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Boohoo ads

The hooks, angles and offers behind Boohoo’s Facebook and Instagram ads, filed by format and niche.

Ads
22
Newest ad
October 2026
Main niche
Fashion 22
Top formats
Updated
Oct 31, 2026
Longest run
267 days
Visual formats
Hook tactics
Niche
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14 ads

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A pregnant woman is wearing a red one-piece swimsuit. She is standing against a plain white background and holding her belly. Text overlay on the image reads "Få 50% rabatt på allt ✨", which translates to "Get 50% off everything ✨". The creative is a product image with text overlay, featuring a model in a swimsuit.
Ran 267 days
Boohoo
A close-up shot of a woman wearing a black denim jacket and a black top. She is smiling and looking to the side, wearing large, dark sunglasses. The text "Download the boohoo app for exclusive discounts." is overlaid on the image. The ad copy mentions "New season 🤝 new wardrobe. Plus, get an extra 10% off with code: SOCIAL10 ✨".
Ran 263 days
Boohoo
A black belt with a gold buckle is shown against a white background. The belt is coiled and the buckle is prominently displayed in the foreground. The text "Les indispensables d'hiver sont là 🚨 Profitez de nos offres exclusives" is overlaid on the image, announcing winter essentials and exclusive offers.
Ran 228 days
Boohoo
A young woman with blonde hair pulled back is shown from the chest up, wearing a light blue denim jacket over a white crop top. She is looking directly at the camera with a neutral expression. The background is a plain light grey. Text overlays the image, stating "Do it in boohoo, do it anyway ✨ Shop an extra 10% off new season with code: SOCIAL10".
Ran 215 days
Boohoo
A young woman, appearing to be pregnant, stands against a plain white background. She is wearing a white scoop-neck t-shirt and distressed black jeans. Her hands are tucked into her front pockets. The text "-20% sur tout avec le code : OUI20✨" is overlaid on the image. The overall impression is a casual, everyday look for maternity wear.
Ran 214 days
Boohoo
A pregnant model is shown from the waist up, wearing a black tank top, a black blazer, and black faux leather leggings. She is looking towards the camera with sunglasses on. The background is a plain white. Text overlays promote a 30% off sale with an additional 10% off using a code, and offer next-day delivery if ordered before midnight.
Ran 211 days
Boohoo
A pregnant model stands with one hand on her belly, wearing a black blazer over a black tank top and black faux leather leggings. She is also wearing black sneakers and sunglasses. The background is a plain white. On-screen text reads "Cyber deals are now LIVE 🚨 Shop 35% off EVERYTHING* for a limited time only ✨ Plus, shop an extra 10% off with code SOCIAL10 ✨Order before midnight for next day delivery 💌".
Ran 205 days
Boohoo
A woman is shown from the chest up, wearing a black t-shirt with a graphic print of the band Fleetwood Mac and the album title 'Rumours'. The t-shirt has a loose, oversized fit. The background is plain white. The text '50% korting op alles!' is overlaid on the image in a large, bold font, with a red siren emoji preceding it and a red heart-eyes emoji following it.
Ran 185 days
Boohoo
A close-up shot of a young woman wearing a denim jacket and jeans. She is holding the lapel of the jacket open, revealing her midriff. The text overlay announces a sale with an extra 10% off new season items using the code SOCIAL10. The overall aesthetic is fashionable and suggestive.
Ran 175 days
Boohoo
A collage of fashion items and models is displayed, with safety pins holding up some of the images. The top section features a woman in a fur coat, a pair of black boots, and a woman in a puffer jacket. The bottom section shows a pair of black boots, a woman in a fur coat, and a person wearing black slippers. The Boohoo logo is prominently displayed in the center with the tagline 'More brands. More layers.' The text overlay reads 'PSA: You can now shop your favourite fashion brands on boohoo ✨'.
Ran 163 days
Boohoo
A full-body studio shot of a woman wearing a long, form-fitting, sleeveless, dark purple dress. She stands against a plain, light grey background, facing the camera with her hands at her sides. The text "Wardrobe refesh needed? We've got you babe... Shop new season & stand out in every crowd ✨💕" is overlaid on the image. The creative focuses on showcasing the dress on a model.
Ran 129 days
Boohoo
A black belt with a gold buckle is shown against a white background. The belt is coiled and the buckle is prominently displayed in the foreground. Text overlays the image, with the hook "Caught you scrollin' 👀" at the top, followed by "Take another look at the items that caught your eye... Plus, get an extra 10% off your basket with code: SOCIAL10 ✨" below it.
Ran 127 days
Boohoo
A black belt with a gold buckle is shown against a white background. The belt is coiled and the buckle is prominently displayed in the foreground. Text overlays the image, stating "FURTHER REDUCTIONS 🚨 Shop up to 80% off EVERYTHING* for a limited time only. Plus, shop an extra 10% off with code SOCIAL10 ✨".
Ran 119 days
Boohoo
A black leather belt with a gold buckle is shown against a white background. The belt is coiled and the buckle is prominently displayed in the foreground. Text overlays the image, announcing "FURTHER REDUCTIONS 🚨 Shop up to 80% off EVERYTHING* for a limited time only ✨ Plus, shop an extra 10% off with code SOCIAL10 ✨".
Ran 101 days
Boohoo
A woman in a taupe pantsuit and tie stands next to a vintage red water cooler. She is wearing glasses and holding a taupe tote bag. The Boohoo logo is overlaid in large white text across the image. The text "Your Everyday Essentials 🤍 Shop your new wardrobe rotation" is also overlaid on the image, with the first line serving as the hook.
Ran 99 days
Boohoo
A pregnant woman is shown wearing a black dress and a matching long cardigan. She is standing and looking towards the camera with a neutral expression. The text overlay on the image announces a limited-time sale with up to 50% off everything, creating a sense of urgency for shoppers.
Ran 93 days
Boohoo
A pregnant woman models a black maternity dress and matching long cardigan. The dress has a lace trim at the neckline. The text overlay announces a spring sale with a 15% discount using the code OUI15. The woman is barefoot and stands against a plain white background.
Ran 86 days
Boohoo
A black belt with a gold buckle is shown against a white background. The belt is coiled and the buckle is prominently displayed in the foreground. Overlayed text reads "Shop 60% korting op alles, beperkte tijd", which translates to "Shop 60% off everything, limited time".
Ran 80 days
Boohoo
A black belt with a gold buckle is shown against a white background. The belt is coiled and the buckle is prominently displayed in the foreground. The on-screen text announces a summer sale with 60% off everything and an additional 10% off with a specific code.
Ran 74 days
Boohoo
A pregnant woman with long dark hair stands against a white background, wearing a white scoop-neck t-shirt and ripped black jeans. Her left hand is in her front pocket. The text overlay announces "Black Friday deals are live 🚨 60% off EVERYTHING ✨limited time only ✨ Get an extra 10% off your order using code: SOCIAL10".
Ran 72 days
Boohoo

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