Refreshed Nov 1, 2026

The hooks, angles and offers behind Factor_’s Facebook and Instagram ads, filed by format and niche.

Median runHow long its ads stay up
4 days
Against Food / BeverageNiche median 26 days
0.2×

The messages Factor_ keeps paying for

Same idea, new creatives

  • “FRESH MEALS, NEVER FROZEN, AND CHEAPER THAN TAKEOUT”

    11 ads
    Factor_ ad: “FRESH MEALS, NEVER FROZEN, AND CHEAPER THAN TAKEOUT”

    On 11 ads.

  • “50% OFF YOUR FIRST BOX”

    9 ads
    Factor_ ad: “50% OFF YOUR FIRST BOX”

    On 9 ads.

  • “50% OFF YOUR FIRST ORDER + 20% OFF YOUR NEXT MONTH”

    8 ads
    Factor_ ad: “50% OFF YOUR FIRST ORDER + 20% OFF YOUR NEXT MONTH”

    On 8 ads.

How Factor_ builds them

276 ads

What Factor_'s ads are made of, row by row.

Free with an account.

Longest running

All 276

The Factor_ ads that ran longest.

Free with an account.

The image shows a close-up of hands chopping a red onion on a wooden cutting board. The motion blur suggests quick, efficient movement. White text overlaid on the image reads "We prepare." The scene is dimly lit, with some greenery and a wooden box visible in the blurred background. The focus is on the preparation of food.
Ended · 73 days
A man is dancing energetically inside a small, wood-paneled home. The text overlay reads "POV: SPENDING WINTER IN 0$ PER MONTH TINY HOME". The scene shows a compact living space with a bed in the background, a small desk, a washing machine, and kitchen cabinets. The overall impression is of someone enjoying a minimalist winter lifestyle.
Live · 33 daysVideo
A white delivery truck is parked in front of a building with a bright red facade. The side of the truck has a large black panel with white text that reads "FACT" and "Fresh. Nutritious. Ready in m". Below this, it says "Now at" followed by a red Target logo. The truck has "E EXPRESS CORP" and an address printed on the side of the cab. A person is visible driving the truck. The text "Weeknight dinner, sorted. Pick up Factor on your next Target trip." is overlaid on the image.
Live · 13 days
A red shopping basket is filled with Factor meal packages. The Factor logo and a Target logo are displayed in a black bar at the top of the image. Text overlaid on the image reads "Target has Factor now!". The Factor meals are shown with images of the food and nutritional information, such as calories and protein content. The overall scene suggests a shopping trip where Factor meals are being purchased at Target.
Live · 13 days
A collage of images showcases Factor meal prep containers filled with various healthy meals. The top row displays meals like chicken salad, steak with vegetables, and salmon with rice. The middle row shows someone placing a Factor lid into a refrigerator, followed by a hand holding a salmon meal and a row of Factor drink bottles. The bottom row features close-ups of a chicken meal, a shrimp and rice dish, and a collection of different Factor meals. The text overlay reads "This Is What 50g Protein Per Meal Looks Like." Below this, a yellow banner announces "50% OFF YOUR FIRST BOX."
Live · 4 days
A close-up shot of a bowl of creamy white food, possibly grits or rice, topped with several large, seasoned shrimp. A fork is shown picking up one shrimp. To the side of the bowl, a vibrant green sauce or dip is presented in a small black bowl. The overall presentation is appetizing and focuses on the meal's components.
Live · 4 days
A hand is shown placing a stack of black meal containers into a refrigerator. The containers are labeled "F_ Fresh, Never Frozen Meals." The text overlay at the bottom of the image reads "kids' leftovers." The scene implies a common parental struggle of dealing with children's uneaten food, suggesting the Factor meals are a convenient alternative.
Live · 4 daysVideo
The creative shows several pre-portioned meals in black containers. The top container has two compartments: one with scrambled eggs and another with blueberry pancakes. The bottom container is filled with sliced steak, shrimp, and colorful bell peppers and zucchini. White text overlays the image, reading "Here's what happens when a guy who lives alone" at the top and "Actor portrayal based on real user reviews." near the bottom.
Live · 4 days
The creative features a dark, textured background with white text overlayed. The text reads, "I WANT TO EAT MORE PROTEIN BUT DON'T KNOW WHERE TO START." Below this, another line of text says, "SAY NO MORE." A hand with a tattoo on the wrist is visible in the lower right portion of the frame, with a finger pointing towards the text. The overall impression is a relatable problem statement followed by a promise of a solution.
Live · 4 days
The creative shows the inside of an empty refrigerator. A person's hand is placing a Factor meal kit onto a shelf. White text with a black outline is overlaid on the top portion of the image, reading "I can't believe I was spending". The visual implies a realization about past spending habits related to food.
Live · 4 days
A top-down view of four Factor meal prep containers filled with various healthy meals. Text overlays highlight key benefits: "30g+ protein", "Ready in 2 min.", and "Weekly goals hit". A bright yellow banner in the bottom left corner announces "10 FREE MEALS". The overall presentation is clean and emphasizes convenience and nutritional value.
Live · 4 days
A pre-portioned meal in a black container is held by a woman's hand. The meal consists of salmon with rice and a side of carrots and greens. White text overlaying the image reads "Made by chefs and approved by dietitians." The creative highlights the expertise behind the meal's preparation.
Live · 4 days

How Factor_ makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Factor_'s ads are built from: who is in frame, the words, the structure, the top format and hook.

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