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Craftd ads

The hooks, angles and offers behind Craftd’s Facebook and Instagram ads, filed by format and niche.

Ads: 21
Newest ad: November 2026
Main niche: Jewelry / Watches 21
Top formats: Benefit-Driven8
Limited-Time Offer6
Product Demo5
Updated: Nov 1, 2026

Longest run: 13 days
Visual formats: Product Image12
Text Overlay8
Lifestyle Image2
Hook tactics: Direct address6
Aspirational3
Bold claim2

Niche

Format2

Hook1

SortLongest running

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A close-up, angled shot of a two-tone Seiko Oyster Perpetual Date Just watch is placed on a wooden surface, partially covered by a newspaper with the number "80" printed on it. A brass candle holder is visible in the upper left corner. The watch face has dark grey dial with green Roman numerals and text. Text overlays on the image read: "A luxury sport watch built for men who lead. Precision, strength, and bold design in one statement piece. Limited availability — elevate your wrist today."

Ran 13 days

Ran 8 days

A close-up shot focuses on a silver Seiko automatic dive watch with a vibrant purple dial. The watch is held by hands wearing black gloves, showcasing its intricate details, including the bezel and the jubilee bracelet. The lighting highlights the metallic sheen of the watch and the rich color of the dial, emphasizing its craftsmanship and aesthetic appeal.

Ran 7 days

A close-up shot focuses on a man's left hand, adorned with tattoos, as he casually places it into the pocket of his black trousers. On his wrist, a silver watch with a vibrant blue face and diamond markers is prominently displayed. The watch's metallic band gleams, and the bezel features a fluted design. The text "Built to be noticed." is overlaid on the image, drawing attention to the watch's striking appearance.

Ran 6 days

Ran 6 days

The creative shows a person's legs and feet, wearing corduroy pants and white sneakers, standing on a textured grey floor. The text "Seiko - Blue Diamond Dial" is overlaid on the floor. The perspective is from the person looking down at their own feet. The overall impression is a close-up, grounded shot focusing on the footwear and the watch dial mentioned in the text.

Ran 5 days

A close-up, detailed shot of a dark-faced analog watch with Arabic numerals as hour markers. The watch has a metallic band and a fluted bezel. White text overlays list the watch's specifications, including its dimensions, water resistance, movement, case material, wrist size range, and crystal type. The text also mentions free worldwide shipping.

Ran 4 days

The ad features a close-up shot of a man's torso and neck, wearing a silver necklace. The man is partially submerged in water, with droplets glistening on his skin. The background shows a blurry view of the ocean and coastline. The overall color scheme is warm and golden, with the sunlight illuminating the scene. The necklace takes center stage, suggesting a product placement. Text overlays provide product details. The layout is clean and minimalistic.

An advertisement featuring two silver rings against a textured, off-white background. The top of the ad features text reading 'does it again.' Below, the ad introduces the 'Clover Band Ring & Clover Sovereign Ring'. The rings are displayed at an angle, showcasing their design which features clover patterns.

An advertisement featuring a collection of onyx rings displayed on a dark green surface. The rings are of various designs, including signet and band styles, with both silver and gold metal finishes. The layout is simple with text overlay for the campaign's key message. The image has a polished and elegant aesthetic appeal. The rings are neatly arranged, with the camera focusing on the product, highlighting the fine details and overall design.

The image shows a close-up of two open black jewelry boxes, displaying gold and silver chain necklaces and bracelets on black velvet, against an out-of-focus background. The boxes are held open by hands, showcasing the jewelry in a luxurious setting. The jewelry is the focal point, gleaming against the dark, plush interiors of the boxes. The background is subtly lit, highlighting the jewelry and creating a high-end feel. The overall composition is elegant and emphasizes the appeal of luxury goods.

The image presents a studio shot showcasing jewelry displayed within open black boxes set against a minimalist background. Two open boxes prominently feature necklaces, while a bracelet rests outside the boxes. The jewelry sparkles, with a focus on demonstrating the gift-giving possibilities with a sophisticated aesthetic. The word "GIFTING MADE EASY" is written in white.

A high-angle, close-up shot featuring a gold chain necklace and several drawstring bags, all set against a dark, textured background. The necklaces are positioned across the image, showcasing their links and clasps. The drawstring bags are black with branding on them. The lighting highlights the gold color of the chains and the texture of the background, creating a luxurious feel.

An advertisement featuring a collection of necklaces displayed on a dark, textured background. Several necklaces are visible, showcasing pendants in various designs including compasses and a crucifix. Text overlays the image, including '10% OFF YOUR FIRST ORDER' and a call to action with a discount code in an orange box. The layout is clean and focuses on the jewelry.

An advertisement for Black Friday jewelry savings. The layout features a white vertical stripe on the left side with text and a black background on the right side displaying several gold and silver pendant necklaces with compass details. The necklaces are shown in various shades of gold and silver, and have rope-like chains. Text in white letters on the white stripe reads "BLACK FRIDAY" in large front, followed by "BIGGEST SAVINGS OF THE YEAR". A black button with white text says "SIGN UP FOR EARLY ACCESS". The overall impression is of a premium sale offering.

The image showcases an open black box containing various pieces of jewelry. Inside, there are multiple small black pouches, each holding a necklace or bracelet. The jewelry includes a pearl bracelet, a gold Cuban link chain, a gold cross pendant, and a silver pendant. The background is a white surface with a white wall. The ad includes informational sticky notes: one shows a 'WINTER SALE 50% OFF TODAY!'. Two other sticky notes: one says 'LIFETIME GUARANTEE on all pieces'. the last one says 'WATER PROOF HEAT PROOF TARNISH PROOF'.

An illustration featuring two anthropomorphic dog characters. The character on the left has blue fur, an angry expression, wearing a gray sweatshirt, burgundy pants, and a gold chain. The character on the right has orange fur, a relaxed expression, wearing a gray sweatshirt, blue jeans, and a gold chain. The text is placed in two separate bubbles above each character. The background is a solid green color.

The ad features multiple gold necklaces arranged on a white surface. Text bubbles are overlaid, stating "ASK US ANYTHING", "We've just dropped our WINTER SALE!", "GET UP TO 50% OFF TODAY!", and "Hurry whilst stocks last". A customer question about sales is included in the ad, the background is blurred to emphasize the products.