Refreshed Nov 12, 2026

The hooks, angles and offers behind Salomon’s Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn Salomon’s Meta page
87
Median runHow long its ads stay up
38 days
Against Sports / OutdoorNiche median 26 days
1.5×

How Salomon builds them

24 ads

What Salomon's ads are made of, row by row.

Free with an account.

Longest running

All 24

The Salomon ads that ran longest.

Free with an account.

A studio-shot of a brown hiking boot shown from the side against a plain white background. The boot features a textured upper, laces, and a rugged sole, with brand and technology logos visible on the side and heel area.
Active · 151 days
A video showing two people hiking through a grassy mountain landscape. The brand logo and the words 'NEW ARRIVALS' are printed at the top of the screen throughout the video. The scene is bright and outdoors, highlighting the gear worn by the hikers.
Active · 147 daysVideo
A studio-lit product shot of a black trail running shoe with a red-trimmed gaiter attached. The shoe is shown from a side profile against a plain white background. The brand logo is visible on the gaiter.
Active · 141 days
A studio-lit, side-profile shot of a tan-colored trail running shoe. The shoe is positioned against a plain white background, highlighting its design, lacing system, and sole construction.
Active · 118 days
A close-up studio shot shows a black trail running gaiter attached to a bright red running shoe. The gaiter wraps around the ankle and is secured over the top of the shoe, with the brand logo visible on both the gaiter and the shoe. The background is a plain white, focusing entirely on the product's fit and design.
Active · 93 days
A studio-shot image displays three sets of small black plastic components and matching metal washers arranged in a grid on a plain white background. Each set consists of a black plastic piece with a specific shape and a corresponding metal washer, presented clearly to highlight the product parts.
Active · 93 days
A high-resolution studio shot of a black winter boot, angled to show its side and front. The boot features a textured, rugged sole, a waterproof upper, and a grey faux-fur lining at the collar. Small branded tags are visible on the side of the boot, indicating insulation and waterproof technology.
Active · 93 days
A studio-lit, side-profile shot of a beige and white trail running shoe. The shoe features a textured, patterned upper and a thick, honeycomb-patterned midsole. The brand name is printed on the side of the shoe.
Active · 43 days
A studio-lit, side-profile shot of a black trail running shoe on a plain white background. The shoe features a mesh upper with synthetic overlays and a rugged sole. The brand name and chassis technology are subtly embossed on the side of the shoe.
Active · 43 days
A studio-lit, side-profile shot of a black trail running shoe against a plain white background. The shoe features a rugged sole and textured upper material, with a small red logo detail on the heel. No text is present on the image itself.
Active · 43 days
A studio-lit, side-profile shot of a black, high-top winter boot against a plain white background. The boot features technical detailing, including a visible insulation tag and waterproof branding on its side. The image is clean and focused entirely on the product's design and features.
Active · 43 days
A man stands in profile in a misty, rugged mountain landscape, wearing athletic gear and trail running shoes. The text 'NEW ARRIVALS' is centered at the top, and the brand name is in the bottom right corner. The image emphasizes an outdoor, active lifestyle.
Active · 38 days
A man stands in profile on a grassy hillside, wearing athletic gear and trail running shoes. The background is a misty, rugged mountain landscape. Large white text at the top announces new arrivals from the brand.
Active · 38 days
A high-quality studio photograph of a black hiking boot shown from the side. The boot is set against a plain white background, highlighting its textured materials and rugged design. No text is present on the image.
Active · 16 days
A studio-lit, side-profile shot of a black and grey running shoe with a thick white sole. The shoe is positioned against a plain white background, highlighting its design and texture. No text is present on the image itself.
Active · 16 days
A studio-shot image of a single black hiking boot, shown in profile against a plain white background. The boot features a rugged sole, textured upper materials, and a high-top design. No text is present on the image itself.
Active · 16 days
A studio-shot image of a black trail running shoe shown from the side against a plain white background. The shoe features a rugged sole, a textured upper, and small brand-related logos printed on the side and heel area. The lighting is clean and even, highlighting the product's design and material details.
Active · 16 days
The video shows a photography exhibition titled SYNC, featuring black-and-white and color prints of people in motion, including runners and cyclists. Attendees walk through the gallery space, viewing the art and socializing, while a DJ plays music. The brand name and the exhibition title are displayed on the gallery window and on printed materials within the space.
Active · 10 daysVideo
This carousel features a series of cinematic, grainy shots capturing movement and city life in New York. The images include a runner in motion, a person performing a high kick against a backdrop of skyscrapers, industrial pipes, a cyclist riding past a street sign, and a cyclist riding down a busy street. The creative focuses on the aesthetic of movement and urban atmosphere.
Active · 10 days
A carousel of six cards featuring artistic, high-contrast photography of people in motion against urban backdrops. The images show individuals running, stretching, and skateboarding, often captured in silhouette or from low angles against bright blue skies and city buildings. No text is printed on the cards, and the creative focuses on the aesthetic of movement in a city environment.
Active · 10 days

How Salomon makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Salomon's ads are built from: who is in frame, the words, the structure, the top format and hook.

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How Salomon advertises on Facebook and Instagram

The library holds 24 ads from Salomon in Sports / Outdoor, and 87 running on its Meta pages now. Its most common visual formats are Studio Shot (17 ads), Product Image (12) and Cinematic B-Roll (5). Its ads stay up a median 38 days, 1.5× the Sports / Outdoor median of 26 days.