Refreshed Nov 1, 2026

The hooks, angles and offers behind Ultra Violette’s Facebook and Instagram ads, filed by format and niche.

Median runHow long its ads stay up
24 days
Against Beauty / Personal CareNiche median 20 days
1.2×

The messages Ultra Violette keeps paying for

Same idea, new creatives

  • “You've never worn SPF this light before”

    3 ads

    On 3 ads.

  • “SUPER SUPREME SPF 50”

    2 ads
    Ultra Violette ad: “SUPER SUPREME SPF 50”Ultra Violette ad: “SUPER SUPREME SPF 50”

    Running since May 2026.

  • “Self-Gifting SPF”

    2 ads

    On 2 ads.

How Ultra Violette builds them

60 ads

What Ultra Violette's ads are made of, row by row.

Free with an account.

Longest running

All 60

The Ultra Violette ads that ran longest.

Free with an account.

A smiling woman holds up a gift box for Ultra Violette's "First Class Future Proofers" holiday collection. The box has a gradient of purple, pink, and yellow, with sparkles. Inside the box, two tubes of sunscreen are visible: one blue and one pink. Text overlays on the box highlight "ULTRA VIOLETTE" and "FIRST CLASS Future Proofers". A small heart-shaped graphic in the top right corner reads "SAVE 37%". The woman is wearing a white halter top and a gold necklace. The background is a softly lit indoor setting.
Paused · 163 daysVideo
A blue tube of Ultra Violette SPF 50 sunscreen is shown lying on a white surface. The tube is slightly crumpled, indicating it has been used. A yellow text bubble overlays the bottom of the image with the words "Your empties speak for themselves." The product is the main focus, with text on the packaging clearly visible, detailing its name and SPF level. The overall impression is of a well-loved and frequently used product.
Paused · 101 days
Two bottles of Ultra Violette SPF 50 sunscreen are shown against a bright blue sky with clouds. Text overlay on the left reads "SUPER SUPREME SPF 50" in large blue letters. A blue oval shape in the bottom right corner contains the text "UP TO 42% SAVINGS" in white and yellow letters. The creative highlights the product and a promotional offer.
Paused · 37 days
A close-up shot shows a person's shoulder and neck, holding a pink bottle of Ultra Violette SPF 50 Disco Queen Luminous Body Oil. The bottle is angled towards the viewer, with the text 'ULTRA VIOLETTE' and 'SPF 50' clearly visible. Overlay text in white reads 'Give your body a golden hour gleam'. A gold chain necklace is visible around the person's neck. The overall aesthetic suggests a sunny, glamorous outdoor setting.
Paused · 32 days
A woman is sitting in the driver's seat of a car, holding a spray bottle and spraying it towards her face. She is wearing workout clothes, and the text "Morning gym session" is overlaid on the image. The scene suggests a moment of refreshing oneself after or before a workout, highlighting a relatable experience for people who exercise.
Paused · 30 daysVideo
A woman with blonde hair is looking down with a slightly disgusted expression as she rummages through a bright pink makeup bag. On-screen text reads "me when someone says they don't use SPF lip balm." The lighting suggests she is indoors, possibly near a window, with sunlight casting a warm glow on her face. The overall impression is a humorous, relatable reaction to a skincare oversight.
Paused · 29 daysVideo
This is a collage-style ad creative featuring multiple images of Ultra Violette's Supreme Screen SPF 50. The top left shows a spatula spreading a creamy, tan-colored product. The top right displays several tubes of the sunscreen inside an open toiletry bag. The bottom left shows a woman holding a tube of the sunscreen, with a yellow "3-IN-1" graphic overlay. The bottom right shows a hand holding a tube of the sunscreen, with text on the tube visible. The main hook text is overlaid on the image, stating that the product creates a perfect glowy canvas under makeup without pilling, slipping, or sliding.
Paused · 28 daysVideo
A blue tube of Ultra Violette SPF 50+ sunscreen is shown lying on a white ledge. The tube is slightly crushed, indicating it has been used. The text "The SPF that launched a thousand empties" is displayed in a yellow speech bubble overlay on the bottom of the image. The product is the main focus, with text highlighting its popularity and desirability.
Paused · 28 days
A woman wearing sunglasses and a black long-sleeved shirt is sitting in the driver's seat of a car. She is holding a small blue and pink bottle in her right hand, appearing to apply it. White text overlaid on the image reads "Not your average mineral SPF". The background shows the interior of the car and a blurred view of houses and trees outside the window.
Paused · 27 daysVideo
The image shows a close-up of a manufacturing process where blue containers are being filled with a light brown liquid. A robotic arm is dispensing the liquid into the containers, which are labeled "ULTRA VIOLETTE SPF 50". The text on the screen reads, "Calling everyone whose pores take everything personally: we made you an SPF. 📣 Meet Unblock Screen™ SPF 50+: a soft-matte, zinc-bemotrizinol (BEMT) hybrid sunscreen that won’t cause pores to spiral. 💚 Breakout-friendly and non-acnegenic, it helps control shine and visibly minimise imperfections without clogging pores, powered by next-gen UV filter BEMT. Breakouts are officially blocked ❎".
Active · 24 daysVideo
The image shows a close-up of a pharmaceutical manufacturing line with green boxes moving along a conveyor belt. Text is overlaid on the image, stating "Formulated with next-gen UV filter, Bemotrizinol". The copy introduces "Unblock Screen™ SPF 50", a sunscreen designed for breakout-prone skin, highlighting its soft-matte finish, zinc-bemotrizinol hybrid formula, and pore-clogging prevention. It emphasizes the product's ability to control shine and minimize imperfections without clogging pores, powered by the next-generation UV filter BEMT.
Active · 24 daysVideo
A close-up, top-down shot of Ultra Violette Unblock Screen SPF 50 sunscreen. The product is in a purple bottle with a light green cap, and a dollop of the tinted sunscreen is visible on the open cap. The text on the bottle describes it as a soft-matte airy cream for breakout-prone skin, offering broad-spectrum SPF 50 protection. The overall aesthetic is clean and product-focused, highlighting the texture and application of the sunscreen.
Active · 24 days
A close-up shot shows a dropper dispensing a creamy white product into the opening of a blue bottle. White text overlaid on the image reads "QUEEN SCREEN™ SPF 50+" and "ULTRA VIOLETTE". The product is a sunscreen with SPF 50+ and is being advertised with a weekend-only promotion of 30% off.
Paused · 13 days
A bright pink makeup bag is shown with several small beauty products and a bag of candy laid out in front of it. Text overlays read "It's our 7th birthday!" and "Shop now to receive Vi's exclusive party bag" with a blue heart emoji. The products include sunscreen, lip balm, and a spray bottle, along with a yellow bag of "Funday Natural Sweets" Party Mix. The overall impression is a celebratory gift with purchase.
Paused · 13 daysVideo
A close-up shot shows a person's hand opening a small, colorful box. White text overlaid on the image reads "SUMMER SALE" at the top and "30% off sitewide" in larger font below. The product inside the box appears to be a shimmering liquid, possibly sunscreen, with text on the packaging mentioning "Queen Screen's limited-edition Disco Queen SPF 50."
Paused · 11 daysVideo
A close-up, top-down view of two Ultra Violette sunscreen bottles, one pink and one blue, against a white background. A bright green banner overlays the center of the image with bold blue text that reads "SKINVESTMENT DAY BUY ONE SPF, GET ONE FREE COMING SOON" and a "SIGN UP" button. The text "SPF 50" is visible on the bottom left of the blue bottle.
Paused · 10 days
A woman with freckles holds up a pink tube of Ultra Violette Sheen Screen SPF 50 Hydrating Lip Balm. She has swatched a shimmery, pinkish-purple product on the back of her hand. Text overlays the image, announcing a free lip balm with every order placed this weekend, with "Limited time only" and "T&Cs apply" at the bottom.
Paused · 8 daysVideo
The image shows three tubes of Ultra Violette SPF 50+ sunscreen inside a striped canvas bag. Large white text overlays the image, stating "There's no such thing as too much SPF" followed by "15% off £45, 20% off £70+". The overall aesthetic is clean and product-focused, highlighting the sunscreen and a promotional offer.
Paused · 7 days
Two bottles of Ultra Violette SPF 50 sunscreen are shown against a bright blue sky with clouds. The text "SUPER SUPREME SPF 50" is displayed in large blue letters in the upper left corner. A blue oval shape in the lower right corner contains the text "UP TO 42% SAVINGS" in white and yellow letters. The creative highlights a sale on the product.
Paused · 5 days
The creative is a text-only visual with a bright pink background. The main text, written in a bold, blue, handwritten font, reads "BUY ONE SPF, GET ONE FREE!". Below the text, there are two blue lines underlining "FREE!". At the bottom of the image, there is a simple blue doodle that resembles sunglasses. The overall aesthetic is playful and direct, emphasizing a promotional offer.
Paused · 4 days

How Ultra Violette makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Ultra Violette's ads are built from: who is in frame, the words, the structure, the top format and hook.

Card needed, $0 today. Cancel within 7 days, pay nothing.

How Ultra Violette advertises on Facebook and Instagram

The library holds 60 ads from Ultra Violette in Beauty / Personal Care. Its most common visual formats are Text Overlay (46 ads), Product Image (33) and Lifestyle Image (21). Its ads most often open on Bold claim (8 ads), Aspirational (7) and Direct address (6) hooks. Its ads stay up a median 24 days, 1.2× the Beauty / Personal Care median of 20 days.