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CrossFitSports / Outdoor

CrossFit ads: 10 winning Facebook and Instagram ads

Every CrossFit ad we filed, the longest-running first, with its hook, format and how long Meta kept it live. Or ask Claude or ChatGPT to pull them for you.

Longest run

Longest run: 360 days

Still running when last seen Nov 15. Brands rarely keep paying for ads that lose.

Ads live on Meta now
19
Median run
200 days
Against Sports / Outdoor’s 16-day median
12.5×
In the library: 6 statics, 4 videos
10 ads
Ask Claude about CrossFit (opens Claude in a new tab)Meta Ad Library page of CrossFit (opens in a new tab)

Longest run

Longest run: 360 days

Still running when last seen Nov 15. Brands rarely keep paying for ads that lose.

CrossFit ads, longest running first

Filters and sort open with the 7-day trial

Format, asks you to sign in
Scroll for every format
Hook, asks you to sign in
Status, asks you to sign in
Type, asks you to sign in
SortLongest running, asks you to sign in

Winning means kept running: brands rarely keep paying for ads that lose.

10 ads

This video showcases athletes training in a gym while wearing various pieces of branded apparel. The footage features close-ups of the clothing and wide shots of people performing exercises like rope climbing, squats, and box jumps. Text overlays appear throughout the video, highlighting the apparel collection and the brand's website.
Live360 days
CrossFit
A woman in a gym performs a wall ball squat while holding a medicine ball above her head. Large white text is overlaid in the center of the image, announcing a new collection. The scene is lit with warm, dramatic gym lighting.
Live360 days
CrossFit
A man stands against a plain grey background wearing a black t-shirt and black athletic shorts. A large, bold headline is centered over his torso. A smaller inset box in the lower right corner provides a zoomed-in view of the shorts' fabric and branding.
Live360 days
CrossFit
A fast-paced montage of women exercising in a gym, wearing various pieces of CrossFit-branded athletic apparel. The video features quick cuts of different movements like squats, pull-ups, and handstands, highlighting the fit and movement of the clothing. A persistent text overlay remains centered on the screen throughout the video, promoting the apparel collection.
Live359 days
CrossFit
A woman in a gym performs a wall ball squat while holding a medicine ball. Large white text is overlaid across the bottom half of the image, announcing a new collection. The brand logo is visible in the top right corner.
Live242 days
CrossFit
A fast-paced montage of women exercising in a gym, wearing various CrossFit branded apparel. The video features quick cuts of different workout movements, including lifting, jumping, and stretching, set to a rhythmic song. Text overlays appear throughout the video, highlighting the apparel collection and the brand's website.
Live157 days
CrossFit
A studio-lit image shows a man wearing dark athletic shorts and a black t-shirt. A large inset box on the right provides a close-up view of the fabric and the brand tag on the shorts. The text at the top highlights the durability and performance of the apparel.
Live120 days
CrossFit
This video showcases athletes training in a gym while wearing various pieces of branded apparel. The footage features close-ups of the clothing and wide shots of people performing exercises like rope climbs, squats, and box jumps. Text overlays appear throughout the video to introduce the collection and provide a website link.
Live106 days
CrossFit
A studio portrait of a smiling woman wearing a white mesh trucker hat and a light pink t-shirt, both featuring the brand logo in pink and orange. The background is a plain, neutral grey. The brand name is printed in the top left corner.
Live49 days
CrossFit
A woman stands centered against a plain grey backdrop, smiling at the camera. She is wearing a light mint green long-sleeved hooded top and dark teal athletic shorts. The brand logo is visible in the top left corner.
Live49 days
CrossFit

Headline, on 4 of its 10 ads

Counted over its 10 filed ads

Visual formats

Hooks it opens on

How CrossFit makes its ads

What its ads are built from, by type, counted over the ads we have read.

What CrossFit's ads are built from: who is in frame, the words, the structure, the top format and hook.

Then try everything free for 7 days.

How CrossFit advertises on Facebook and Instagram

The library holds 10 ads from CrossFit in Sports / Outdoor, and 19 running on its Meta pages now. Its most common visual formats are Headline (4 ads), Text Overlay (4) and Model Shot (3). Its ads most often open on a Bold claim (2 ads) hook. Its ads stay up a median 200 days, 12.5× the Sports / Outdoor median of 16 days.

Brands like CrossFit

Other Sports / Outdoor brands filed in the library.

All Sports / Outdoor ads

Ask Claude about CrossFit

Claude or ChatGPT searches its 10 ads here, reads them and answers with real creatives, each with how long it ran.

Works in Claude, ChatGPT and Cursor

Ask Claude (opens Claude in a new tab)

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Every ad, filter and board for 7 days, with Claude or ChatGPT connected.

See pricing

Nothing charged before day 8