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A24 ads: 35 winning Facebook and Instagram ads

Every A24 ad we filed, the longest-running first, with its hook, format and how long Meta kept it live. Or ask Claude or ChatGPT to pull them for you.

Longest run

Longest run: 140 days

Still running when last seen Nov 15. Brands rarely keep paying for ads that lose.

Ads live on Meta now
114
Median run
19 days
Against Entertainment / Media’s 11-day median
1.7×
In the library: 4 statics, 4 carousels, 27 videos
35 ads

Longest run

Longest run: 140 days

Still running when last seen Nov 15. Brands rarely keep paying for ads that lose.

A24 ads, longest running first

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Winning means kept running: brands rarely keep paying for ads that lose.

35 ads

A carousel of 10 cards showcasing pages from a children's movie recommendation book. The cards feature colorful, hand-drawn illustrations, movie trivia, activity pages like mazes and word searches, and film summaries. The first card acts as a cover with the title and a promise of movie night ideas for kids and adults.
Live140 days
A24
A spinning Blu-ray disc is centered in the frame, with a blue diagonal stripe across its surface. The background is a continuous, slow-motion tracking shot through a liminal, yellow-walled office corridor, evoking a sense of eerie, empty space. The disc remains static in the foreground as the environment moves behind it.
Live110 days
A24
A person holds a bright yellow movie logbook, flipping through its pages to reveal handwritten reviews and ratings for various films. The camera then focuses on a close-up of the person's hand as they write a new entry in the logbook with a pen. The video showcases the physical product and its use as a tool for tracking movie-watching habits.
Live110 days
A24
This carousel showcases a special edition Blu-ray release for a film. The cards feature high-quality product photography of the physical packaging, including close-ups of the disc, the case, and an index print of film stills. The aesthetic is retro and cinematic, emphasizing the collectible nature of the item.
Live110 days
A24
A person holds a bright yellow notebook titled Movie Log, flipping through its pages to reveal handwritten reviews of various films. The camera focuses on the person's hand as they write in the book, showcasing the product's layout and utility. The video is a simple, candid demonstration of the notebook in use.
Live110 days
A24
A short, cinematic video showcases a handmade felted wool tree topper shaped like a queen adorned with colorful flowers. The camera rotates around the product to display its intricate details from all angles against a clean, neutral background. The final shot shows the product next to its branded storage bag.
Live110 days
A24
A person holds a bright yellow notebook titled 'Movie Log' and flips through its pages. Each page is filled with handwritten notes, ratings, and details about movies watched, demonstrating how the product is used to track film viewing habits. The video focuses on the tactile experience of using the physical logbook.
Live110 days
A24
This video shows the behind-the-scenes process of transforming a tall actor into a character named Pirate Clark for a film. It features interviews with the actor and the costume designer, interspersed with footage of the prosthetic application, costume fitting, and the final look on set. The creative highlights the intricate details and physical challenges involved in creating the character's unique appearance.
Live103 days
A24
This video showcases the physical packaging and promotional materials for a film release. It features close-up shots of a Blu-ray case, including its cover art, spine, and back panel with technical specifications. The video also displays various still images from the film, presented in a grid-like layout, highlighting the aesthetic and atmosphere of the movie.
Live103 days
A24
A person's hands showcase a special edition Blu-ray case for a film. The video shows the front and back of the case, then opens it to reveal the disc and several printed art cards featuring scenes from the movie. The person flips through the cards before placing them back into the case.
Live87 days
A24
This carousel ad showcases a new book titled Watch This Before You Turn 18!. The creative features colorful, cartoon-style illustrations of teenagers watching movies, alongside detailed spreads from the book that highlight specific film recommendations, trivia, and genre-based content. The hook is a direct call to action for teenagers to watch specific movies before reaching adulthood.
Live82 days
A24
This video showcases the pages of a children's book titled Star Child. The camera pans across various illustrations from the book, which depict a young boy engaging in daily activities like eating, brushing his teeth, and playing on a carousel. The video concludes with a serene image of a night sky.
Live81 days
A24
A man reads a children's book aloud to a young boy in a series of intimate, black-and-white scenes. The video features clips of the man and boy in various settings, including a bedroom and outdoors, interspersed with shots of the book's cover. The text of the book appears as captions on the screen throughout the video.
Live81 days
A24
This video showcases a limited edition vinyl box set for the film Moonlight. It features close-up shots of the cloth-wrapped packaging, the vinyl records themselves, and pages from an included book containing film stills and dialogue. The creative highlights the product's design and contents through a series of quick, rhythmic cuts.
Live46 days
A24
This video showcases a limited edition vinyl box set for the film Moonlight. It features close-up shots of the packaging, including the cloth-wrapped box, the vinyl records, and the interior booklet containing photography and sheet music. The video highlights the aesthetic details of the product, including the cover art and tracklist.
Live45 days
A24
This video promotes a deluxe collector's edition of a concert film. It opens with a close-up of a person flipping through a photo book and holding a disc, followed by quick cuts of the film's concert footage. The video concludes with a static image of the product cover, which is also overlaid on the concert footage.
Live24 days
A24
A bright yellow, triangular ceramic incense burner shaped like a small house sits in the middle of a field. Wisps of smoke curl out from the top of the house, drifting against a backdrop of a forest and a cloudy sky. The camera remains static, focusing on the product as it releases smoke.
Live19 days
A24
This video showcases a 1000-piece jigsaw puzzle featuring a detailed illustration of characters from various films. The creative presents the puzzle box, the loose pieces, and the completed image in a series of clean, studio-lit shots. It highlights the artwork and the included poster, focusing on the product's design and quality.
Live19 days
A24
A bright yellow, triangular ceramic incense burner sits in the center of the frame, with a blurred, natural landscape of trees and a field in the background. Wisps of smoke curl out from the top of the structure, creating a calm and atmospheric visual. The product remains stationary throughout the short video, emphasizing its design and function.
Live18 days
A24
A carousel of eight cards showcasing a set of nesting dolls featuring different characters played by Robert Pattinson. The first card shows the full set lined up from largest to smallest. The second card shows the dolls partially nested. The subsequent cards show each individual doll in the set, from the largest to the smallest, against a plain white background.
Live10 days
A24

Cinematic B-Roll, on 18 of its 35 ads

Counted over its 35 filed ads

How A24 makes its ads

What its ads are built from, by type, counted over the ads we have read.

What A24's ads are built from: who is in frame, the words, the structure, the top format and hook.

Then try everything free for 7 days.

How A24 advertises on Facebook and Instagram

The library holds 35 ads from A24 in Entertainment / Media, and 114 running on its Meta pages now. Its most common visual formats are Cinematic B-Roll (18 ads), Demo (8) and Text Overlay (4). Its ads most often open on Direct address (3 ads), Offer only (2) and Storytelling (2) hooks. Its ads stay up a median 19 days, 1.7× the Entertainment / Media median of 11 days.

Ask Claude about A24

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