Abbott Lyon ads

The hooks, angles and offers behind Abbott Lyon’s Facebook and Instagram ads, filed by format and niche.

Ads
20
Newest ad
October 2026
Updated
Oct 31, 2026
Longest run
514 days
The image displays multiple pairs of gold hoop earrings, each adorned with a pink heart-shaped charm. The background is a soft, marbled pink texture. Text overlays the image, announcing "ABBOTT LYON INTRODUCING PINK OPAL PROTECTION | LOVE | SELF-COMPASSION | KINDNESS". The hook, "Built for life’s special everyday moments…", directly addresses the viewer, suggesting the product's suitability for daily life.
Ran 514 days
A studio shot of a silver and rose gold knot bracelet against a white background. The bracelet is the main focus, with a subtle reflection beneath it. Text overlays highlight key selling points such as personalization, durability, customer reviews, and gift packaging, aiming to position the bracelet as an ideal gift or personal indulgence.
Ran 383 days
A close-up, overhead shot showcases two delicate silver chain bracelets. The bracelet on the left features an infinity symbol charm, while the bracelet on the right has a heart-shaped charm. Both charms are positioned on a white card with the gold Abbott Lyon logo visible in the lower right corner. The text "Designed by us, personalised by you ✨" is overlaid on the image.
Ran 383 days
A close-up shot of a gold heart-shaped pendant necklace with the words "FOREVER & ALWAYS", "E & G", and "12.06.23" engraved on it. The necklace hangs from a chunky gold chain. Below the necklace, the text "Heart Token Necklace" is displayed prominently, followed by "DESIGNER INSPIRED | PERSONALISED" and the brand name "ABBOTT LYON". The background is a soft, gradient of peach and cream with subtle light rays emanating from the bottom.
Ran 383 days
A woman with blonde hair, wearing a white bikini top and necklaces, is shown outdoors with a body of water and stone wall in the background. Text overlays on the image read: "#ad", "All @abbottlyon pieces are water, sweat and heat resistant which is perfect for Summer! ☀️", and "ALL MY NEW PIECES LINKED HERE ✨". Another text box states, "These pieces are available in both gold and silver!"
Ran 382 days
A gold necklace with white clover-shaped charms, each containing a letter, is displayed against a pink, layered heart-shaped backdrop. The letters spell out "HANNA". White text overlays the image, reading "made more you". The necklace is presented on a small pink pedestal.
Ran 382 days
A close-up shot focuses on a person's hand adorned with multiple gold rings and bracelets. The hand is resting on a fluffy white surface, possibly a rug or blanket. Overlay text reads "Dreamy hand stack @abbottlyon #ad ✨✨". Below the hand, a black banner states "Shop all pieces now" followed by bow and arrow emojis. A light blue text box at the bottom right corner says "OLIVIA30 for 30% of everything!!!!!!".
Ran 382 days
The image features a close-up of a woman's arm wearing a gold bracelet adorned with small hearts and diamonds. A circular inset photo shows a woman, identified as Olivia Attwood, wearing similar jewelry and a black blazer. The headline text, "ATT(WOOD)S MORE LIKE IT Shoppers go wild for £69 Love Bracelet dupe – and Olivia Attwood is a fan," is overlaid on the image, highlighting a popular and affordable jewelry item.
Ran 382 days
A close-up shot focuses on a woman's ear adorned with delicate gold hoop earrings, one featuring a small white heart-shaped charm. The background is softly blurred, highlighting the jewelry. White text overlaid on the image reads "SHOP NOW" with a small heart icon next to it, encouraging immediate purchase.
Ran 382 days
A close-up, shoulder-up shot of a woman with blonde wavy hair and full makeup. She is wearing a gold necklace with two initial charms, 'M' and 'T'. Text overlays on the image read 'AD', 'You guys have been loving this Bubble Initial Necklace I've been wearing with mine and Tom's initials from @abbottlyon 🥰', 'You have the option to purchase with multiple initials and pendants on site!', and 'MS2FOR1 FOR 2 FOR 1 ON EVERYTHING!! ✨'. Another text overlay at the bottom reads 'BUBBLE INITIAL NECKLACE LINK HERE 💕'.
Ran 382 days
A close-up shot shows a woman wearing a gold necklace with the word 'Mama' in cursive. A baby's hand is reaching up to touch the necklace. The top of the image features the brand name 'ABBOTT LYON' and text that reads 'CHOOSE BABY'S NAME OR 'MAMA''. Below the necklace image, large text reads 'NEW MUM' with the tagline 'new love, new gift' underneath.
Ran 382 days
A close-up, angled shot of a gold ring with the date "23.09.23" engraved on its surface. The background is a soft, neutral beige. Below the ring, the text "...AND EVEN ENGRAVE SOMETHING SPECIAL" is displayed in a simple, sans-serif font. The creative highlights the personalization option of engraving a special date onto the ring.
Ran 375 days
A split image shows a close-up of a gold zodiac coin necklace on the left, with text overlay indicating it is a "ZODIAC COIN NECKLACE". The right side features a woman wearing gold jewelry, including a necklace, earrings, rings, and bracelets. Text below the necklace on the left reads "AS SEEN ON Olivia Attwood ABBOTT LYON". The overall aesthetic is luxurious and aspirational, suggesting the jewelry is worn by a celebrity and is available for purchase.
Ran 362 days
The top half of the creative shows a silver bangle with small stars and crystals against a pale pink background. Text overlay reads "TO THE MOON AND BACK Stacey Solomon". Below this, "MOON AND BACK BANGLE" and "ABBOTT LYON" are displayed. The bottom half features a close-up of the same bangle on a person's wrist. A dark circular graphic on the left side contains the text "BACK IN STOCK" in white.
Ran 333 days
A hand-drawn illustration of a gold necklace with a round pendant. The pendant features a small bird surrounded by stars. Below the pendant, handwritten text reads "A robin appears when a loved one is near." Further down, "Murphy's Sketches X ABBOTT LYON" is written.
Ran 307 days
A close-up shot focuses on a delicate gold necklace with a small, stylized letter 'S' pendant. The necklace is held by a person's hand, with a manicured fingernail visible. The background is a soft, textured pink fabric. Overlayed on the image are the words "SHOP NOW" in a white rectangle with pink text, and the Abbott Lyon logo with the brand name below it.
Ran 303 days
A close-up shot shows a hand holding a delicate gold necklace with the name "Kyla" scripted on it. In the blurred background, a newborn baby sleeps peacefully in a bassinet. Pink text overlays read "My baby's name on a necklace" and "The perfect gift for a new Mum" with accompanying emojis. Below this, a dark brown banner states "From @abbottlyon."
Ran 273 days
A woman with blonde hair smiles broadly, wearing a white collared shirt and gold jewelry, including a ring, earrings, and a delicate necklace with colorful charms. The background is a dark blue with gold celestial graphics like moons and stars. Overlayed text reads "TO THE MOON AND BACK" in large, bold font, followed by "Stacey Solomon" in a script font. The image is a lifestyle shot with text, promoting a jewelry collection.
Ran 273 days
A close-up shot shows a gold necklace with three names written in cursive hanging from it. The names are 'Noah', 'Henry', and 'Oscar'. Text overlaid on the image reads "A necklace for all your loved ones' names ✨". The background is the skin of a person's neck and chest, wearing a grey ribbed shirt. The creative focuses on the sentimental value of personalized jewelry.
Ran 260 days
A close-up shot of a person's wrist adorned with jewelry, including a two-tone watch with a light blue face and diamond markers, a gold bangle, and a pearl bracelet. The watch face displays the brand name 'ABBOTT LYON'. Overlay text reads 'be quick & don't miss out on the limited stock' with shell and heart emojis, followed by 'shop now'. The overall aesthetic is elegant and emphasizes the limited availability of the product.
Ran 218 days