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23 If then Hook Ad Examples

“if you X, then Y”.

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A 4K portable display is shown on a desk, featuring a colorful rainbow concentric circle wallpaper. To the left, an orange smart speaker sits on a wooden stand. To the right, a Polaroid camera and a stack of colorful Polaroid film boxes are visible. The screen of the display shows a dock with various app icons. The headline text "espresso Pro 15 review: The ultimate 4K portable display for Mac & iPad users" is displayed prominently at the top of the image.
espresso Displays
The creative displays text on a blurred background. The text reads "If you have a" in yellow and white, followed by "company" in white. A Notion logo is visible in the top right corner. The overall impression is a text-based ad with a clear hook designed to engage business owners.
Notion
A man in a blue plaid suit and white shirt stands indoors, gesturing with his hands. On-screen text reads "If I were". He is speaking directly to the camera, posing a hypothetical scenario about taking over a restaurant and emphasizing the importance of knowing one's business numbers. The background appears to be a dimly lit establishment with large glass doors.
Owner.com
A man stands on a wooden deck next to a portable power station. Large, colorful text overlays the top of the image, reading "If The Power Goes". The man is wearing a green t-shirt and a baseball cap, and he is gesturing with his hands. The Jackery power station is dark gray with a retractable handle. The background shows a sunny outdoor scene with RVs and trees. The ad promotes the Jackery power station as a solution for power outages, highlighting its capacity and portability, and mentions a limited-time discount.
Jackery
A man stands on a wooden deck next to a large portable power station. Text overlays read "If The Power Goes" in large, bold letters with "The" in yellow, "Power" in green, and "Goes" in orange. The man is gesturing with his hands as if explaining something. The background shows a sunny outdoor scene with RVs and buildings. The portable power station has the Jackery logo visible.
Jackery

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