Glossier Winning Ads

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AllActandAcreAlya Skin AustraliaAngela Caglia SkincareARMRAAthena ClubBali BodyBambu EarthBare AnatomyBeardbrandBeauty PieBeekeeper's NaturalsBiteBokaBondiBoostBRAVO SIERRACanopyCarpeCoco & EveCocoflosscocokindCocunatCopenhagen GroomingCurologyDermalogicaDewtyDoe LashesDollar Shave ClubDRMTLGYDrunk Elephant Skin CareEstridEvery Man JackFacetheoryFirst Aid BeautyFrank BodyGeologieGleaminGlossierGlow RecipeGoFlausGoliHanacureHarry'sHerbivore BotanicalsHero CosmeticshimsHismileHoraceILIA BeautyJolieJones Road BeautyKinfieldKitschKORA OrganicsKosasL'angeLeaf ShaveLuminMad Rabbit TattooManta SleepMaudemoodylensesMoon JuiceMoshMoxieLashMVMTMy Subscription AddictionNativeNoodOars + AlpsOlaplexOUAIParavelParticleProsequipQure SkincareRose Skin CoSALT & STONESand & SkyScotch PorterShe's BirdieSolawaveSupergoopTherabodyTooletriesTropeakaTrue BotanicalsUklashUltra VioletteusehuronVanity PlanetVegamourYouthforiaYOUTH TO THE PEOPLEZitSticka
The ad showcases a vibrant red jar of skincare product, possibly a body moisturizer, with the lid placed beside it on a white surface against a tiled wall. The text 'New!' is at the top followed by 'Crème de you.' The ad also includes 'Shop now' in a red rectangle as a call to action. The product is labeled as an 'Ultra-nourishing + efficacious body moisturizer.' The overall composition is clean and focuses on the product.
An advertisement for a body butter product. The primary focus is on a red jar of cream with a white lid, placed on a white surface. The product is open, displaying the cream inside. The ad features the product name at the top and brand name at the bottom with a call to action button.
The ad is split into two sections. The top half displays a close-up of a person's open mouth with glossy lips and a white tube of lip balm. The brand name, is placed on the mouth. The bottom half shows a collection of colorful lip balm tubes. Text overlays include 'Guilt-free balms' and 'FEEL GOOD WHEN YOU BUY MORE FOR LESS'. A button with the text 'Get Balms' is displayed on the bottom.
An advertisement featuring several pale pink bottles of perfume with red caps and a compact, all arranged on a white surface. The layout is clean and minimalist, with the bottles and compact displayed in a visually appealing manner. Above the fragrance bottles are the words "Prepare for compliments" and "Now available in four sizes", directing the user to shop now with a red bottom.
The image is a close-up shot of a person's lips applying lip product. The lips are the main focus, with a glossy, reddish color. A lipstick tube is being used to apply the product. Overlaying the image is a speech bubble that reads, '10/10 recommend a 3-in-1 lip,' and a red heart symbol. Below that is a button that says 'Shop Ultralip'.
An advertisement featuring a collection of beauty products arranged on a neutral-toned fabric. In the center is a bright orange banner with '20% OFF' in large white text, above 'LIMITED TIME ONLY!' in smaller text. Below this is an orange button that reads 'Shop now'. The products themselves, primarily pink and white containers of varying shapes and sizes, create a visually appealing composition. A pink circular logo with a smiley face and the words 'FRIENDS OF' appears on the right top corner. The overall layout is aimed at capturing attention and promoting a limited-time offer with stylish product presentation.
An image showcasing beauty products. The ad features four cosmetic product containers arranged on a white, tile-lined surface, with a neutral background. From left to right, there is a white tube labeled "boy brow," a pink mascara tube labeled "lash slick," a silver mascara wand extending from a pink tube, and a white container labeled "Glossier." The containers have a simple, minimalist design. Above the products, the ad text reads "The eye-opening essentials." Below this, "Lash Slick + Boy Brow" and a "Shop now" button are presented. The overall composition is clean and focused, with a product-centric aesthetic.
A product shot featuring an open red lipstick against a clean white background. The lipstick is in a pink tube with a silver metal core. The label reads 'Glossier'.
The image is a vertical ad featuring a product shot of three translucent, rectangular trays in varying light pastel colors: clear, off-white, and pink. The trays have a slightly wavy texture and are stacked in a way that the tops and sides of the trays are visible. The brand name is embossed on the tray. The background is a plain white. The ad copy includes text about the tray being iconic and a retail staple. There is a "Shop now" button.
A close-up product shot featuring several items from a beauty brand. The composition showcases a perfume bottle with a red cap, a clear bottle, and a pink lip gloss. The background is a clean, white surface. A pop up with text and the option to shop is on top of all the items.
The vertical image showcases a collection of Glossier beauty products arranged on a bathroom countertop. Various items include a large red jar, a round pink compact, a tall white deodorant, and several bottles of different shapes and sizes, all carrying the brand's signature minimalist design aesthetic. The products are staged against a light-colored background, emphasizing the clean lines and modern feel
An overhead shot of a tan purse overflowing with beauty products. Featured items include a small bottle of face serum, a green tube of lip balm, and a multi-colored hair claw clip. The text "Summer ready hair in a snap." is displayed with an arrow pointing to the claw clip. A button at the bottom says "Shop summer."
The image showcases a minimal, clean aesthetic. A person's hands are the focus, holding and interacting with a rollerball perfume. The rollerball bottle is pinkish and clear. The text 'Glossier you. Rollerball' is positioned on the lower part and the text 'Targeted, scent-to-skin contact' is presented at the bottom of the image. The composition uses soft lighting and a blurred background, emphasizing the product and its use.
The ad features a stack of red, circular cosmetic jars against a white background. The topmost jar is open, showcasing a swirl of creamy white product. The second jar, which is also open, is placed below the topmost jar. Another jar lies beside. The ad copy includes the product name, 'Crème de you,' and a description emphasizing its sensory qualities ('creamy, salty, warm'). A call to action 'Shop now' is highlighted in a red button at the top.
Close-up shot of an eye with mascara being applied. The eye is in focus, showing individual eyelashes being coated with mascara from a wand. Skin around the eye is visible with some freckles. Text overlay in a white box which says, "Lash Slick", "come for the length + lift, stay for the all-day wear." and "Shop now". The composition focuses on the result of using the product.
The ad features a split composition. The upper half showcases beauty product tubes alongside swatches of blush. The lower focuses on a close-up of a person's face, highlighting their cheek with a subtle flush from the product. Text at the bottom encourages viewers to 'Blush a little!' with a call to action to shop the product. The overall composition focuses on the product's effect.
The ad features a young woman wearing a white t-shirt. The t-shirt has red text, including the brand name and other text. The woman is looking at the camera. The ad is framed by a decorative red lace border and a blue circle in the top left corner that says "LIMITED EDITION". In the top, there is a call out to the “Holiday Tee” with a shop button below, and at the bottom a statement "like it's the season".
The ad showcases various makeup products from the brand, each paired with a school subject. The layout presents a grid of products such as lip liner, cloud paint, cleanser, and foundation, each labeled with a school subject: writing, art, science, P.E., english, drama, music, history, and math. A "Shop now" button is prominently displayed at the top. The background is a pale pink.
The ad showcases two tubes of lip products. The tubes are pink, with the product name "ultralip" printed vertically on them. The top of each tube has a circular label with the product name and shade printed on it. The background is neutral, highlighting the lip products. Text at the bottom announces new shades, listing "Cranberry and Pony."
The ad features a close-up shot of a light pink bottle of a skincare product with the top slightly open, showing a droplet of the product. The bottle is set against a clean, white background. Text on the top left of the image reads "Futuredew" and below it is the description "Your shortcut to dewy, glowy skin." The brand logo is at the bottom center of the bottle. The overall feel is minimalist and emphasizes the product's benefit.
The image shows four deodorant sticks arranged on a white background. The sticks are cylindrical with white bodies and colored tops (pink, red, and green). Some product is dispensed outwards. The layout is clean and minimalist, with the brand logo visible on one of the sticks and the text 'LOVE YOUR PITS' and 'Shop now' at the top.
An eye-level shot showcases a vibrant tube of lip balm on a textured surface, likely a table. The lip balm is bright pink with a matching box, both featuring labels and text, and it stands against a soft pink folded piece of clothing, creating a coordinated color scheme. The background faintly displays additional text and design elements that identify the brand. The overall composition aims to highlight the product through its color and placement, with the folded fabric providing a soft backdrop.
A promotional image featuring three skincare products arranged on a pink background. At the top, the text reads 'Three steps to peak you.' and 'Shop trifecta'. The image includes three skincare products, a face serum, perfume and eyebrow product next to each other. A sticker with some cartoon-like drawing can be seen behind the products with the texts 'Limited Edition!' included.
The ad features a product shot of a skincare product with a light pink bottle and pump dispenser. A drop of the product is visible at the dispenser's opening. The background is a soft, neutral color. Text overlays at the top read, 'Skincare that contains multitudes. (just like you).' and include a 'Shop now' button.

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