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Old NavyFashion

Old Navy ads: 19 winning Facebook and Instagram ads

Every Old Navy ad we filed, the longest-running first, with its hook, format and how long Meta kept it live. Or ask Claude or ChatGPT to pull them for you.

Longest run

Longest run: 13 days

Still running when last seen Nov 15. Brands rarely keep paying for ads that lose.

Ads live on Meta now
1,126
Median run
10 days
Against Fashion’s 18-day median
0.6×
In the library: 15 statics, 4 videos
19 ads
Ask Claude about Old Navy (opens Claude in a new tab)Meta Ad Library page of Old Navy (opens in a new tab)

Longest run

Longest run: 13 days

Still running when last seen Nov 15. Brands rarely keep paying for ads that lose.

Old Navy ads, longest running first

Filters and sort open with the 7-day trial

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Winning means kept running: brands rarely keep paying for ads that lose.

19 ads

A fast-paced video showcasing various people wearing NFL-branded apparel from Old Navy. The models pose, dance, and hold footballs in a studio setting with changing backdrops. The video features quick cuts between different groups of people, highlighting the variety of team gear available.
Live13 days
Old Navy
A full-length studio shot of a woman standing against a plain white background. She is wearing a white button-down shirt tucked into wide-leg, dark grey denim jeans with a subtle side detail. Her arms are crossed, and she is wearing black heeled sandals.
Live12 days
Old Navy
A festive, holiday-themed graphic features a stack of colorful folded sweaters, a black embellished flat shoe, a brown quilted bag, and a body mist bottle. The background is a vibrant green with a digital snow effect and decorative star-shaped bursts. Large, bold text announces a gift guide, while a red starburst graphic highlights a starting price point.
Live12 days
Old Navy
A studio-shot image of a white ringer t-shirt with red trim on the collar and sleeves. The shirt features red text printed on the chest. The background is a plain, light grey surface.
Live12 days
Old Navy
A studio-shot image of a child's two-piece pajama set featuring a waffle-knit texture. The top and pants are patterned with vertical green and light blue stripes, accented by small candy cane and star illustrations. The set is displayed against a plain white background.
Live12 days
Old Navy
A studio-shot image of a cream-colored long-sleeve baby bodysuit laid flat against a plain white background. The front of the garment features a dark, distressed-style graphic with the text 'MUMMY'S Girl' accompanied by small illustrations of bats and a spider hanging from a web. The lighting is even and bright, highlighting the texture of the fabric.
Live11 days
Old Navy
A group of people in matching holiday-themed pajamas dance and pose in a studio setting. They interact with props like gift boxes, balloons, and a large candy cane. The brand name appears in the center of the screen at the beginning and end of the video.
Live11 days
Old Navy
A studio-shot product image displays a three-piece pin set featuring Chicago Bears branding on a textured, football-like backing card. The pins include a bear head logo, a circular team emblem, and a rectangular logo with text. The NFL logo is visible in the top left corner of the packaging.
Live11 days
Old Navy
A comedic holiday-themed video features actors dressed as flight attendants on a stylized, pink-hued airplane. They interact with passengers and showcase various clothing items, including pajamas and sweaters, while maintaining a playful, festive atmosphere. The creative uses a narrative style to present the brand's holiday collection as the perfect travel and gift-giving attire.
Live11 days
Old Navy
A white t-shirt is displayed flat against a plain, light background. The shirt features a graphic on the chest with the words 'NEW YORK' arched over a green football helmet, with 'EST. 1960' and 'JETS' printed below. The design uses a distressed, vintage-inspired aesthetic.
Live10 days
Old Navy
A studio portrait of a woman wearing a grey knit sweater and black jeans. She is posing with one hand behind her neck and the other in her pocket, looking directly at the camera. The background is a plain, light grey studio backdrop.
Live3 days
Old Navy
A studio-shot image shows a person from the waist down, wearing black trousers, a white long-sleeved shirt, and a black vest. The person is standing against a plain, light-colored background. The focus is on the fit and style of the trousers.
Live3 days
Old Navy
A young boy is centered in the frame, smiling at the camera while wearing a white t-shirt. The t-shirt features a graphic print of a red truck carrying fruit, palm trees, and the text 'Puerto Rico' along with a list of city names. The background is a plain, light grey studio setting.
Live3 days
Old Navy
A full-length studio shot of a woman with curly hair wearing a dark maroon patterned turtleneck sweater over a white collared shirt and wide-leg blue jeans. She stands against a solid blue background, posing with one hand on her hip. The image is clean and focused on the apparel.
Live3 days
Old Navy
A vertical red rectangular sign is centered over a background of folded holiday-themed pajama fabrics. The sign features bold white text announcing a limited-time sale on pajamas for the entire family. The overall aesthetic is festive and promotional.
Live2 days
Old Navy
A bright red square sits in the center of a background made of stacked, folded holiday-themed pajama fabrics. The red square contains bold white text announcing a limited-time sale on pajamas for the entire family. The brand name is displayed at the top of the red square.
Live2 days
Old Navy
A studio-shot product image shows a Green Bay Packers Jordan Love jersey-shaped collector pin attached to a dark, textured cardboard backing. The NFL logo is printed in the top left corner, while the NFLPA logo appears at the bottom. The pin itself is a miniature replica of the team jersey, featuring the player's name and number.
Live2 days
Old Navy
A studio-shot of a cream-colored t-shirt featuring a vintage-style graphic of Spider-Man in the center. The text 'AMAZING' is arched above the character, and 'SPIDER-MAN' is printed below him in bold, block lettering. The shirt is laid flat against a plain white background.
Live2 days
Old Navy
A young woman sits on a red floor surrounded by wrapped gifts, showcasing various clothing items and beauty products from a brand. She talks directly to the camera, presenting each item as a gift idea, and packs them into a suitcase. The video features a bright, festive studio setting with a red background and multiple gift boxes.
Live1 day
Old Navy

Studio Shot, on 13 of its 19 ads

Counted over its 19 filed ads

Visual formats

Hooks it opens on

How Old Navy makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Old Navy's ads are built from: who is in frame, the words, the structure, the top format and hook.

Then try everything free for 7 days.

How Old Navy advertises on Facebook and Instagram

The library holds 19 ads from Old Navy in Fashion, and 1,126 running on its Meta pages now. Its most common visual formats are Studio Shot (13 ads), Product Image (8) and Model Shot (6). Its ads stay up a median 10 days, 0.6× the Fashion median of 18 days.

Brands like Old Navy

Other Fashion brands filed in the library.

All Fashion ads

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Claude or ChatGPT searches its 19 ads here, reads them and answers with real creatives, each with how long it ran.

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See pricing

Nothing charged before day 8