100+ Explainer Winning Ads

Simplifies complex information about your product or service.

An advertisement for a Shopify-related webinar. The ad features a dark green background with the Shopify logo at the top. Below that, it displays the word "WEBINAR" followed by the date and time of the webinar in both ET and PT time zones. The primary message is "Deliver self-serve B2B experiences that delight your buyers." There is a button to "Register now." Below that are pictures of three individuals, Peter Tivy, Gleb Vaguine, and Erin Elliot, with their roles and affiliations identified.
The ad features a black ebook cover with a title and a central image of a woman standing outdoors. The title reads: 'The ultimate guide to global growth: 3 shipping best practices'. Above the cover, there's text and logos for partnering brands.
The ad features two women, each wearing a pink eye mask with red light components. The mask is branded. The layout presents one woman on the left and another on the right, creating a side-by-side effect. Text at the top reads: "Solawave's New Eye-Specific Red Light Device Is Here—This Is Why You Need It", along with an author. The women have different hairstyles and are in front of a neutral background.
The ad is a screenshot of an article from Axios Pro. The headline reads "Exclusive: Probiotic startup Seed Enters mass market", and the article includes a gold illustration of intestines, a picture of Richard Collings, and information about the launch of Seed products at Target.
The ad is designed as a vertical graphic with a dark green gradient background. It prominently features the Shopify logo at the top. Text in white font announces "WEBINAR | ON-DEMAND EVENT" and the headline "A deep-dive on all-things TCO". Below that, there are four headshots of speakers with their names and titles listed, set against a light-gray background. Finally, a green button labeled "Watch now" is located at the bottom.
An eye-level product shot features a pill dissected into its outer and inner capsules. The outer capsule is dark green, open at the top and bottom to reveal the inside pill. It is green as well. In the center, the core probiotic pill is off-white in color. Text at the top declares "24 Strains Proven to Support Digestive Health". Arrows and text identify the parts of the pill. The background transitions from a white to light green from the top to the bottom. At the bottom, the text says "DS-01® is the Daily Synbiotic that's designed to survive."
The ad features a dark blue background with white text. The headline reads "User Verification for Sign-ups and Logins" in a bold white font. Below, it says "Interactive Demo," and there's a red button labeled "Take the Tour." The visual elements include a tablet with a verification code and a phone displaying a six-digit code, illustrating the user verification process. Small icons are displayed below, with the twilio logo at the bottom.
The ad features a tablet displaying a recipe, placed on a white textured surface alongside wooden cooking utensils. The tablet screen showcases a picture and text of an "Air-Fried Greek Chicken Bowl" recipe. Below the tablet, text promotes a free cookbook with happy hormones. The layout is clean and modern, with soft lighting and a focus on food, health and wellness.
An ebook advertisement on a dark blue background showcasing a three-legged wooden stool with labeled components. The stool’s seat is labeled as 'Purpose'. One leg of the stool is labeled as 'Data', another as 'Platform', and a third leg as 'Algorithms'. The surrounding text emphasizes a 'quantum leap in customer support' by combining 'customer data, Al, and contact centers.' Additional text is used to highlight that the 'Effective strategy is built on solid foundations'.
The ad features a smiling man in glasses and a beard, working on a laptop. The background is a yellow and red graphic with text that reads "Building Relationships In Real Time With AI" over a stylized shape. Below, there's a dark blue section with code snippets. The overall composition suggests a tech-focused promotion, possibly targeting software developers.
The ad features a blue background with a white text overlay. The top left corner features the brand's logo. Central text reads "The 5 Stages of Stress & Burnout and How to Address Them." The text is styled boldly with a number '5' inside a blue box. The bottom-left hosts a blue button with the text "Download Now". On the right side, a circular design showcases different emojis. The overall composition is clean, informative, and visually appealing, promoting the theme of addressing stress and providing mental health resources.
A vibrant ad against a red backdrop features the stylized logo of a technology company (Twilio). The main focus is a Black man wearing glasses, shown from the chest up, his expression one of open-mouthed surprise, appearing to react to content displayed on a laptop he holds. Above him are large white circles that seem to be visualizing his thoughts. Text overlayed says 'Marketing made to meet regulations at every turn' and a button that says 'Unlock Guide.'
An advertisement for a webinar. The background is a teal-green color with logos for Shopify and EY in the upper corners. The text in the middle reads "WEBINAR", followed by "How top brands are boosting global sales by up to 200%". Underneath, it says "October 31, 2024 | 1:00 PM ET". Below the text are four circles, each with an image of a person and their name and company affiliation: Annie Murphy (EY), Sylvain Golsse (EY), Rebecca Engelberg (Shopify), and Jeanne Foley (SuitShop).
A static advertisement with a black background. At the top, light yellow banner text reads 'ON DEMAND WEBINAR' repeated across the top. The main text is white and informs viewers about empowering retailers with POS UI Extensions. Below are two headshots of individuals, presumably speakers, with their names and titles listed: Vicki Coloccia (Staff Solutions Engineer) and Richad Abuani (Staff Solution Architect).
The ad features a split composition. The top half has a white background with a logo and text overlayed on it. The primary text reads 'Ready, set, <build>' with a stylized 'build' in brackets, overlaid with code snippets and graphic elements. The bottom half of the image displays a man with curly hair, wearing headphones, and seated at a desk. He is looking at a computer screen, suggesting the ad targets programmers or developers. The overall layout and visual elements indicate that the ad is designed to attract the attention of tech-savvy users.
The ad features a clean, minimalist design. The text at the top of the image says, in a headline format, that customers can sell their car because it's fast and convenient. Below this, a numbered infographic illustrates the three-step process: get an instant offer, schedule a sale, and drop off the car. A red car is displayed in the process, leading to a stack of dollar bills, indicating the payment. The background is a light blue color.
An advertisement with a black background featuring abstract white geometric shapes. The center of the image contains a circle with the brand logo inside a shopping bag icon. Text "Explore 150+ updates to grow your business" is displayed below the logo. Various other geometric shapes and white dots add a futuristic aesthetic. The ad is vertically aligned, suggesting a mobile format.
The ad is a vertical graphic featuring a clean design with a neutral background. Centered is a white circular element containing a visual representation of a supplement, depicted by yellow liquid droplets. The text highlights 'Results matter most' followed by key product benefits, such as optimal absorption and support for bone, heart, and immune function. Additional text emphasizes science-backed formulations and quality ingredients, along with a call to action to subscribe and save. The overall tone conveys a message of health and wellness with a focus on product efficacy.
The ad features a visual metaphor of a wooden stool to represent the concept of customer support. The stool's seat is labelled 'Purpose', and the legs have labels 'Data,' 'Platform,' and 'Algorithms.' Text at the top reads 'Ebook: A quantum leap in customer support: Bringing together customer data, AI, and contact centers.' Below the stool, the text states 'Effective strategy is built on solid foundations.' The background is dark blue.
The ad features a young woman smiling and holding a laptop. The background has a vertical gradient of white and red, with abstract shapes at the bottom. Text in bold font reads 'Ready, set, <code<code<code<code<code<code<co<co<cod<' with the word 'code' repeated in a series down the left side of the image, rendered with angle brackets and color-coded in front of the woman.
The image showcases a phone case against a grid background used for measurement. The phone case is transparent, with a black border. 'CASETIFY ARTISTS' is visible in a small label at the bottom right of the image.
The ad is a promotional graphic for a report. The top section features the website domain, the report title, and 'Public Sector'. The left side provides the statistic '91% of the public sector say AI will improve constituent engagement.' On the right side is a 'Read Report' button and an image of a woman wearing a yellow vest on a phone.
A vertical advertisement composed with a gradient blue background. The top of the ad features the Calm Business logo. The central focus of the ad is a banner indicating an 'On Demand Webinar' with the headline 'Supporting Educators to Enhance Well-Being & Engagement'. Below, there are two circular profile pictures. The first one is of a woman named Kinsey Klasnich, identified as Benefits Coordinator at Duluth Public Schools. The second is a woman named Nina Bankar, identified as VP of Customer Success at Calm.
A dark blue graphic promoting an on-demand webinar. The top features a colorful design element. Text in white color announces the webinar title "Level Up with AI: Unlock ROI with Twilio Voice Intelligence" and describes the topic. Below, three headshots of speakers are displayed with their names and titles, set against a dark background.

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