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Refreshed Nov 7, 2026

Lacoste ads

The hooks, angles and offers behind Lacoste’s Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn Lacoste’s Meta page
1,616
Median runHow long its ads stay up
82 days
Against FashionNiche median 47 days
1.7×

How Lacoste builds them

20 ads

What Lacoste's ads are made of, row by row.

Free with an account.

Longest running

All 20

The Lacoste ads that ran longest.

Free with an account.

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Winning means kept running: brands rarely keep paying for ads that lose.

20 ads

Ask your agent about these ads
A studio-shot image of a black sleeveless dress centered on a white background. The background is framed by a green textured fabric pattern on the left and right sides. A price is displayed in a green box at the bottom left corner.
Live · 221 days
Lacoste
A model wearing a plaid blazer and matching skirt holds a dark purple handbag with a gold clasp. The brand name and logo are centered in white text over the model's torso. The background is a solid, muted olive-green color.
Ended · 132 days
Lacoste
A young child with curly hair is smiling and looking to the side against a plain white background. The child is wearing a bright blue short-sleeved polo shirt and light blue shorts. The Lacoste crocodile logo is visible on the chest of the shirt and on the leg of the shorts.
Live · 131 days
Lacoste
A studio shot of a black Lacoste Sport tracksuit consisting of a hooded zip-up jacket and matching sweatpants. The items are arranged neatly against a plain, light-colored background. The Lacoste crocodile logo is visible on the chest of the jacket and the thigh of the pants.
Ended · 107 days
Lacoste
A studio-shot image of a light pink Lacoste watch centered against a plain, off-white background. The watch features a matching pink silicone strap with a textured pattern and a pink watch face with gold-toned hands and indices. The brand's signature crocodile logo is visible on the right side of the watch face.
Ended · 104 days
Lacoste
A studio shot of a pair of dark blue sunglasses centered against a plain, light-colored background. The sunglasses are viewed from the front, showing the frame and the dark lenses. The brand name is printed in small white letters on the upper corner of the left lens.
Ended · 104 days
Lacoste
A close-up shot of a person wearing a tan suede jacket over a cream-colored sweater. The person is holding the jacket open with both hands, revealing layered necklaces and a bracelet on their wrist. The brand name and logo are centered over the person's chest.
Ended · 102 days
Lacoste
A top-down flatlay shot of a square blue perfume bottle centered on a light stone surface. The bottle is surrounded by natural ingredients including black peppercorns, sage leaves with water droplets, lavender sprigs, and dried roots. The brand name and product name are printed clearly on the front label of the bottle.
Live · 93 days
Lacoste
A clean, studio-shot image of a single white Lacoste sneaker with a pink heel detail. The shoe is positioned at a slight angle against a plain, solid white background. There is no text or other elements in the frame.
Ended · 88 days
Lacoste
A studio shot of a pair of sunglasses against a plain, light grey background. The sunglasses feature dark blue frames and dark lenses, with bright red temple tips. The product is centered in the frame, shown from a front-facing perspective.
Ended · 88 days
Lacoste
A clean, studio-shot image of a pair of brown tortoiseshell sunglasses centered against a plain, light grey background. The sunglasses are shown from the front, displaying the dark grey lenses and the brand's signature crocodile logo on the temple arm. There is no text or other elements present in the frame.
Ended · 76 days
Lacoste
A studio shot of a pair of gold-rimmed sunglasses with green gradient lenses. The sunglasses are centered against a plain, light-colored background. The brand name is printed in small white text on the upper left lens.
Ended · 69 days
Lacoste
A studio shot of a pair of purple-framed sunglasses with grey lenses, centered against a plain, light grey background. The sunglasses are viewed from the front, showcasing the frame shape and the brand logo printed on the upper corner of the left lens. The lighting is even and soft, highlighting the matte texture of the frame.
Ended · 59 days
Lacoste
A woman in a tennis-inspired outfit operates a hydraulic press in a studio setting. She places a sneaker under the press, which then crushes various objects like sponges and tennis balls instead of the shoe. The brand logo is displayed on screen throughout the video.
Live · 58 days
Lacoste
A terracotta-colored illustration features a repeating pattern of crocodile shapes embossed into a textured surface. The brand name is centered at the top, followed by the text 'SINGLES' DAY' and a call to action to register on the website. A small disclaimer at the bottom provides the specific dates for the promotion.
Live · 1 day
Lacoste
An animated graphic features a repeating pattern of orange crocodile shapes moving across the screen. Text appears over the animation announcing Singles' Day and instructing the viewer to register on the website to receive discounts. The brand logo is displayed at the top and bottom of the frame.
Live · 1 day
Lacoste
A full-length studio shot of a male model standing against a plain white background. He is wearing a grey quarter-zip sweatshirt, matching grey sweatpants, a dark green polo shirt underneath, and white sneakers. He is looking off to the side with his hands in his pockets.
Live · 1 day
Lacoste
The image features a repeating pattern of stylized, clay-like crocodile figures in a warm, terracotta-orange tone. Centered in the middle of the composition is the text 'SINGLES' DAY' in a large, white serif font, followed by two lines of Ukrainian text encouraging registration on the website to avoid missing out on discounts. At the bottom, a small disclaimer provides the specific dates for the promotion.
Live · 1 day
Lacoste
A terracotta-colored illustration features a repeating pattern of stylized crocodile shapes. The brand name is centered at the top, followed by the text 'SINGLES' DAY' and a call to register on the website. A small disclaimer at the bottom provides the specific dates for the promotion.
Live · 1 day
Lacoste
An animated graphic features a repeating pattern of orange crocodile shapes moving across the screen. The brand logo appears at the top, followed by text announcing a sale event. The background remains a consistent orange texture throughout the video.
Live · 1 day
Lacoste

How Lacoste makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Lacoste's ads are built from: who is in frame, the words, the structure, the top format and hook.

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