Dollar Shave Club Winning Ads

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The ad showcases a cardboard box held open to display its contents. Text at the top promotes a shave set with a 50% discount. Inside the box, there's a razor and multiple product tubes and a soap bar. The text on the box reads, "One little box. So many possibilities." The overall composition is well-lit and focuses on the products.
The ad showcases a flat lay of shaving products on a bathroom counter. The product includes razors, shave prep products, and shave butter. The layout includes a black razor in the center, with three blue tubes of shaving products to the right, and razor blade cartridges and a box that says "Welcome to the club" in the background. In front of the razor, there are two yellow sticky notes with the text: “Get all of this for ONLY $4.50” at the bottom there is a text that says "$4.50 for new members only".
The ad is divided in two parts. The left side says "IN" and shows a clean, modern razor. The right side says "OUT" and shows a worn, used razor, suggesting a contrast between using fresh razors versus old razors. The "IN" side includes text about fresh razors starting at $4.50 per month and the "OUT" side text describing using "old, dirty razor."
An advertisement for shaving products. The image has a relaxed, summery feel, showing shaving products arranged on a green inflatable raft floating in a pool of blue water. Text at the top reads, 'FRESH SHAVES FOR SUNNY DAYS'. The products include a razor with sunglasses, a travel case, a tube of shave butter, and a razor cartridge. The pricing of the product is in a starburst shape at the bottom.
The ad features a vibrant, dynamic composition. The central visual is a collection of shaving products arranged on a stylized racing track backdrop. A sleek, black razor with additional cartridges sits near a tube of blue shave butter. A racing car graphic speeds along the bottom left, while graphic elements suggest a race theme, with checkered flags at the top. Prominent text overlaid on the image reads 'TIDY UP PIT ROAD' and 'GET STARTED FOR ONLY $5'. The overall feel is energetic and masculine.
A vibrant, orange ad featuring various shaving products. White text dominates the scene, reading "YOUR CART MISSES YOU" in a bold font. Several droplets of water, rendered in a gradient orange, are scattered across the background. The ad showcases a selection of shaving products: a razor cartridge, a razor handle, a shave butter tube. Text at the bottom reads, "GET STARTED FOR ONLY $5".
A product shot displays a black razor against a light gray background. The razor is the primary focus, with key features highlighted by orange lines and text. The ad layout includes the headline "BEARD CARE THREE WAYS" and a circled "MEMBER FAVORITE" label further supporting the product appeal. Various features are listed, emphasizing precision and user experience, such as "CLUB SERIES 6 BLADE RAZOR," "60 MINUTE CORDLESS RUNTIME," "WATER RESISTANT," along with an image of the adjustable trimmer and "POWER TRIMMER WITH SELF-SHARPENING CERAMIC FACE BLADE."
The ad features a vertical composition against a blue background with water droplet graphics. The words "WE MISSED YOU" are prominently displayed in large white text. Beneath the text, the ad includes images of shaving products, including a razor, a replacement razor head, and shave butter. The text also includes "COME BACK FOR ONLY $5.00". The overall layout is clean and simple, using whitespace effectively to draw attention to the promotional messaging.
An advertisement for a nose and ear hair trimmer. The ad features a man holding the trimmer up to his ear. Text is overlaid on the image, highlighting features like \"180 minute cordless runtime\", \"360° rotary head\", and that it is \"waterproof\". A smaller circular image shows the detailer head. A badge says \"SOLD OUT 3X!\".
The ad features a black and rose gold electric shaver with two separate attachment heads. The primary unit is upright with a digital display showing '100%'. An adjacent attachment rests separately. Text overlays in bold navy blue read, 'YOUR FACE AND YOUR BALLS DON'T NEED TO SHARE.' Arrows point to 'FACE' and 'BALLS/BODY' highlighting the shaver's dual functionality. A circular badge reads 'MEMBER FAVORITE' in orange.
An ad showcasing a grooming kit presented in a cardboard box. The box is open, revealing a razor, a tube of shave butter, and blade cartridges. Above the box, a text overlay reads "Shave smarter, not harder." The layout features a focus on the products presented within the box to highlight the offer of a shaving kit for $5. Overall, the ad aims to draw attention to the shaving kit itself and its value proposition.
The image shows a grooming kit laid out on a white surface, with a plane in the background, implying travel. The kit includes a black toiletry bag on the left, a razor, razor heads, and three blue tubes of shaving products labeled 'Shave Butter', 'Prep Scrub', and 'Post Shave Dew'. The products are arranged to present a complete shaving routine, and the price is displayed in a circle near the right side of the image. The overall composition is clean and highlights the convenience of the kit.
The ad features a close-up shot of a razor and shaving cream. A person's hand holds a dollop of shaving cream, emphasizing its texture. Below the cream, a razor with a black and silver handle is displayed. The text "A BUTTERY SMOOTH SHAVE" is superimposed. Near the razor, the image displays three small navy tubes of shave products. The text "Shave easy. Save Money." and "GET STARTED FOR ONLY $4.50" are at the bottom. The background is a soft, neutral color.
The image displays a grooming product advertisement set against a dark blue gradient backdrop. A glowing white neon sign in a circle, resembling a pair of crossed razors, is situated at the top. Positioned below are three dark blue product tubes labeled 'Prep Scrub', 'Shave Butter', and 'Post Shave Dew', each with the brand logo. In the foreground, a razor handle and blade are present, along with a spare blade cartridge. The text 'GET STARTED FOR ONLY $4.50' is displayed across the bottom.
A vertical ad on a blue background features shaving products and price information. At the top are a razor head and a cartridge. In the middle, the words “NEW MEMBER DEAL” are displayed in large, white text. Below this, there is a tube of shave butter and a razor. Text on the bottom right says “GET STARTED FOR ONLY $5”. The background has a pattern of water droplets.
An advertisement showcasing a box containing shaving-related products. The top of the image features a dark blue banner that says "Shave smarter, not harder." in white text. An orange circle containing "FOR ONLY $5.00" appears on the right side, further emphasizing the price. Inside the box, there are products including a razor handle, razor head, shave butter tube, and a gray stone. The overall arrangement suggests a product presentation or promotional offer. The background includes a wooden table surface.
An eye-level shot features an open cardboard box against a beige backdrop. The box contains a razor handle, replacement blades, a blade cover, and a tube of shave butter. Above the box, a blue banner displays the text "NEW DEAL: All this for $5". Inside the box, the text "MEET YOUR NEW RAZOR" is printed.
An overhead shot features a black razor resting on a backdrop of a partially unzipped black bag. The razor is black with a silver blade head. Text overlayed on the image highlights the words 'BEARD CARE THREE WAYS'. Other text details include 'CLUB SERIES 6 BLADE RAZOR', 'WATER RESISTANT IPX5 CERTIFIED', '60 MINUTE CORDLESS RUNTIME', 'POWER TRIMMER', and 'ADJUSTABLE TRIMMER GUARD INCLUDED.' A circular orange badge in the upper right corner reads 'MEMBER FAVORITE'.
The ad is a studio shot featuring black razors against a dual-tone background. The background is split into two parts: a blue and white. The razors are shown in detail, some with a close-up of the razor head. The primary razor in focus is positioned in the middle and has its handle pointed downwards. The text overlay reads, "COME BACK FOR ONLY $5.00". The overall composition is clean and highlights the product's features.
An advertisement features a stylized arrangement of shaving products against a vibrant blue background with subtle smoke effects. The central text 'IT'S BEEN A WHILE' dominates the upper portion in bold, white lettering, setting a tone of a reunion or welcome back. Further down, a promotional message 'COME BACK FOR ONLY $5.00' appears to the right in a smaller, yet noticeable font, emphasizing value. The product display includes a black razor, a tube of shave butter, and a container of razor blades arranged artfully. The composition is designed to attract attention emphasizing a return to or purchase of the product
An ad for a body groomer. The ad features a product shot of the groomer and its charging base. Various features are highlighted with arrows pointing to the product's face head, and body head. Text includes "YOUR FACE AND YOUR BALLS DON'T NEED TO SHARE.", "WATERPROOF", "90 MINUTE RUNTIME", and "MEMBER FAVORITE". The background gradient goes from dark to light.
The ad showcases a cardboard box containing shaving products on a white background. Above the box, text reads 'SHAVING? SAVING'. The box contains a tube of shave butter, a razor, a pack of razor blades and a small grey item. A green circular sticker states 'FOR ONLY $5'. The overall composition is clean and product-focused.
An image featuring an electric trimmer being held by a person. The trimmer has a bronze-colored body with black accents. The ad text is displayed in a large, bold, white font. The text includes, 'TRY THE DOUBLE HEADER ELECTRIC TRIMMER'. Additional details include the mention of '90 MINUTE RUNTIME' and 'WATERPROOF' with visual indicators like a battery icon and a water drop symbol. The trimmer is shown with two detachable heads labeled FACE HEAD and BODY HEAD, and is being held with a neutral background.
An advertisement featuring a grooming kit laid out on a road. The background shows a road that leads into a mountain range under a cloudy sky. In the foreground, an open grooming bag is next to a razor, razor blade refills, and several tubes of grooming products. The text 'FOR ON-THE-GO GROOMING' is at the top of the ad, and in the upper right corner, a circled price tag says '$34.99'

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