100+ Social Impact Winning Ads

Emphasizes how your brand supports a social or environmental cause, appealing to values-focused consumers.

A photograph taken on public transport, showing a breastfeeding mother. The foreground features a woman wearing a denim jacket, holding a baby nursing at her breast. The baby is wearing a pink floral dress. A button on the woman's jacket reads '#FREETHEFEED' and displays an illustration of breasts. Other passengers are visible in the blurred background. The overall composition is a candid shot with a focus on the act of breastfeeding.
A vertical ad featuring a close-up of a person's ankle wearing a colorful string anklet. The person is wearing denim jeans, and the bottom of the person's foot is also visible. The ad text is overlaid, stating: "First person in your DMs owes you an ANKLET FROM PURA VIDA". The overall composition is clean, and the focus is on the stylish anklet and the playful call to action.
An image of eight women breastfeeding their babies on a subway train. They are seated on a bench, and each woman is holding an infant. The women are diverse in appearance, wearing various styles of clothing. The scene is captured in a brightly lit environment, likely during the daytime.
An ad featuring two women breastfeeding their babies while sitting on a train. Both women are smiling and looking at the camera. One of the women is wearing a beige outfit, and the other is wearing a striped dress. The babies are being held in their mothers' arms.
The ad features a stack of pink and white bracelets against a soft pink gradient background. The bracelets are tightly wound, suggesting multiple strands. Above the bracelets, it has message "Wearing is caring.". Below the bracelets are the logos of the brand.
The ad features a fair-skinned woman with red hair pulled up in a bun. She is holding a skincare applicator to her cheek near her right eye, which is looking at the camera. The background is light gray. A pink breast cancer awareness ribbon curves from the left side, and the text "Skincare That Supports Breast Cancer Awareness" is displayed in black and pink on the left. Below the text, there is additional text related to breast cancer research and the donation of $2 from every purchase. Overall, it's a clean and informative design.
The ad is for dog food. The background features a combination of American flag elements and a scenic view. The food bag's main color is blue. The brand's logo is at the top, under which is the slogan 'SUPER PREMIUM DOG FOOD.' In the middle, there is a picture of a German Shepherd. Below this, text states 'PURPOSE GRAIN FREE Hero Canine', followed by information about the health benefits related to joints. There are also supporting details on nutrition facts. The product is marked as supporting veterans. In addition, icons highlight unique blend and nutrition functions.
The image shows a group of women breastfeeding their babies on a train. The main subject is a Black woman, smiling, breastfeeding an infant wearing an orange outfit. Other women and babies are visible in the background, also breastfeeding. They're seated on a public transport vehicle. The composition emphasizes community and shared experience. The scene takes place inside a subway car on a bright day.
The ad features a smartphone case with a shark design, juxtaposed with a separate image of a shark's open mouth. Above the shark case and on the right side of the image is the text "TAKE A BITE OUT OF PLASTIC" in a red, bold font. The phone case has an engraved design displaying both a shark and a plastic bottle. The case is slightly angled, suggesting a 3D representation. The background continues the underwater theme with blue water. The sharks mouth is open as if to 'bite' at the viewer.
The image captures a scene within a subway car. A central image shows a Black woman breastfeeding a baby. She's seated and facing the camera. Several other women are visible in the background, mostly breastfeeding their babies as well. The lighting appears natural, possibly from an open window. The overall composition suggests a theme of motherhood and public acceptance of breastfeeding.
An eye-level studio shot showcases various pieces of jewelry scattered on a white surface. The assortment includes bracelets with beaded designs, including some featuring colorful beads and others with gold accents. There are also gold rings of different styles. At the bottom of the frame, text is displayed, reading “JEWELRY WITH A CAUSE” and “SUPPORTS MENTAL HEALTH AMERICA”. These are set against a purple gradient.
The ad features a vibrant, gradient background transitioning from purple to green to yellow. On the right, a toothbrush is displayed. To the left of it, a toothbrush case is partially open.  A circular graphic in the lower left contains the text 'Support LGBTQIA+ orgs!'.  The text 'Clean mouths for a good cause' is centered at the top.
An advertisement featuring a fair-skinned woman with auburn hair and light eyes. She's holding a clear product close to her face, with a soft smile. Text on the left says, "Support Breast Cancer Awareness with Every Purchase." Below is a pink ribbon graphic suggesting the cause. Text at the bottom explains a donation commitment.

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