Refreshed Nov 12, 2026

The hooks, angles and offers behind Steve Madden’s Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn Steve Madden’s Meta page
242
LaunchedLast 30 days, on its Meta page
56
Median runHow long its ads stay up
14 days
Against FootwearNiche median 25 days
0.6×

The messages Steve Madden keeps paying for

Same idea, new creatives

  • “EXTRA 40% OFF”

    4 ads

    On 4 ads.

  • “SHOP WITH PRIME”

    4 ads

    On 4 ads.

  • “HOLIDAY 2024”

    3 ads

    On 3 ads.

How Steve Madden builds them

126 ads

What Steve Madden's ads are made of, row by row.

Free with an account.

Longest running

All 126

The Steve Madden ads that ran longest.

Free with an account.

A close-up shot shows a person wearing blue jeans and brown suede boots standing on a city sidewalk. The person is using their hand to adjust the cuff of their jeans above the boot. The brand name is printed in white text in the center of the image.
Active · 49 days
A close-up shot shows a person wearing blue jeans and putting on a brown suede ankle boot. The text "STEVE MADDEN" is overlaid in large white capital letters across the upper portion of the image. The copy "Don’t wait on DAXEN, going fast." is also present, suggesting a sense of urgency for the product.
Active · 49 days
A person wearing blue jeans with cuffed bottoms is putting on a brown suede ankle boot. The boot has a pointed toe and a block heel. White text is overlaid on the image, reading "STEVE MADDEN BEST BOOTIES ON THE BLOCK". The background is a street scene with a sidewalk and asphalt road.
Active · 42 days
A close-up shot focuses on a person's lower body and feet while they are standing on a city street. The person is wearing blue jeans with the cuffs rolled up and brown suede boots. The brand name is printed in large white letters across the center of the image.
Active · 42 days
A black platform slide sandal is shown against a plain grey background. The sandal has a thick, black platform sole and a wide, black fabric strap that covers the top of the foot. The image is a clean product shot, with no text or additional elements.
Active · 39 days
The creative shows a close-up of a person's legs from the knees down, wearing light-wash, baggy jeans tucked into slouchy, tan suede boots with kitten heels. The text "STEVE MADDEN" is overlaid in large, white, sans-serif capital letters across the top of the image. The copy "Your fall refresh can’t wait." is also overlaid in white text below the brand name. The overall aesthetic suggests a stylish, casual, and forward-looking fashion statement.
Active · 32 days
Two young women stand on a city street next to a pedicab. The woman on the left wears a black leather jacket over a black t-shirt that says "BONJOUR NEW YORK", blue jeans, and black high heels. The woman on the right wears a purple sleeveless top, dark pants, and black and white striped sandals. Both women are holding handbags. The Steve Madden logo is displayed prominently at the top of the image. The text "Meet the styles you’ll wear all season." is overlaid on the image.
Active · 27 days
A black platform slide sandal is shown from the side against a plain grey background. The sandal has a thick, black platform sole and a single, wide black fabric strap across the top of the foot. Text overlaying the image reads "The holiday season's best sellers are going fast. Shop Steve Madden."
Active · 24 days
A full-body studio shot of a single dark brown leather boot with a block heel. The boot is knee-high and features multiple straps with silver buckles and eyelets running up the shaft. The leather has a distressed, worn-in appearance. Text overlayed on the image reads: "This is your sign to add new boots to your holiday rotation."
Active · 24 days
A black platform slide sandal is shown against a plain grey background. The sandal has a thick, black platform sole and a wide, black fabric strap across the top of the foot. The image is a clean product shot with no additional text or graphics visible on the creative itself.
Active · 24 days
A studio-shot product image featuring a single black platform slide sandal centered against a plain, light grey background. The sandal has a thick, solid black sole and a wide, textured black fabric strap across the top. The lighting is even and clean, highlighting the silhouette and texture of the footwear without any additional text or graphic elements.
Active · 24 days
A full-body, studio shot of a black Steve Madden sneaker against a plain, light grey background. The sneaker is angled to show its side profile, highlighting its chunky sole and mesh detailing. The brand name 'STEVE MADDEN' is subtly embossed on a black strap across the midfoot. The text 'Your cart called. It misses you.' is overlaid in white, sans-serif font across the top of the image.
Active · 23 days
A full-body, studio shot of a black Steve Madden sneaker against a plain, light gray background. The sneaker is angled to show its side profile, highlighting its chunky sole and mesh detailing. The text "Level up your shoe game." is overlaid in white, sans-serif font across the top of the image.
Active · 23 days
A studio-shot image of a single black sneaker against a plain, light grey background. The shoe is shown from the side, highlighting its chunky sole and mesh detailing. There is no text or other elements present in the image.
Active · 23 days
A clean, white product shot of a single white slide sandal is displayed against a white background. The sandal is positioned horizontally, showing its sole and the top strap with a cut-out detail. Overlayed text in a simple, sans-serif font reads: "Your cart called. It misses you. Shop fall styles before they are gone." The overall aesthetic is minimalist and focuses on the product.
Active · 19 days
A studio-shot image of a single black leather ankle boot with a thick platform sole and a front-facing zipper. The boot is centered against a plain, light grey background, showcasing its design and texture clearly. There is no text on the image.
Active · 14 days
A studio shot of a single dark brown leather knee-high boot. The boot features multiple silver-toned buckles and straps along the side and ankle, with a thick black sole. The background is a plain, light grey color.
Active · 14 days
The creative shows a dark, partially opened door with yellow graffiti on the left panel. Through the crack of the door, a person wearing a jacket is visible in the dim light. Metallic gold text overlaid on the door reads "THIS HOLIDAY WE'RE". The overall aesthetic suggests a mysterious or exclusive reveal for the holiday season.
Active · 14 days
A black platform slide sandal is shown against a plain grey background. The sandal has a thick, black platform sole and a wide, black fabric strap that covers the top of the foot. The image is a clean product shot, with no additional text or graphics visible on the creative itself. The ad copy mentions gifts, going-out shoes, and cold-weather boots, encouraging viewers to shop at Steve Madden.
Active · 14 days
A full-body, side-profile shot of a dark brown, distressed leather boot with multiple buckles and straps. The boot has a chunky block heel and a pointed toe. The background is a plain, light gray. The text "Don’t let your favorite boots get away." is overlaid in white sans-serif font at the top of the image.
Active · 14 days

How Steve Madden makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Steve Madden's ads are built from: who is in frame, the words, the structure, the top format and hook.

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How Steve Madden advertises on Facebook and Instagram

The library holds 126 ads from Steve Madden in Footwear, and 242 running on its Meta pages now. Its most common visual formats are Text Overlay (77 ads), Lifestyle Image (54) and Product Image (44). Its ads most often open on Offer only (10 ads), Aspirational (9) and Bold claim (7) hooks. Its ads stay up a median 14 days, 0.6× the Footwear median of 25 days.