding a bottle of hair oil. The background has a blue gradient. Text overlays highlight the product's benefits such as frizz control, hydration, and heat protection. Additional text mentions the limited-edition scent and a tropical scent.
The ad showcases two product containers stacked, with one slightly behind the other. They are matte finish, light-colored containers labeled for different hair types. The top container is labeled for fine to medium hair, while the bottom container is presented for thick hair types. Below, placed on a soft background, are five gold stars, followed by text that introduces the product as 'Treatment Masques ', and includes a quote that says, “If you want hair that feels like you just left the salon, use this hair masque!” and signed by “Leslie T.”. The overall image is designed with a clean, minimalistic aesthetic.
The ad features two cylindrical product containers against a white background with water splashing around. The one on the left has drawings of waves and the right contains the drawing of a flower. The containers are different shades of light blue. Text indicating 'NEW!', 'LIMITED EDITION', and the name of the product are present at the bottom of the containers. The ad includes a name and an 'x' symbol in the middle to denote the collaboration between brands.
The ad is a lifestyle image featuring hair care products, coffee, and a croissant to suggest a morning routine or travel-themed promotion. The ad is visually engaging, with the products strategically placed among the other items. The products are arranged with a cup of coffee and a croissant on a plate, and there's a book and a key ring. The top of the image features textual information about a bundle deal and a price offer.
The ad features an overhead shot of a travel security tray filled with travel essentials. The tray contains a passport, currency, plane tickets, sunglasses, Altoids, a green cap and travel-sized beauty products. The text includes the phrase, "BUNDLE & SAVE 15% ON TRAVEL SIZES." A circle below the tray highlights a starting price.
An advertisement featuring a beige travel-sized cosmetic bag opened to display various beauty products. The products include bottles and jars of beauty items, a hair clip, and a comb. The bag rests on a light wooden surface, beside a white sink, and the backdrop is another light wooden wall. Text overlayed on top reads 'BUNDLE & SAVE 15% ON TRAVEL SIZES' with the words 'TRAVEL SIZES' bolded with a airplane icon. In a white circle it reads 'STARTING AT £12.'
An advertisement showcasing travel-sized beauty products in a carry-on item tray. The tray contains a passport, tickets, cash, an Altoids tin, sunglasses, a cap, and several bottles of beauty products. The ad primarily shows a bundle offer with a 15% discount on travel sizes starting from $14.
An advertisement promoting a laundry detergent. The ad features a young woman with curly hair smiling and holding a detergent bottle inside what appears to be a washing machine drum. The bottle is white with minimalist design elements. The background is a dark gray that mimics the interior of a washing machine. Text at the top reads 'CATCH A QUAI-VE ON LAUNDRY DAY'. Additional text announces 'NEW! LIMITED EDITION' and 'NORTH BONDI DEDTERGENT'. There is also a circle with the words 'LIMITED EDITION COLLAB' around the brands and logos.
An advertisement for hair oil. The ad features a close-up of a hair oil bottle against a soft, light blue sky background with fluffy white clouds. The bottle is the central focus, with text elements and call-outs surrounding it to highlight key features and benefits such as fighting frizz, providing heat protection, and giving a healthy, hydrated, and shiny finish. The layout includes descriptive text such as NEW!, HAIR OIL ST. BARTS, and LIMITED EDITION ST. BARTS SCENT, and YOUR GO-TO HAIR OIL, NOW IN A TROPICAL SCENT. The overall tone is clean, bright, and appealing, designed to capture attention with its concise messaging and attractive visual presentation.
An advertisement features a woman with long, dark hair pulled back, tilted head, and eyes closed. She's smiling and appears to be outdoors with a light blue sky in the background. She is holding a bottle of hair oil. Text overlays highlight product benefits such as heat protection, frizz control, and a shiny finish.
An ad featuring a beige hair product bottle held up by a hand with well-manicured nails, set against a gray background with scattered confetti. The bottle is centered and angled slightly upward, with the hand holding it below the frame. Text at the top reads 'BEST SELLERS ARE AT THE TOP OF THEIR WISH LIST.' The overall composition is clean and modern.
An ad with a pink floral background featuring three product containers: a box of dryer sheets, a metallic can, and a detergent pouch. Text overlay in a stylized font emphasizes the product's benefits. The layout is clean and appealing, with a focus on the products and the promise of a pleasant experience
An advertisement featuring body care products arranged on a white surface against a gradient blue background. The ad layout presents the products with text overlay. The text elements, in a clean, modern font, include the message 'YOUR BODY, YOUR OUAI', 'BUILD YOUR OWN BUNDLE', and 'NEW! FOR BODY.' Steps are outlined with dotted lines and include 'STEP 1: CLEANSE & EXFOLIATE', 'STEP 2: HYDRATE SKIN', and 'STEP 3: ADD A SCENT'. Products are arranged in a visually appealing way. To the bottom right is a circular sticker that reads 'BUNDLE & SAVE 15%' in bold.
An advertisement featuring two large, cylindrical detergent containers with white tops; both are splashed with water. The left container is labeled 'North Bondi', and the right, 'Melrose Place'. The background is white and the text 'OUAI x DedCool' is placed on top.
The ad features product placement on a light grey backdrop with a minimalist, stylish aesthetic. In the center, a cylindrical container is surrounded by fresh flowers like pink roses and white orchids. Beside the container are fresh fruits like lemons, limes, and raspberries. Overlapping these elements is a circular logo with the brand name. At the bottom, three additional circular elements present scent descriptions such as 'Catching a Ouai-Ve', 'Tan Lines,' and 'A G'day.' The ad conveys scents as fresh and nature-inspired.
An advertisement showcasing a travel-sized beauty kit presented on a wooden countertop next to a sink with a golden faucet, in a well-lit shot. The kit is open, revealing several small bottles and containers of beauty products, a comb, and a mauve hairclip. The products are arranged around a beige travel case. The text 'YOUR FAVORITES, NOW IN TRAVEL SIZE' is displayed in a clean, sans-serif font at the top.
The image is a product advertisement with a clean, minimalist style. It features a clear plastic bag held by a person of color with a dark skin tone. The bag is transparent and filled with various travel-sized cosmetic and haircare products. Text at the top of the image reads "YOUR FAVORITES, NOW IN TRAVEL SIZE", followed by "GET ON YOUR OUAI" and a small airplane symbol. The products within the bag are diverse, with different sizes and shapes of bottles and jars The overall composition is clean and emphasizes the portability and convenience of the travel-sized products.
An eye-level shot captures a neatly arranged flat lay on a wooden surface, featuring beauty products, a cup of coffee, and a croissant. In the upper left corner, the text 'YOUR FAVORITES, NOW IN TRAVEL SIZE' and 'GET ON YOUR OUAI' are displayed in a clean, modern font. Several OUAI brand hair care products are visible. A croissant and a cup of coffee on a saucer sit on the left, alongside a Cafe Kitsune logo, suggesting a lifestyle integration. The overall mood is warm and inviting. The products are positioned to suggest ease of travel with the line, 'Get on Your Ouai'.
An eye-level shot captures a still life arrangement on a wooden surface, suggesting a breakfast or cafe setting. The primary focus is on several bottles of hair care product, and a cup of coffee. A croissant sits on a plate next to hair products. Text overlays at the top of the image read "CRUISE YOUR THROUGH TSA". The overall aesthetic is clean and inviting, portraying a lifestyle of convenience and travel.

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