Refreshed Nov 1, 2026

The hooks, angles and offers behind Bite’s Facebook and Instagram ads, filed by format and niche.

Median runHow long its ads stay up
124 days

The messages Bite keeps paying for

Same idea, new creatives

  • “It's toothpaste. But better”

    3 ads
    Bite ad: “It's toothpaste. But better”Bite ad: “It's toothpaste. But better”

    On 3 ads.

  • “24% Off”

    2 ads
    Bite ad: “24% Off”Bite ad: “24% Off”

    On 2 ads.

  • “ONE BOTTLE SOLD EVERY 30 SECONDS”

    2 ads
    Bite ad: “ONE BOTTLE SOLD EVERY 30 SECONDS”Bite ad: “ONE BOTTLE SOLD EVERY 30 SECONDS”

    On 2 ads.

How Bite builds them

21 ads

What Bite's ads are made of, row by row.

Free with an account.

Longest running

All 21

The Bite ads that ran longest.

Free with an account.

The creative features a close-up shot of a tube of toothpaste with text overlaid on a white background. The text asks, "Why does toothpaste come in a tube?" The background is blurred, showing a person with red hair in the upper right corner. The focus is on the question posed by the text, inviting the viewer to learn the answer.
Ended · 144 daysVideo
A woman with blonde hair and a striped shirt smiles broadly as she holds up a small glass bottle of Bite Whitening Gel and a wooden applicator. The applicator has a small amount of gel on its tip. White text overlaid on the bottom of the image reads, "This finally got rid of the yellow stains on my teeth." The woman appears happy and satisfied with the product.
Live · 128 daysVideo
Three tubes of toothpaste are arranged on a textured, neutral-colored surface. A white text box with black sans-serif font is overlaid on the image, asking "Let's talk about how we avoid plastic..." with a small globe emoji to the right. The tubes vary in size and color, with one black tube prominently displayed at an angle, showing text on its packaging. The other two tubes are white and gray, positioned below and to the left of the black tube.
Ended · 119 daysVideo
The video shows a close-up of a manufacturing process where small white bottles are being filled and capped on a conveyor belt. The text overlay reads "Bite Bits are packaged in glass bottles" in white and yellow font. The "NOW THIS" logo is visible in the top right corner. The overall impression is of a product being manufactured and packaged.
Ended · 73 daysVideo

How Bite makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Bite's ads are built from: who is in frame, the words, the structure, the top format and hook.

On Starter, free for 7 days if you haven't tried it yet.