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Dr. MartensFootwear

Dr. Martens ads: 56 winning Facebook and Instagram ads

Every Dr. Martens ad we filed, the longest-running first, with its hook, format and how long Meta kept it live. Or ask Claude or ChatGPT to pull them for you.

Longest run

Longest run: 255 days

Still running when last seen Nov 15. Brands rarely keep paying for ads that lose.

Ads live on Meta now
259
Median run
4 days
Against Footwear’s 22-day median
0.2×
In the library: 31 statics, 1 carousel, 24 videos
56 ads

Longest run

Longest run: 255 days

Still running when last seen Nov 15. Brands rarely keep paying for ads that lose.

Dr. Martens ads, longest running first

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Winning means kept running: brands rarely keep paying for ads that lose.

56 ads

A studio-shot of a single black leather lace-up boot centered against a light grey background. A bright yellow horizontal banner at the bottom of the image contains bold black text announcing free delivery on orders over 50 euros.
Live255 days
Dr. Martens
A studio-shot image of a single black leather lace-up boot centered against a plain light grey background. A bright yellow horizontal banner at the bottom of the frame contains black text announcing a free shipping offer. The product is the main focus of the composition.
Live152 days
Dr. Martens
A studio-shot image of a single black leather lace-up boot against a plain light grey background. At the bottom of the image, a solid yellow horizontal band contains bold black text announcing a free return policy in stores.
Live118 days
Dr. Martens
A single brown leather shoe is centered against a plain, light grey background. At the bottom of the image, a solid yellow horizontal banner displays text in bold black letters. The creative focuses on the product itself with a clear offer.
Live105 days
Dr. Martens
A studio-shot image of a brown leather lace-up boot centered against a plain light grey background. A bright yellow horizontal banner at the bottom of the frame contains black text announcing free shipping on orders over 50 euros.
Live62 days
Dr. Martens
A studio-shot image of a black leather boot with yellow stitching and a branded heel loop. The boot is positioned on the left side of the frame against a plain light grey background. On the right side, the brand name is written vertically in large, bold black letters.
Live61 days
Dr. Martens
A studio-shot image of a single black leather lace-up boot. The boot is positioned at a slight angle against a plain, light grey background. A yellow and black heel pull tab is visible at the top of the boot.
Live59 days
Dr. Martens
A single black leather boot is shown against a plain, light grey studio background. The boot is viewed from the side, highlighting its yellow stitching and the iconic branded heel loop. The image is clean and minimalist, focusing entirely on the product's design and silhouette.
Live59 days
Dr. Martens
A single black platform boot is centered against a plain, light grey studio background. The boot features yellow-speckled laces, silver eyelets, and a prominent thick sole with yellow stitching. The iconic branded heel loop is visible at the top of the boot.
Live59 days
Dr. Martens
A pair of brown leather boots with embossed floral patterns are resting on a bed of green succulent plants. The boots are positioned at an angle, showing the detailed botanical designs on the leather. The lighting is natural and highlights the texture of both the boots and the plants.
Live54 days
Dr. Martens
A studio-shot image of a single black leather shoe with yellow stitching, positioned on a plain light grey background. On the right side, the brand name is printed vertically in large, bold black letters.
Live38 days
Dr. Martens
A single black leather boot is centered against a plain light grey background. At the bottom of the image, a bright yellow horizontal banner displays text in bold black capital letters. The creative focuses on the product and the offer.
Live38 days
Dr. Martens
A woman walks through a city street and enters a vintage-style room to change her outfit. She is wearing dark boots throughout the video, which are shown in close-up shots as she walks and dances. The video ends with her posing on a set of outdoor steps, with the brand name appearing on screen.
Live35 days
Dr. Martens
A single black leather shoe is centered against a plain, light grey background. At the bottom of the image, a bright yellow horizontal banner displays text in bold black letters. The image focuses entirely on the product, showcasing its design and stitching.
Live24 days
Dr. Martens
A close-up video shows a pair of hands working on a dark red leather boot, focusing on the stitching and the iconic heel loop. The hands are seen adjusting the laces and handling the boot on a wooden workbench. The brand name and a call to action appear on the screen at the end.
Live17 days
Dr. Martens
A studio-shot image of a single black patent leather boot, positioned on a plain white background. The boot is shown from the side, highlighting its glossy finish, yellow stitching, and signature heel loop. The brand name is printed vertically in large, bold black letters along the right side of the frame.
Live12 days
Dr. Martens
A top-down view of a pair of black leather shoes with subtle patterns, placed on a dark, textured surface. The brand name and a movie title are printed in bold white text at the bottom of the image. The shoes feature a metallic detail on the laces and a graphic on the insole.
Live10 days
Dr. Martens
A split-frame image showing a person's lower legs and feet wearing olive cargo pants and black quilted slip-on shoes against a plain white background. The bottom half of the image is a bright yellow block containing bold black text announcing a sale and a discount code. The creative focuses on the product and the promotional offer.
Live10 days
Dr. Martens
This video showcases a series of quick, alternating shots of various Dr. Martens footwear and accessories worn by models against a plain, light background. A bright yellow banner at the bottom of the screen remains constant throughout, displaying the sale information and discount code. The ad is a fast-paced montage of product styles, designed to highlight the variety of items available during the sale.
Live10 days
Dr. Martens
A series of quick cuts showing different models wearing various styles of tall boots against a plain, light-colored studio backdrop. Each model is styled in a unique outfit, highlighting the versatility of the footwear. The text 'STAND TALL' appears on the left side of the screen throughout the video, with the brand name on the right.
Live10 days
Dr. Martens

Studio Shot, on 30 of its 56 ads

Counted over its 56 filed ads

How Dr. Martens makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Dr. Martens's ads are built from: who is in frame, the words, the structure, the top format and hook.

Then try everything free for 7 days.

How Dr. Martens advertises on Facebook and Instagram

The library holds 56 ads from Dr. Martens in Footwear, and 259 running on its Meta pages now. Its most common visual formats are Studio Shot (30 ads), Product Image (17) and Cinematic B-Roll (16). Its ads most often open on a Offer only (13 ads) hook. Its ads stay up a median 4 days, 0.2× the Footwear median of 22 days.

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