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Refreshed Nov 12, 2026

Hanna Andersson ads

The hooks, angles and offers behind Hanna Andersson’s Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn Hanna Andersson’s Meta page
277
Median runHow long its ads stay up
10 days
Against Kids / BabyNiche median 25 days
0.4×

How Hanna Andersson builds them

24 ads

What Hanna Andersson's ads are made of, row by row.

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Longest running

All 24

The Hanna Andersson ads that ran longest.

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24 ads

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A high-quality lifestyle photograph showing three young girls laughing together while lying down on a bed. They are all wearing matching long-sleeved pajamas with horizontal stripes in different color combinations of blue, white, and pink. The setting appears to be a cozy bedroom with soft, neutral-toned pillows in the background.
Active · 87 days
Hanna Andersson
A close-up shot of a young child with curly hair smiling, wearing a blue and white striped long-sleeved shirt. The child is positioned in the center of the frame, with a portion of another person's arm wearing a green and white striped sleeve visible in the foreground. The image has a soft, bright, and clean aesthetic.
Active · 87 days
Hanna Andersson
A flatlay photograph on a light blue background shows various matching family pajama sets, socks, and a bib, all featuring a green tree and red stripe pattern. Several small, wrapped gift boxes are placed among the clothing items. Text is overlaid on the left side and a red ornament-shaped graphic is on the top right.
Active · 43 days
Hanna Andersson
A close-up, top-down view of fabric featuring a repeating pattern of Star Wars characters wearing Santa hats, connected by Christmas lights. A white square box is centered in the middle of the image, containing the Star Wars logo, the text 'new & best-selling matching PJs!', and the Hanna Andersson brand logo at the bottom.
Active · 38 days
Hanna Andersson
The video displays a repeating pattern of cartoon elves, syrup bottles, and narwhals. In the center, a white square overlay contains the text "NEW PRINT best-selling PJs are back!" along with the Hanna Andersson logo and an "elf" graphic. The overall aesthetic is playful and festive, suggesting a holiday-themed product launch.
Active · 36 daysVideo
Hanna Andersson
A baby sits on a green floor against a light green background, wearing a green and yellow elf-themed onesie. The text 'best-sellers are back!' is printed on the left, and 'fan-fave outfits & PJs!' is on the right with a hand-drawn arrow pointing toward the baby. The brand name is printed at the bottom.
Active · 36 days
Hanna Andersson
A baby sits on a green floor against a green wall, wearing a green and yellow elf-themed onesie. To the left, a graphic of an elf and the text 'elf' and 'best-sellers are back!' are displayed. To the right, the text 'fan-fave outfits & PJs!' is written with a small arrow pointing towards the baby.
Active · 36 days
Hanna Andersson
A flatlay composition on a dark green background featuring various matching family pajamas and wrapped gifts. The items are arranged neatly, showcasing the festive print on the clothing. Text overlays indicate the new collection and the arrival of the holiday season.
Active · 34 days
Hanna Andersson
A close-up, high-angle shot of a navy blue tulle dress featuring intricate, colorful floral and unicorn embroidery. A bright orange rectangular banner with white text sits at the top left, while the main headline and sub-headline are printed in white over the fabric. The brand name is printed in white at the bottom left corner.
Active · 29 days
Hanna Andersson
A light blue graphic features a classic Peanuts illustration of Snoopy walking with three Woodstock birds, all wearing matching winter scarves and hats. Above the characters, bold red text announces the new collection, followed by the Peanuts logo and a description of the matching pajamas and sweatshirts. The brand name is printed in white at the bottom of the frame.
Active · 28 days
Hanna Andersson
The ad displays a series of animated snow globes, each featuring a different iconic image from The Polar Express. The text "THE POLAR EXPRESS. fan-fave collection is back! NEW MATCHING FAMILY PJs" appears at the top. The snow globes show a train, tickets, hot chocolate, a snowy mountain landscape, a bell with the word "BELIEVE", and wrapped gifts. The Hanna Andersson logo is at the bottom. The ad is designed to evoke nostalgia and excitement for the holiday season and the movie.
Active · 16 daysVideo
Hanna Andersson
A close-up, top-down view of fabric featuring a repeating pattern of Star Wars characters wearing Santa hats, connected by a string of Christmas lights. A white square box is centered over the fabric, containing the Star Wars logo, the text 'new & best-selling matching PJs!', and the Hanna Andersson brand logo.
Active · 11 days
Hanna Andersson
A studio shot of two children sitting on a large gift box, both wearing matching Grinch-themed pajamas. The boy on the left wears green striped pajamas with a Grinch graphic, and the girl on the right wears pink striped pajamas with a Cindy Lou Who graphic. Text is overlaid on the left side and a green circular badge is on the top right.
Active · 9 days
Hanna Andersson
A carousel of six lifestyle photos featuring a woman and children wearing matching Christmas-themed pajamas. The scenes show them sitting on a white couch in a bedroom, hugging, playing, and laughing together. The final card shows the family with their dogs in a living room setting with a Christmas tree.
Active · 3 days
Hanna Andersson
A young child sits in a snowy, outdoor-themed setting with artificial Christmas trees in the background. The child is wearing patterned holiday pajamas and is reaching toward the camera with a smile. Text is overlaid on the left side of the image, announcing the arrival of new holiday pajamas.
Active · 3 days
Hanna Andersson
A carousel of six lifestyle photos showing a family of five wearing matching red and blue plaid or striped pajamas. The family is shown in a living room setting, sitting on a sofa, jumping in front of a fireplace, and playing the piano together. The images capture candid, joyful moments of the family during the holiday season.
Active · 2 days
Hanna Andersson
A young girl models several outfits. The first outfit is a green sparkly dress with boots and reindeer antlers. The second is a red long-sleeved shirt with a green polka-dot skirt and white socks. The third is a green cardigan with red pants. The fourth is a navy dress with a floral print and boots. The fifth is a red dress with white leg warmers. Text overlays announce "Black Friday at Hanna Andersson is here!".
Active · 1 dayVideo
Hanna Andersson
The ad features a purple background with animated characters wearing Santa hats. The first scene shows Bluey and Bingo. The second scene shows Snoopy walking with Woodstock. The third scene shows the Grinch. The fourth scene shows R2-D2. Text overlays announce "EARLY BLACK FRIDAY! 40% off their fave characters* + FREE SHIPPING** on orders $50+". The asterisk and double asterisk indicate exclusions and conditions apply.
Active · 1 dayVideo
Hanna Andersson
The video shows a rack of children's clothing with festive holiday patterns. Text overlays announce that Black Friday sales have started early at Hanna Andersson. The camera pans across various garments, highlighting the patterns and colors, suggesting a sale or promotion is currently active.
Active · 1 dayVideo
Hanna Andersson
A studio shot of a green floral-patterned dress for a child centered on a plain white background. Above the dress, text reads 'MADE TO PLAY!' in a red banner, followed by 'fuss-free fun' and 'machine-washable & lined for comfort'. The brand name is printed in red at the bottom.
Active · 1 day
Hanna Andersson

How Hanna Andersson makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Hanna Andersson's ads are built from: who is in frame, the words, the structure, the top format and hook.

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How Hanna Andersson advertises on Facebook and Instagram

The library holds 24 ads from Hanna Andersson in Kids / Baby, and 277 running on its Meta pages now. Its most common visual formats are Text Overlay (13 ads), Lifestyle Image (8) and Product Image (7). Its ads most often open on Offer only (3 ads), Bold claim (2) and Curiosity (2) hooks. Its ads stay up a median 10 days, 0.4× the Kids / Baby median of 25 days.

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