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Zara ads

The hooks, angles and offers behind Zara’s Facebook and Instagram ads, filed by format and niche.

Ads
17
Newest ad
October 2026
Main niche
Fashion 17
Top formats
Updated
Oct 31, 2026
Longest run
156 days
Visual formats
Hook tactics
Niche
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A close-up shot focuses on a person's lower legs and feet, clad in light-wash denim jeans. The person is wearing a white heeled mule shoe with a decorative bow detail on the toe. To the right of the image, the ZARA logo is displayed vertically in a bold, black serif font. The overall aesthetic is clean and minimalist, highlighting the footwear against a plain white background.
Ran 156 days
Zara
A full-body studio shot of a male model wearing a long-sleeved, striped rugby shirt in cream, dark green, and thin brown stripes, paired with dark wash denim shorts and brown leather boat shoes. The model stands with his hands in his pockets against a white wall. To the right of the model, the ZARA logo is displayed vertically in a large, stylized black font. The on-screen text is "Scopri la collezione ZARA MAN." which translates to "Discover the ZARA MAN collection."
Ran 151 days
Zara
A young woman dressed in a pink ski suit, including a puffer jacket and flared pants, stands holding a pair of skis. She is wearing a black ski helmet and goggles. The background is plain white. The Zara logo is displayed vertically on the right side of the image. On-screen text reads: "Upptäck vår damkollektion hos ZARA".
Ran 145 days
Zara
A full-body studio shot of a female model wearing a lime green, sleeveless, wide-leg jumpsuit with a deep V-neck and pockets. She is also wearing white sneakers and a delicate gold necklace. The Zara logo is prominently displayed in black on the right side of the image. The text "Entdecke unsere Damenkollektion von ZARA" is overlaid on the image, directly addressing the viewer to explore Zara's women's collection.
Ran 139 days
Zara
A white bucket hat with a subtle floral pattern is displayed against a white background. To the right of the hat, the ZARA logo is presented vertically in a bold, black font. The on-screen text, "Retrouvez les dernières tendances ZARA KIDS," is overlaid on the image, inviting viewers to discover the latest fashion trends for children from Zara.
Ran 122 days
Zara
The creative features a close-up shot of a person's legs and feet wearing clear, grid-patterned sandals with black soles. The background is split vertically, with the left side showing a textured wall and floor, and the right side displaying the Zara logo in large, stylized black lettering. The on-screen text, "Découvrez la collection ZARA WOMAN," is positioned over the image, inviting viewers to explore the Zara Woman collection.
Ran 122 days
Zara
A young woman with blonde, wavy hair is shown from the chest up, leaning against a white wall. She is wearing a light blue camisole with white lace trim and a gold beaded necklace. The Zara logo is overlaid vertically on the right side of the image in a bold, black serif font. The text "Odkryj kolekcję ZARA WOMAN" is displayed prominently across the image, directly addressing the viewer.
Ran 79 days
Zara
A fashion model is captured in a dynamic pose, looking over her shoulder towards the camera. She is wearing a shimmering, sleeveless top with fringe details and loose-fitting blue jeans, paired with bright red heels. The Zara logo is prominently displayed vertically on the right side of the image. The text "Scopri la collezione ZARA WOMAN." is overlaid on the image, inviting viewers to explore the Zara Woman collection.
Ran 74 days
Zara
A full-body shot of a female model wearing a black halter-neck peplum top and a black pleated mini-skirt. She is also wearing black sunglasses and black flip-flops. The ZARA logo is displayed vertically on the right side of the image in large, stylized black lettering. The text "Discover the ZARA WOMAN collection" is overlaid on the image in white sans-serif font.
Ran 72 days
Zara
A man and a young boy are sitting together, with the man teaching the boy how to play the guitar. A keyboard is visible in the foreground. The Zara logo is displayed vertically on the right side of the image. The text overlay reads "Scopri la nostra collezione di abbigliamento per bambini da ZARA."
Ran 67 days
Zara
A black loafer is shown against a plain white background on the left side of the image. The Zara logo is displayed vertically in large black font on the right side of the image. The creative is a product shot with branding. There is no on-screen text other than the logo.
Ran 65 days
Zara
A model is shown from the side, looking over her shoulder towards the camera. She is wearing a brown jacket and carrying a large, woven, cream-colored tote bag. The Zara logo is displayed vertically on the right side of the image. The text "Retrouvez la dernière collection ZARA WOMAN" is overlaid on the image.
Ran 63 days
Zara
A plain beige background is split vertically. On the left, a single pair of beige, high-waisted, ribbed knit briefs is centered. On the right, the black Zara logo is displayed vertically in a large, stylized font. The image is clean and minimalist, focusing solely on the product and the brand identity. There is no on-screen text other than the logo.
Ran 59 days
Zara
A stylized illustration features a vibrant bouquet of abstract flowers tied with a large pink bow against a pale background. To the right of the bouquet, the ZARA logo is displayed vertically in a bold, black serif font. The text "Discover our womenswear collection at ZARA" is overlaid on the image, directly addressing the viewer and inviting them to explore the brand's offerings.
Ran 59 days
Zara
A young boy with blonde hair and freckles is shown from the chest up, wearing a black beanie and a light grey t-shirt. He is looking off to the side with a slight smile. The Zara logo is prominently displayed vertically on the right side of the image against a white background. The image is a studio shot with a clean, light grey background.
Ran 58 days
Zara
The creative displays a baby's outfit, consisting of a long-sleeved striped bodysuit and matching striped leggings, laid out against a plain white background. To the right of the clothing, the ZARA logo is prominently displayed vertically in a bold, black serif font. The text overlay reads 'Odkryj naszą kolekcję odzieży dziecięcej ZARA', which translates to 'Discover our ZARA children's clothing collection'.
Ran 58 days
Zara
A minimalist product shot features a small, rectangular perfume bottle with a rounded cap. The bottle contains a pale pink liquid and has the text "BERRY GLAZED ZARA" printed on it in a subtle gradient. To the right of the bottle, the large, stylized black logo for "ZARA" is displayed vertically. The background is plain white, creating a clean and elegant presentation of the product.
Ran 57 days
Zara

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