Refreshed Nov 12, 2026

The hooks, angles and offers behind Apple TV’s Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn Apple TV’s Meta page
414
Median runHow long its ads stay up
9 days
Against Entertainment / MediaNiche median 9 days
1.0×

The messages Apple TV keeps paying for

Same idea, new creatives

  • “Ad-free Apple Originals. Redeem your 7 day free trial”

    5 ads
    Apple TV ad: “Ad-free Apple Originals. Redeem your 7 day free trial”Apple TV ad: “Ad-free Apple Originals. Redeem your 7 day free trial”Apple TV ad: “Ad-free Apple Originals. Redeem your 7 day free trial”

    Running since Aug 2026.

How Apple TV builds them

23 ads

What Apple TV's ads are made of, row by row.

Free with an account.

Longest running

All 23

The Apple TV ads that ran longest.

Free with an account.

A promotional image for Apple TV featuring a cast photo from the show Ted Lasso. The headline at the top offers a free 7-day trial for ad-free Apple Originals. The bottom of the image includes a disclaimer about the subscription offer.
Active · 99 days
A promotional image for Apple TV featuring the cast of the show Ted Lasso. The top portion contains text about the streaming service and a free trial offer, while the bottom portion displays a group portrait of the main characters. The Apple TV logo is positioned in the top right corner.
Active · 99 days
A promotional graphic for an Apple TV show titled Mayday. The image features a stylized illustration of Ryan Reynolds and Kenneth Branagh surrounded by a crowd of uniformed men in hats. The title Mayday is written in large, distressed white letters across the center of the image. The top of the graphic includes the Apple TV logo and text about a free trial offer.
Active · 69 days
A promotional image for Apple TV featuring a poster for the show Slow Horses. The poster shows Gary Oldman in the center, circled in red, with other characters also circled or crossed out. Text at the top promotes ad-free originals and a free trial, with the Apple TV logo on the right.
Active · 47 days
A static advertisement for Apple TV featuring two horizontal image panels. The top panel shows two actors in sunglasses and colorful clothing, labeled 'Platonic'. The bottom panel shows a man looking intensely, labeled 'Last Seen'. The top of the image features the brand logo and a headline about Australian icons, followed by a call to action for a free trial.
Active · 47 days
A collage-style ad featuring three promotional images for Apple TV shows. The top section contains the headline and the Apple TV logo. Below, three distinct show posters are displayed, with the top one featuring red circles drawn over characters. The bottom of the image includes small print regarding the subscription terms.
Active · 46 days
A promotional graphic for Apple TV featuring a poster for the show Slow Horses. The image shows a group of people with red circles and crosses drawn over them, highlighting the main character played by Gary Oldman. Text at the top offers an ad-free trial, and legal disclaimers are at the bottom.
Active · 46 days
A promotional image for Apple TV featuring the cast of Ted Lasso. The top section contains the headline offer and the Apple TV logo. The main visual shows the cast members posed together in their team uniforms. The bottom section includes small print regarding the subscription terms.
Active · 46 days
A promotional image for Apple TV featuring the cast of the show Ted Lasso posing together in a studio setting. The top of the image contains text about the streaming service and a free trial offer, while the bottom includes legal disclaimer text. The show's title is prominently displayed in large white letters over the cast members.
Active · 28 days
A promotional image for Apple TV featuring the cast of the show Ted Lasso. The top of the image contains text about ad-free content and a free trial offer. The center shows a group portrait of the actors in character. The bottom includes legal disclaimer text and a restricted rating badge.
Active · 23 days
A circular frame shows a golfer mid-swing on a green course. Above the frame, a small orange button-style box contains text. The Apple TV logo is positioned in the top right corner against a blue and green gradient background.
Active · 9 daysVideo
A close-up shot of actor Owen Wilson wearing a navy blue baseball cap and a light-colored shirt, captured mid-swing while playing golf. The image is framed within a large white circle against a textured blue and green background. An orange rectangular button with black text is positioned in the top-left corner of the frame.
Active · 9 daysVideo
A circular frame shows a golfer mid-swing on a green course. Above the frame, a rectangular orange button contains the text 'Check the Classification'. The Apple TV logo is positioned in the top right corner against a blue and green gradient background.
Active · 9 daysVideo
A vintage-style silver boombox sits on a wooden shelf against a rustic wood-paneled wall. A person's hand is reaching toward the top of the radio, as if adjusting the tuner. Large white text is overlaid in the top left corner, and a yellow button-style graphic with black text is positioned directly below it.
Active · 9 days
A close-up, cinematic side-profile shot of a man in a suit looking off-camera. The lighting is moody and dramatic, emphasizing the subject's serious expression. The Apple TV logo is positioned in the top left corner of the frame.
Active · 3 daysVideo
A man with a concerned expression stands in a dimly lit, industrial-style room with his hands on his hips. He is wearing a light blue sweater and dark trousers. The Apple TV logo is positioned in the upper left corner of the frame.
Active · 3 daysVideo
A close-up, side-profile shot of a man looking off-camera with a serious expression. The image is dark and cinematic, focusing on the man's face and jawline. The Apple TV logo is positioned in the upper left corner of the frame.
Active · 3 daysVideo
A medium shot of a man standing in a dimly lit, industrial-style space with a concrete wall behind him. He is wearing a light blue sweater and dark trousers, with his hands on his hips and a serious expression on his face. The Apple TV logo is positioned in the upper left corner of the frame.
Active · 3 daysVideo
The creative is a static image featuring the Apple TV logo centered against a solid black background. The logo consists of the iconic apple icon followed by the letters 'tv', all rendered in a smooth, iridescent gradient of colors. There is no other text or imagery present in the frame.
Active · 3 daysVideo
A medium shot of a man standing in a dimly lit, industrial warehouse setting. He is wearing a light blue sweater and dark trousers, with his hands on his hips and a concerned expression on his face. The Apple TV logo is visible in the top left corner of the image.
Active · 3 daysVideo

How Apple TV makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Apple TV's ads are built from: who is in frame, the words, the structure, the top format and hook.

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How Apple TV advertises on Facebook and Instagram

The library holds 23 ads from Apple TV in Entertainment / Media, and 414 running on its Meta pages now. Its most common visual formats are Text Overlay (14 ads), Lifestyle Image (9) and Editorial (4). Its ads most often open on Risk reversal (8 ads), Curiosity (4) and Storytelling (3) hooks. Its ads stay up a median 9 days, 1.0× the Entertainment / Media median of 9 days.