Daily Harvest Winning Ads

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An advertisement featuring the top half of a person and a plate of pasta. Above the shoulders, a quote mark frames the headline “BEST MEAL KITS FOR LOSING WEIGHT”. Below the headline it’s clearly stated “AS SEEN ON CBS” which promotes it’s credibility. The person is wearing a zipped up top with a silver necklace and a white plate is holding a pasta dish with tomato sauce.
The ad features a visual presentation of a strawberry and peach smoothie, with a glass of the smoothie cut in half to show the ingredients. On the left side of the glass, the ingredients are visible: strawberries, banana slices, a peach slice, oats, and what appears to be raspberries and goji berries. Next to the glass, a section shows the blended smoothie. The text elements start with "STRAWBERRY + PEACH SMOOTHIE" in bold font, below is the word "SMOOTHIE". Beneath this is the list of ingredients. A small circle states "Tastes Like: Strawberry Banana Sherbet". The image is set against a white background.
The ad features a top-down shot of a pasta dish with cooked vegetables. Text on the left side highlights the dish's attributes: gluten-free, no added sugars, heart-healthy, and veg-packed. The bottom left displays a logo with 'American Heart Association' and their slogan.
A close-up studio shot features a hand holding a white cup filled with a vibrant green smoothie. The cup with a clear straw is held against a beige background. The smoothie is made of mint and cacao, and the cup shows an image of the smoothie's ingredients, with fresh mint leaves and chocolate chunks. The words 'BEST SELLER' in white are repeated diagonally across the background.
A top-down shot showcases a white bowl filled with what appears to be macaroni and cheese, with additional ingredients. The dish is a vibrant orange color, suggesting a cheese sauce. Scattered within the pasta are orange-colored cubed vegetables and white cauliflower florets. A hand with dark skin is seen on the right, holding a fork and about to take a bite. The dish is placed on what appears to be a white tablecloth, with salt and pepper shakers and a glass of rosé in the background. A striped napkin is visible on the left side of the image.
The ad showcases a close-up view of a smoothie presented in a clear glass. The smoothie appears to be layered with visible ingredients, including almonds, chopped kale, fruits, and chocolate. Text describing the smoothie's ingredients and the flavor profile is aligned to the left of the glass.
An advertisement showcases a hand holding a smoothie cup filled with a pink, creamy beverage and a straw. The cup features a label with 'Strawberry + Peach' and 'Smoothie' clearly printed on it. The background is a beige color, with the words 'BEST SELLER' in a stylized font as a recurring pattern, filling the space. A portion showing the ingredients is illustrated on the cup. The overall composition is clean and appealing, designed to highlight the product.
The image displays a vertical composition with a white background. On the left side, the text 'CHOCOLATE + BLUEBERRY SMOOTHIE' is written in bold black font. Below the word 'SMOOTHIE' is a wavy line. A section of a smoothie is visible on the right side of the image, showing the different ingredients of the smoothie. The ingredients include dark chocolate chunks, blueberries, spinach leaves, banana slices, dates, kale, and almonds. A circle labels the smoothie as tasting like Dark Chocolate Covered Blueberries. Below the image is the text 'NO ARTIFICIAL SUGAR' and 'NO DAIRY'.
A close-up shot showcases a smoothie cup filled with a vibrant green mixture, garnished with a lime slice and a mango wedge. A clear glass straw is inserted into the smoothie. The cup, positioned slightly to the right and in the center, has the text "SMOOTHIE" and the image of a mango. The background is an out-of-focus, neutral-toned surface. A woman's manicured hand gently holds the cup.
The ad is a visually appealing layout featuring images of prepared food items, along with text. The top section includes photos of a salad and a box with ingredient names, followed by a title and descriptive text in the middle. The lower half displays pictures of pasta and a smoothie, showcasing the food collection. The color scheme features clean whites and vibrant food colors. The overall composition suggests a healthy, convenient food solution.
The image showcases a refreshing green smoothie in a white cup with a clear straw, mint leaves and chocolate chunks on top. The words 'WE GOT THIS.' are placed at the top. Additionally, a "BEST SELLER" round sticker is placed on the cup. The layout is clean and the colors are vibrant, creating an appealing visual.
The ad is split vertically. On the left, a transparent glass cup displays layered ingredients: flax seeds at the bottom, then dates, spinach, banana slices, and avocado. The right side shows a full glass of green smoothie. Behind the cup is a pattern of ingredients names. The layout is clean and shows contrast between the ingredients and the finished smoothie. The top part of the image has the brand name.
An overhead shot features a vibrant pasta dish with rigatoni pasta, tomatoes, and green herbs. Text on the left side highlights the product's features, including gluten-free, no added sugars, heart-healthy, and veg-packed. The bottom left corner shows the American Heart Association logo.
The ad is a collage featuring various food items. At the top left, there is a cup of pink smoothie with fruit toppings. To the right, are white boxes with labels of different ingredients. Middle of the ad shows a title "LOVE YOUR HEART COLLECTION" and a logo with "American Heart Association". Below the central title, on the left, there is a picture of pasta. On the bottom right, there are several chocolate cookies. The overall composition is designed to highlight the healthy eating options for heart health.
An ad features a close-up of a smoothie in a white cup held by a person's hand. The cup has a black and white logo on the right side. Fresh cherries and a strawberry slice sit atop the smoothie, with a straw for drinking. The text 'BREAKFAST' is in large font at the top, with the word 'SOLVED' in a smaller, outlined, button-like design below. Text on the cup identifies the smoothie as 'CHERRY + ALMOND SMOOTHIE'. The cup looks very fresh and appetizing with the bright colors of the fruit.
A clear glass cup filled with layers of fresh fruits and vegetables. The layers consist of cherries, blueberries, raspberries, sliced bananas, and a bed of green leafy vegetables, arranged in a visually appealing manner against a white background.
The image shows a close-up of a Daily Harvest smoothie cup. The cup is filled with a cold brew and almond smoothie, garnished with coffee beans, almond slices, and coconut flakes. The smoothie is topped with a thick, creamy layer. A glass straw is inserted into the smoothie. On the cup, the words 'COLD BREW + ALMOND SMOOTHIE' and 'GLP-1 FRIENDLY' are visible. The background is minimalist, with bright white and soft shadows making the smoothie the focal point. The overall composition is clean and appetizing, suggesting health and convenience.
An image featuring a mother and child interacting at a dining table set with elegant tableware. A large white oval bowl full of pasta primavera is on the table as well. The mother is holding a wine glass up in a toast with the child. The ad copy is at the bottom, inside quotation marks, in bold, black font on the ad.
The ad is a vertically oriented image featuring a close-up shot of a pasta dish in a white oval-shaped bowl on an ornate silver platter. The pasta appears to be penne, mixed with vegetables and mushrooms. A person's hand is visible in the upper left corner, holding a fork with a piece of pasta and wearing rings. The text "ACTUALLY," in white, is overlaid in prominent large capital letters at the top. Below, "YES..." is displayed in white, also in uppercase. Lastly, the text, "you can get protein from pasta." in a smaller font is placed at the bottom, emphasizing the message.
A top-down shot of a bowl filled with a vibrant, healthy meal, in this case, broccoli and cauliflower drizzled with a sauce and a lemon wedge. A sleek, modern fork is placed to the left of the bowl on a white surface, suggesting a clean and minimalistic aesthetic. The bright light and natural shadows emphasize the fresh ingredients and simple presentation. Overall, the composition conveys freshness, healthiness, and a visually appealing meal.
The image shows a close-up of a white bowl filled with pasta and vegetables. A hand wearing a bracelet is holding a fork lifting the pasta up, as if about to eat some. The text "ACTUALLY, YES... you can get protein from pasta" is overlaid on the image in white, bold font.
A woman in athletic wear is standing in a yoga pose while holding a bowl of food, suggesting a visual connection between the brand and the healthy lifestyle. The background includes a fireplace and a white wall, giving the impression of a cozy indoor environment. The use of the text and the woman's pose suggest a lifestyle implication, enhancing the ad's appeal.
A close-up shot features a hand holding a white paper cup filled with a green smoothie. The smoothie is topped with a dollop of green, leafy ingredient, along with slices of avocado and ginger. A transparent straw sticks out of the smoothie. The cup is decorated with drawings of an avocado and ginger, and it has the text 'GINGER + GREENS Smoothie' printed on it. The hand holding the cup is well-manicured with a nude nail polish.
An ad featuring a hand holding a white bowl filled with a colorful meal. The bowl is positioned at the center, with the food spilling over slightly. The meal appears to be a mix of vegetables, including peas, carrots, and leafy greens, with a visible yellow base. The background is a soft, gradient pink. Text on the upper half states the ad highlights the best value gluten-free meal delivery service, with the text "AS SEEN ON Forbes" beneath.

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