How much does an ad swipe file or ad library cost per month in 2026?

An ad swipe file or ad library subscription costs about $5.99 to $175 a month for most tools, from $999 a month for analytics platforms such as Motion, and nothing for the Meta Ad Library, TikTok Creative Center and AdLibrarySpy. The cheapest paid plans are Savepad ($5.99), PrimeSpy ($9.99) and SwipeWell ($12); Foreplay starts at $59 and AdSwipeFile at $39 after a free plan. This page puts 32 tools in four price bands, using each tool's cheapest plan billed monthly, with the annual price, trial, seats and extra costs the vendor's own site states. We make AdSwipeFile, so it is listed first; every other tool's facts come from its own site, checked on 6 November 2026 and 12 November 2026, with sources at the end.

How we compared them

• Cheapest paid plan, billed monthly, in US dollars as the vendor lists it (AdLibrary lists euros).
• Annual price: what billing yearly changes, per month.
• Free plan or trial: its length, and whether a card is needed.
• Seats and limits: how many people and tracked brands the first plan includes.
• Extras: credits, add-ons and seats that cost more.

How we priced them. For every tool in our comparison data, we read the pricing page on the vendor's own site on the dates under Sources and put the tool in the band of its cheapest paid plan billed monthly. A tool with a permanent free plan is in the band of its cheapest paid plan, and a tool that is free in full is in the free band. Annual prices are per month billed yearly, as the vendors list them.

What we did not do. We did not buy any plan, and we did not convert currencies: AdLibrary lists euros excluding VAT, Savepad lists both dollars and euros, and the rest list dollars before tax. Promotions and flash sales (Atria, PiPiAds, AdPlexity, AdsLibrary.ai) change quickly, so we print the list price and name the promotion. Where a vendor's pages disagree on a price (AdLibrary, Foreplay, Spytrend), we say so. "Not listed" means the vendor's site does not state it.

What a price does not tell you. A cheaper plan that excludes the MCP server, the tracker or the seats you need is not cheaper. Read the verdict under each tool for what the money buys. We make AdSwipeFile and list it first, with its plans from our own pricing page.

At a glance

Scroll sideways to see every column.

1. AdSwipeFile

A curated library of 63,244+ real Facebook and Instagram ads, filed by brand, niche and format, that Claude, ChatGPT and Cursor search over MCP.

• Price: Free; Pro $39/mo ($390/yr); Agency $99/mo ($990/yr); plus tax.
• Free plan or trial: Free plan, no card: 50 MCP/API calls for the life of the account and the first 50 ads of every list. 7-day trial on paid plans (card required); 14-day money-back.
• Falls short on: Facebook and Instagram ads only, no Chrome extension, no performance data, and a library far smaller than the largest paid libraries. Paid plans open every ad and add ad breakdowns and brand patterns; the free plan shows the first 50 ads of every list.
• Best for: anyone who wants to try an ad library free and pay only when an AI assistant or a team makes it worth it.

Free

These four cost nothing to use. Two are official platform libraries, one is a free-in-full third-party tool, and one is a reading archive. Free here means no paid tier we found; Meta shows every ad while it runs. Once an ad stops, only social issue, election and political ads (kept 7 years) and ads delivered in the EU (kept a year after their last impression) stay in the library.

2. Meta Ad Library

• Plans and prices: Free.
• Free plan or trial: Free, no account needed to search.
• Seats: Not applicable.

Free, no account. What you give up is the paid tools' features: no brand following that we found, no MCP server from Meta, and ads vanish once they stop (meta shows every ad while it runs. Once an ad stops, only social issue, election and political ads (kept 7 years) and ads delivered in the EU (kept a year after their last impression) stay in the library. Its API for political and EU ads costs nothing either, but needs an identity check and a developer app.

AdSwipeFile vs Meta Ad Library, Meta Ad Library alternatives

3. TikTok Creative Center

• Plans and prices: Free.
• Free plan or trial: Free; TikTok says no login is required, but recommends one for all features and data.
• Seats: Not applicable.

Free. Costs you a login to see all Top Ads, and the list is limited to ads their advertisers authorised. What you get that paid Meta tools do not give is TikTok's own likes, CTR percentile and budget level.

AdSwipeFile vs TikTok Creative Center

4. AdLibrarySpy

• Plans and prices: Free, every feature; it says there is no paid tier.
• Free plan or trial: Everything free for you and your team, no card, no trial; fair-use rate limits.
• Seats: Free team workspaces; no seat limit listed.

Free in full, with no card, no trial and no paid tier, and with fair-use rate limits. The "cost" is that the vendor's promise is all there is: nothing in writing about how long it stays free. It includes brand tracking, team workspaces and the MCP server that other tools charge for.

5. Swiped.co

• Plans and prices: Not listed on its site; its beta pricing link asks existing customers to log in.
• Free plan or trial: Swipes and their write-ups are open to read; saving to a collection needs an account. A free email list sends “Swipe Studies”.
• Seats: Not listed on its site.

Free to read. Its pricing is "not listed on its site", and its beta pricing link asks existing customers to log in, so a paid tier may exist; we found no price. Saving swipes to a collection needs an account.

Under $50 a month

Seventeen tools start below $50 a month. The cheapest are personal swipe files (Savepad, SwipeWell) and budget spy tools (PrimeSpy, Dropispy); at $19 to $29 you reach the Meta ad libraries with brand tracking (Hooksy, AdsLibrary.ai, SpreshApp, Gethookd, Adspo) and from there to $39 to $49 the ecommerce tools. Most have one seat and a handful of tracked brands at this price.

6. Savepad

• Plans and prices: Free; Light $5.99/mo, Ultra Pro Max Plus $10.99/mo in US dollars (€4.99 and €9.99 in euros, VAT included in the EU). Monthly only, no yearly plan.
• Free plan or trial: Free plan, no card: 150 saves, MCP and full export. Sign-ups are a waitlist for now.
• Seats: No team plan: one person, sharing by private or public links.

The lowest paid plan in our data: Light at $5.99 a month, or Ultra Pro Max Plus at $10.99, billed monthly only (no annual discount). The free plan keeps 150 saves with MCP and full export, but sign-ups are a waitlist for now. The extra money buys more assistant links and API tokens and, on the top plan, snapshots of 100 watched web pages a month. One person, no team plan.

7. PrimeSpy

• Plans and prices: Pro $9.99/mo billed monthly, $6.99/mo billed annually ($83.88 a year). Its FAQ says Pro does not auto-renew.
• Free plan or trial: Free trial: 500 credits and 2 ad trackers, no credit card.
• Seats: Not listed on its site.

Pro is $9.99 a month, $6.99 billed annually ($83.88 a year), and does not auto-renew, so an annual price is not a trap. The trial (500 credits, 2 ad trackers, no card) leads into it. Pro lifts trackers to 20 and adds TikTok ads analytics. No MCP, API or seats are listed.

8. Eden

• Plans and prices: Personal $9/mo, Personal Plus $15, Starter $29, Pro $79, Max $199 billed monthly ($7.50, $12.50, $25, $66 and $167 a month billed annually); Team $249/mo ($208 billed annually); Enterprise custom.
• Free plan or trial: Free plan, no card, no deadline: 100 saved items and a store page, no ad research. Team: 7-day free trial.
• Seats: 1 on each plan, extra seats $15/mo or $150/yr; Team for unlimited people.

Personal is $9 a month and has no ad research; ad research starts at Starter, $29 a month ($25 billed annually) with 5 tracked brands. Pro is $79 ($66 annual), Max $199 ($167 annual) and Team $249. Connecting its MCP server is free on every plan, but research calls spend AI credits. Extra seats cost extra. The free plan has no ad research.

9. SwipeWell

• Plans and prices: Pro $12/mo ($10/mo billed yearly, $120 a year); Team $12 per user a month ($10 per user billed yearly).
• Free plan or trial: Free plan, no credit card: up to 10 swipes, personal use, 1 free Ad Finder use. 30-day money-back promise on paid plans.
• Seats: Pro is for one person; Team is billed per user, with unlimited teams.

Pro is $12 a month, $10 billed yearly ($120 a year); Team is $12 per user a month, $10 billed yearly. It buys unlimited swipes and unlimited Ad Finder tracking of Facebook and Instagram brands; the free plan stops at 10 swipes and one Ad Finder use. A 30-day money-back promise covers paid plans.

10. Hooksy

• Plans and prices: Pro $19/mo, Team $49/mo, Agency $99/mo billed monthly; annual saves 50% ($114, $294 and $594 a year).
• Free plan or trial: No free plan. 7-day free trial, $0 today, card required.
• Seats: 1 on Pro, 3 on Team, 10 on Agency.

Pro $19, Team $49, Agency $99 a month; annual billing saves 50% ($114, $294 and $594 a year). The money buys seats (1, 3, 10) and Brand Spy tracking (3, 20, 50 brands). The 7-day trial costs $0 today but needs a card.

11. AdsLibrary.ai

• Plans and prices: Basic $19/mo, Advanced $49/mo, Unlimited $99/mo billed monthly (Advanced and Unlimited at 3 members, more members cost more); annual plans 50% off until Dec 31: $114, $294 and $594 a year.
• Free plan or trial: Its plan table has a Free column (1 user). Its pricing FAQ says it offers no trial now, while its Ad Tracker page offers a free trial with no card. No refunds.
• Seats: 1 on Basic; 3 on Advanced and Unlimited, with options up to 20.

Basic $19, Advanced $49, Unlimited $99 a month; annual plans are 50% off until Dec 31 ($114, $294 and $594 a year). The money buys Ad Tracker slots (1, 20, 100 advertisers) and, from Advanced, 3 members; more members cost more. It offers no refunds, and its FAQ says no trial now.

12. SpreshApp

• Plans and prices: Solo $19/mo, Growth $49/mo, Agency $99/mo billed monthly ($17, $42 and $83 billed annually); extra brands $3/mo, extra seats $5/mo, extra API credits $3 per 5,000. Its FAQ also mentions a Pro plan the pricing page doesn't show.
• Free plan or trial: No free plan or trial terms on its pricing page; its home page says “No signup, free to try” and its MCP page offers free credits.
• Seats: 1, 5 or 10 by plan; extra seats $5/mo.

Solo $19, Growth $49, Agency $99 a month; billed annually $17, $42 and $83. Every plan includes the API and MCP server, and the money buys API credits, seats (1, 5, 10) and Brand Spy slots. Extra brands, seats and API credits are sold as add-ons. Its FAQ mentions a Pro plan the pricing page does not show.

13. Gethookd

• Plans and prices: Starter $29/mo ($19 billed yearly), Pro $49 ($32), Team $79 ($52), Agency $129 ($83). Searching and browsing the library costs no credits; actions do: 50, 150, 400 and 800 a month on monthly plans. Its feature list shows Clone Ads on every plan while its FAQ says Clone Ads starts on Pro.
• Free plan or trial: No free plan. 7-day trial for $0.
• Seats: 1, 3, 5 or 10 by plan.

Starter $29 a month ($19 billed yearly) up to Agency, with Team at $79. Every plan has Brand Spy and AI credits; the money buys seats (1, 3, 5, 10) and, on Team and Agency, MCP and API access (yearly plans include them on its pricing page; its FAQ disagrees). The 7-day trial costs $0.

AdSwipeFile vs Gethookd, Gethookd alternatives

14. Adspo

• Plans and prices: Pro $29/mo billed monthly or $19/mo billed yearly; extra team seats $15/mo each ($10 billed yearly). Its FAQ also describes a Lite plan that its pricing page doesn't show.
• Free plan or trial: No free plan listed. 7-day trial on monthly, 14-day on yearly; 7-day money-back promise.
• Seats: 1 included; extra seats $15/mo ($10 yearly), plus separate client workspaces.

One plan: Pro $29 a month or $19 a month billed yearly. It includes unlimited brand tracking and MCP and API access. Extra team seats cost $15 a month ($10 billed yearly). Trial: 7 days on monthly, 14 on yearly; 7-day money-back.

15. AdLibrary

• Plans and prices: Starter €29/mo (€19/mo billed yearly), Pro €179/mo (€159), Business €329/mo (€299), in euros excluding VAT, on a monthly credit allowance (50 credits on Starter, 300 on Pro, 1,000 on Business); first Business month €49.35; Enterprise from €2,000/mo. Its pricing page says prices rise on January 1. Its home page instead says $179 a month with a $29 first month.
• Free plan or trial: Its pricing page lists no free plan; saving ads, folders and saved searches cost no credits, and a repeated search within an hour is free. Its home page offers a pay-as-you-go plan with onboarding bonus credits (“Free Forever Option”). 14-day money-back on Starter only, once per account, if you tracked 3 brands, saved 5 ads and logged in on 3 different days.
• Seats: No team seats on Starter or Pro; unlimited on Business.

Starter €29 a month (€19 billed yearly), Pro €179 (€159), Business €329 (€299), all excluding VAT; the first Business month is €49.35. Brand tracking is on every plan; the API and MCP server and unlimited seats are Business only. Its home page quotes $179 with a $29 first month, so check which applies.

AdSwipeFile vs AdLibrary

16. Dropispy

• Plans and prices: Premium $29.90/mo ($14.90/mo paid yearly), Business $249.90/mo on both billing tabs.
• Free plan or trial: Free plan: the ad spy tool with basic filters and unlimited downloads; no advanced filters, Shop Spy or recent ads.
• Seats: Not listed on its site.

Premium $29.90 a month, $14.90 a month billed yearly (the largest discount in this band in proportion); Business $249.90 on both billing tabs. The money buys advanced filters, Shop Spy and recent ads; the free plan has basic filters and unlimited downloads.

17. OpenAdLibrary

• Plans and prices: Founders $29.99/mo, or $299 a year ($24.92 a month); Unlimited Track add-on $49.99/mo.
• Free plan or trial: Free account, no card: the 20 newest ads and the top three of each ranking. Search, filters, saved research and the API need Founders.
• Seats: Not listed on its site.

Founders is $29.99 a month or $299 a year ($24.92 a month), and adds search, filters, saved research, the API, the MCP server and the deleted-ads archive; the free account only shows the 20 newest ads. An Unlimited Track add-on costs $49.99 a month more.

18. Swipekit

• Plans and prices: Basic $39/mo, Plus $69/mo, Agency $99/mo billed monthly ($26, $46 and $66 a month billed annually). All three include the swipe file, Multiplayer (the shared library), Brand Tracker, MCP, API and whitelabel share links.
• Free plan or trial: No free plan. First 14 days free, no credit card.
• Seats: 5, 10 or 15 by plan.

Basic $39 a month ($26 billed annually) already includes 5 seats, 5 tracked brands, the MCP server and the API; Plus and Agency add seats and brands. There is no free plan, but the first 14 days are free with no card. Good value per seat in this band.

AdSwipeFile vs Swipekit, Swipekit alternatives

19. WinningHunter

• Plans and prices: Basic $49/mo, Standard $79/mo, Enterprise $249/mo billed monthly ($30, $49 and $150 billed yearly; $42, $68 and $212 billed quarterly). The ad library starts on Standard.
• Free plan or trial: No free plan or trial terms listed on its pricing page; its FAQ says you can start analysing for free.
• Seats: 1 user on every plan, extra users $20/mo each.

Basic $49 a month ($30 billed yearly), Standard $79 ($49), Enterprise $249 ($150). The ad library starts on Standard, so the real entry price for ads is $79. One user per plan; extra users cost $20 a month each. No free terms are listed.

20. Minea

• Plans and prices: Starter $49/mo, Premium $99/mo, Business $199/mo billed monthly; $39, $79 and $158 a month paid quarterly; $34, $69 and $139 a month annually.
• Free plan or trial: Its FAQ lists a free Lite offer and says you can test Minea for free; its pricing page says registration is free and the plan cards show only paid plans. No refunds.
• Seats: One user: its FAQ forbids sharing a subscription.

Starter $49, Premium $99, Business $199 a month; paid quarterly $39, $79 and $158; annually $34, $69 and $139. It runs on credits, TikTok ads and the brand tracker start at Premium, and there are no refunds. One user per subscription.

AdSwipeFile vs Minea, Minea alternatives

21. PiPiAds

• Plans and prices: Basic $49/mo, Advanced $99/mo, Enterprise $900/mo, Flexible $180/mo billed monthly (shown against $69, $159 and $1,999 in a flash sale). Annual plans 50% off in a Q4 promotion until Dec 31: $294, $594, $5,400 and $1,080 a year. Extra credits from $50 for 10,000.
• Free plan or trial: A free trial with 500 credits: ad lists only, no ad details.
• Seats: 1 on Basic and Advanced, 2 on Flexible, 10 on Enterprise; one device per account. The site has 15 interface languages.

Basic $49, Advanced $99, Flexible $180, Enterprise $900 a month. A Q4 promotion takes 50% off annual plans until Dec 31 ($294, $594, $1,080 and $5,400 a year). Everything runs on credits (an ad in a list costs 1, an ad's detail 20), extra credits are sold in packs, and MCP and API credits are billed separately from the membership.

AdSwipeFile vs PiPiAds, PiPiAds alternatives

22. TrendTrack

• Plans and prices: Starter $49/mo, Pro $89/mo, Business $159/mo billed monthly ($34, $62 and $111 billed yearly; $41, $76 and $135 quarterly); Enterprise custom. Ads and emails start on Pro.
• Free plan or trial: No free plan or trial terms listed; its buttons read “Start Now for Free”.
• Seats: 3 included on Business, +$29 a seat; its Starter and Pro cards mark seats as not included; Enterprise unlimited.

Starter $49 a month ($34 billed yearly), Pro $89 ($62), Business $159 ($111); Enterprise custom. Ads, emails and the MCP and API start on Pro. Business includes 3 seats, each extra one is $29. No free plan or trial terms are listed.

$50 to $150 a month

Eight tools start here: Foreplay ($59), the multi-network spy tools BigSpy and PowerAdSpy ($69), Klipio and Spytrend ($79), the AI ads agent Sprites and AdPlexity Social ($99), and AdSpy ($149). This is where MCP servers, team seats and brand tracking at scale start to appear on first plans.

23. Foreplay

• Plans and prices: Basic $59/mo ($49/mo billed annually), Workflow $175/mo ($149), Agency $459/mo ($389), Enterprise custom. Basic covers the swipe file, Discovery and briefs; Workflow and Agency add Spyder, Lens and the MCP/API connections.
• Free plan or trial: No free plan. 7-day free trial with a card, then billed; 14-day money-back after the first charge.
• Seats: 1 on Basic, 5 on Workflow, 10 on Agency; extra users $20 each.

Basic $59 a month ($49 billed annually), Workflow $175 ($149), Agency $459. Basic is one seat; Workflow adds Spyder tracking, the MCP server and 5 seats, Agency 10 seats. Extra users and extra API credit packs cost extra. The 7-day trial takes a card, and there is a 14-day money-back after the first charge.

AdSwipeFile vs Foreplay, Foreplay alternatives

24. BigSpy

• Plans and prices: Starter $69/mo, Growth $159/mo, Scale $399/mo, Ultimate $499/mo billed monthly ($49, $119, $299 and $399 a month billed yearly: $588, $1,428, $3,588 and $4,788 a year).
• Free plan or trial: A free plan: Facebook ads only, 10 searches a day (visual and feature search included), 20 tracked creatives, 5 video analyses a month, no downloads, no ad copy. No free trial listed; refunds follow its refund policy, whose terms its pricing page does not give.
• Seats: 1, or 5 on Scale (1 owner and 4 members), each seat with its own quotas.

Starter $69, Growth $159, Scale $399, Ultimate $499 a month, or $49, $119, $299 and $399 billed yearly. The money buys networks (TikTok, Google and YouTube from Growth), followed pages (100, then 1,000 on Ultimate) and 5 seats on Scale. A free plan exists: Facebook only, 10 searches a day.

AdSwipeFile vs BigSpy, BigSpy alternatives

25. PowerAdSpy

• Plans and prices: Basic $69/mo, Standard $99/mo, Platinum $279/mo, Palladium $399/mo billed monthly; $27, $39, $83 and $119 a month billed yearly ($331, $475, $1,004 and $1,436 a year).
• Free plan or trial: No free plan. Its pricing page lists paid 3-day trials ($1 on Basic, $7 on the others); its home page says both 3-day trial and free for seven days.
• Seats: Not listed on its site.

Basic $69, Standard $99, Platinum $279, Palladium $399 a month, but billed yearly $27, $39, $83 and $119 a month: the biggest annual gap in this list. The money buys networks and the estimated ad budget (Platinum). There is no free plan, only paid 3-day trials.

26. Klipio

• Plans and prices: Pro $79/mo, Agency $199/mo, Scale $399/mo billed monthly; annual “saves ~30%”, annual prices not shown.
• Free plan or trial: No free plan. 3-day free trial on every plan, card on Stripe. New accounts are waitlisted for now. Free Ad Library downloader, no account.
• Seats: Not stated on Pro; 5 team seats on Agency, 25 on Scale.

Pro $79, Agency $199, Scale $399 a month; annual "saves ~30%" but annual prices are not shown. The money buys competitors watched (15, 50, 100), seats on Agency and Scale (5 and 25) and ad generation. New accounts are waitlisted; the 3-day trial takes a card.

27. Spytrend

• Plans and prices: Base $79/mo billed monthly with 1 AI category (more at $50/mo each); Pro Exclusive $79/mo prepaid 3 months with 5 categories; Enterprise $300/mo prepaid 6 months with all 33. Add-on sections from $249/mo. 14-day money-back on first payments.
• Free plan or trial: Free plan, no card: archive ads older than 90 days and 500 MCP tokens once.
• Seats: 1 user on every plan; extra seats at the plan's monthly rate, 10% off from 5 users and 20% off from 10, up to 20.

Base $79 a month with 1 AI category, each extra category $50 a month; Pro Exclusive $79 prepaid for 3 months with 5 categories; Enterprise $300 a month prepaid for 6 months with all 33. Add-on sections start at $249 a month, and extra MCP tokens (40,000) cost $50. First payments have a 14-day money-back. A free plan shows archive ads.

28. Sprites

• Plans and prices: Build $99/mo, Launch $495/mo, Grow $985/mo billed monthly ($66, $335 and $670 a month billed yearly); Scale on a call.
• Free plan or trial: No free plan (“every plan is paid”). Build and Launch start with a 7-day trial for $1.
• Seats: 1 on Build, 2 on Launch, 5 on Grow, unlimited on Scale.

Build $99 a month ($66 billed yearly), Launch $495 ($335), Grow $985 ($670); Scale on a call. "Every plan is paid"; Build and Launch start with a 7-day trial for $1. You are paying for an agent that runs campaigns, with seats of 1, 2 and 5; the ad library is a side feature.

29. AdPlexity

• Plans and prices: AdPlexity Social: one plan, $99/mo, or $79/mo billed yearly; a Black Friday offer (until Nov 30) shows yearly at $69/mo. Other networks are separate subscriptions, $149 to $249/mo.
• Free plan or trial: No free plan. Its pricing FAQ says it doesn't offer free trials and offers a demo.
• Seats: Not listed; boards can be shared with your team.

One plan for Meta: $99 a month or $79 a month billed yearly (a Black Friday offer to Nov 30 shows $69). It includes the MCP server and API with 5,000 credits a month. Native, push, desktop, mobile and adult ads are separate subscriptions, $149 to $249 a month. No free trial; a demo instead.

30. AdSpy

• Plans and prices: $149/mo, which its home page calls an introductory offer; no plan list or annual price on its site (the subscribe page is a sign-up form).
• Free plan or trial: No free plan or trial listed. Full refund within 24 hours of purchase.
• Seats: One login per account: its terms say you may not let anyone else use your user name or password.

One plan, $149 a month, which its home page calls an introductory offer, so the price may change. No plan list or annual price is on its site, no trial is listed, and the refund window is 24 hours. One login per account.

AdSwipeFile vs AdSpy, AdSpy alternatives

Above $150 a month

Two analytics platforms start above $150: Atria ($219, promotional) and Motion ($999). They read your own ad accounts, which is a different job from a swipe file. Several tools in the bands above reach this level on their top plans (Foreplay Agency, BigSpy Ultimate, Minea Business, PiPiAds Enterprise).

31. Atria

• Plans and prices: Core $219/mo, Plus $549/mo, Business $1,549/mo billed monthly ($129, $343 and $959 a month billed annually); Enterprise custom.
• Free plan or trial: A permanent free plan, no card, no time limit: 1 seat, 1 ad account, 1 followed brand, 1,000 AI credits and 30 MCP calls, all once (its help center); paid-plan trials are reviewed case by case.
• Seats: 5 on Core, 8 on Plus, 15 on Business; extra seats $20 each a month.

Core $219 a month ($129 billed annually), shown against a higher list price during a promotion; Plus and Business are priced higher and Enterprise is custom. Core includes 5 seats, 50 followed brands and 600 MCP calls a month; extra seats cost extra. The permanent free plan has one ad account and brand. Paid trials are on request.

AdSwipeFile vs Atria, Atria alternatives

32. Motion

• Plans and prices: Starter $999/mo for up to $50k monthly ad spend; Pro (over $50k) and Growth priced on a call. Growth is for spend over $125k on its pricing page and over $250k on Runneth's llm-info page.
• Free plan or trial: Free trial, no credit card (home page); 14 days, per its MCP help article. Runneth's llm-info page says trials start with a short setup call and self-serve signup isn't available yet.
• Seats: Unlimited seats and ad accounts on Starter; Pro adds unlimited view-only guests.

Starter $999 a month for up to $50k of monthly ad spend, with unlimited seats and ad accounts; Pro and Growth are priced on a call. The free trial needs no card. You pay for performance analytics of your own creatives, not for a swipe file.

AdSwipeFile vs Motion, Motion alternatives

What you get at each price

• Free: the platforms' own libraries, and AdLibrarySpy. You can research and, with AdLibrarySpy, track a store and use an MCP server. You do not get Meta's ads after they stop, or a library kept for you.
• Under $50: a swipe file or a Meta library for one person, with a few tracked brands. MCP servers appear from $19 (SpreshApp) and $39 (Swipekit, with 5 seats). Trials here are 7 to 14 days.
• $50 to $150: the large databases and workflow tools (Foreplay), the multi-network spy tools (BigSpy, PowerAdSpy), and the funnel tools (AdPlexity, AdSpy). MCP servers often start here.
• Above $150: analytics on your own ad accounts (Atria, Motion), plus the top plans of tools that start lower.

AdSwipeFile sits across the first two: AdSwipeFile has a free plan, no card: 50 MCP/API calls for the life of the account and the first 50 ads of every list. Pro is $39 a month and Agency $99, with unlimited team members on every plan.

What billing yearly saves

Annual billing lowers most plans. Per month, cheapest plan:

Scroll sideways to see every column.

AdSwipeFile Pro is $39 a month or $390 a year; Agency is $99 or $990. AdSpy, Savepad, Klipio (annual prices not shown) and Motion have no annual price on their pages. Annual billing locks you in for the year, and several vendors (Minea, AdsLibrary.ai) offer no refunds, so start monthly unless you have tested the tool.

What a team of five pays

Seats decide the real cost. The cheapest plan that includes about five seats, as the vendors list them:

Scroll sideways to see every column.

One-seat tools (AdSpy, Minea, WinningHunter, Spytrend and BigSpy below Scale) forbid sharing a login. Extra seats cost extra on Foreplay, Atria, Adspo, WinningHunter, TrendTrack, SpreshApp and Eden. Motion lists unlimited seats and ad accounts. AdSwipeFile Pro shares its 10,000 MCP/API calls a month between everyone on the team.

Free trials, refunds and the card question

What each vendor's own site says:

• Foreplay: No free plan. 7-day free trial with a card, then billed; 14-day money-back after the first charge.
• Swipekit: No free plan. First 14 days free, no credit card.
• Gethookd: No free plan. 7-day trial for $0.
• Adspo: No free plan listed. 7-day trial on monthly, 14-day on yearly; 7-day money-back promise.
• Hooksy: No free plan. 7-day free trial, $0 today, card required.
• PowerAdSpy: No free plan. Its pricing page lists paid 3-day trials ($1 on Basic, $7 on the others); its home page says both 3-day trial and free for seven days.
• PiPiAds: A free trial with 500 credits: ad lists only, no ad details.
• PrimeSpy: Free trial: 500 credits and 2 ad trackers, no credit card.
• Motion: Free trial, no credit card (home page); 14 days, per its MCP help article. Runneth's llm-info page says trials start with a short setup call and self-serve signup isn't available yet.
• Klipio: No free plan. 3-day free trial on every plan, card on Stripe. New accounts are waitlisted for now. Free Ad Library downloader, no account.
• Sprites: No free plan (“every plan is paid”). Build and Launch start with a 7-day trial for $1.
• AdSpy: No free plan or trial listed. Full refund within 24 hours of purchase.
• AdPlexity: No free plan. Its pricing FAQ says it doesn't offer free trials and offers a demo.
• AdSwipeFile: Free plan, no card; 7-day card trial on paid plans; 14-day money-back.

A trial that needs a card bills you when it ends unless you cancel. Set a reminder the day you start.

Hidden costs: credits, add-ons and seats

The monthly price is often not the whole bill:

• Credits: Minea, PiPiAds and PrimeSpy run on credits, and PiPiAds' MCP and API credits are billed separately from the membership. AdPlexity Social shares 5,000 credits a month between its MCP and API.
• API and MCP tokens: Spytrend sells extra blocks of 40,000 tokens, Foreplay sells extra API credit packs, SpreshApp sells extra API credits, brands and seats, and TrendTrack and Eden meter MCP use in credits.
• Add-ons: Spytrend's extra AI categories cost $50 a month each and its add-on sections cost more; OpenAdLibrary's Unlimited Track add-on is $49.99 a month.
• Seats: extra users cost $20 on WinningHunter, $15 on Adspo and $29 on TrendTrack.
• Tax: AdSwipeFile's prices are before tax. AdLibrary lists euros excluding VAT; Savepad lists VAT included in the EU.
• Plan gating: the MCP server may cost a plan up: Foreplay Workflow, Gethookd Team, TrendTrack Pro, AdLibrary Business and OpenAdLibrary Founders.

Which one should you pick?

• You want to pay nothing: the Meta Ad Library, AdLibrarySpy, and the free AdSwipeFile plan.
• You want the cheapest paid tool: Savepad ($5.99), PrimeSpy ($9.99) or SwipeWell ($12).
• You want a Meta library with brand tracking under $30: Hooksy, AdsLibrary.ai, SpreshApp, Gethookd or Adspo.
• You want an assistant connection on the first plan: SpreshApp, Swipekit, Adspo, Savepad or AdSwipeFile.
• A team of five on a budget: Swipekit Basic, or AdSwipeFile Pro, which has no seat limit.
• You want the big database and workflow: Foreplay, from $59.
• You want analytics on your own ads: Atria or Motion, above $150 a month.