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Refreshed Oct 31, 2026

Bearaby ads

The hooks, angles and offers behind Bearaby’s Facebook and Instagram ads, filed by format and niche.

Median runHow long its ads stay up
200 days
Against Home / GardenNiche median 48 days
4.2×

The messages Bearaby keeps paying for

Same idea, new creatives

  • “Do you sleep hot?”

    2 ads
    Bearaby ad: “Do you sleep hot?”Bearaby ad: “Do you sleep hot?”

    Running since Aug 2025.

How Bearaby builds them

22 ads

What Bearaby's ads are made of, row by row.

Free with an account.

Longest running

All 22

The Bearaby ads that ran longest.

Free with an account.

Niche
Format
Hook
Scroll for every hook
Status
Type
SortLongest running

Winning means kept running: brands rarely keep paying for ads that lose.

22 ads

Ask your agent about these ads
A stack of four thick, knitted blankets in different colors (orange, mint green, dusty rose, and blue) is shown against a plain grey background. Text overlays point to the blankets, highlighting benefits such as 'Reduces stress', 'Improves sleep', 'Relieves pain', and 'Stays cool all night'. The brand logo 'Bearaby' is visible at the bottom center.
Ended · 279 days
Bearaby
The top half of the image features a close-up of a smiling woman wrapped in a dark blue, chunky knit blanket. The bottom half displays the text "A peaceful escape is a weighted blanket away" in large white font, followed by "60% REPORT FEELING LESS ANXIOUS" in smaller white font. Below that, the Bearaby logo is visible. The overall visual emphasizes comfort and anxiety reduction.
Ended · 279 days
Bearaby
A woman with dark hair smiles as she hugs a large, grey, knitted weighted blanket. Text overlaid on the image reads "I love my Bearaby weighted blanket!". The woman appears to be in a comfortable, indoor setting, possibly a bedroom or living room. The overall impression is one of comfort and satisfaction with the product.
Ended · 277 days
Bearaby
A woman is sleeping peacefully on a couch, covered by a large, chunky knit blanket. Text overlays highlight the benefits of the blanket, such as 'Improves sleep,' 'Relieves pain,' 'Boosts mood,' and 'Reduces anxiety.' The overall scene conveys comfort and relaxation.
Ended · 274 days
Bearaby
The creative is split into two halves. The left side, on a white background, shows four cups of coffee stacked vertically, with the text "Swap That" above them and "Four cups of coffee" below. The right side, on a light blue background, shows a folded, chunky knit weighted blanket, with the text "For This" above it and "One Weighted Blanket" below. The overall message contrasts the idea of consuming coffee for energy with using a weighted blanket for rest.
Ended · 247 days
Bearaby
The image displays a stack of four Bearaby weighted blankets in different colors: lavender, beige, blush pink, and gray. The text "Do you sleep hot?" is prominently displayed at the top in dark blue, followed by "Stay cool with a Bearaby weighted blanket." in a lighter gray. The Bearaby logo is visible at the bottom center. The overall aesthetic is clean and minimalist, focusing on the product and its core benefit of staying cool.
Ended · 246 days
Bearaby
A woman is shown outside a modern house, carrying a large cardboard box. She is wearing a white button-down shirt and dark shorts, with dark sandals on her feet. The text overlay on the image reads "My to do list kept me tossing and turning." The scene captures a moment of relatable struggle, possibly related to the contents of the box or the tasks associated with it.
Ended · 246 days
Bearaby
A dark, starry background features the Bearaby logo and the headline "Sleep Like a Pro, Perform Like a Pro." Below this, text reads "COTTON WEIGHTED BLANKET." A curved line graphic illustrates three benefits radiating from a central point: "Boost deep sleep," "Decrease anxiety," and "Increase focus," each with an icon. The main visual is a neatly folded, chunky knit weighted blanket in a neutral color. In the bottom left corner, a "MEN'S JOURNAL TECH AWARDS 2025" badge is displayed.
Ended · 246 days
Bearaby
A person is lying in bed, hugging a large, dark grey knitted blanket. A social media comment box is overlaid on the bottom left of the image. The comment is from 'Brittany Lewis' and reads: 'Bought this for my partner - he LOVES it and says he hasn't slept this well in months! Amazing product!'. The comment also includes 'Like Reply 1m' and a thumbs-up emoji.
Ended · 246 days
Bearaby
A young woman is wrapped in a large, chunky knit weighted blanket. Text overlays on the image read "You deserve 8+ hours of calm, deep sleep.", "Cotton Weighted Blanket", and "Increase REM sleep". The woman is looking towards the camera with a slight smile. The background shows a dresser with a basket and a window with blinds.
Ended · 246 daysVideo
Bearaby
A stack of four chunky knit blankets in varying shades of cream, light gray, and dark gray is displayed. To the left of the blankets, there are two icons with accompanying text. The top icon depicts a ball of yarn and knitting needles, with the text "Hand-knitted for breathability" below it. The bottom icon is a stylized cotton plant, with the text "Organic cotton" underneath. The brand logo "Bearaby" is at the top, and the headline "Heaviest blanket ever" and the sub-headline "And yes, that's a good thing." are prominently displayed in the upper portion of the image.
Ended · 154 days
Bearaby
The creative displays a close-up, textured view of a knitted weighted blanket in a neutral, light gray color. The fabric has a chunky, woven appearance, suggesting comfort and warmth. Text overlays the image, describing the product's benefits and unique selling points, such as its ability to promote faster sleep and calmness without the use of plastic beads.
Live · 108 daysVideo
Bearaby
A soft, neutral background features text on the left and a close-up of a person under a thick, knitted blanket on the right. The text states, "83% of customers report falling asleep in under 15 minutes." Below this, four rounded rectangles list key features: "WEIGHTED BLANKET," "BUTTERY SOFT," "INCREASES DEEP SLEEP," and "REDUCES ANXIETY." The brand logo, "Bearaby," is centered at the bottom.
Ended · 108 days
Bearaby
A person is lying on their side on a bed, hugging a long, white body pillow. The pillow is curved around their body, providing support. The scene is shot from a high angle, looking down on the person and the pillow. In the top right corner, there is a smaller image of a grey, knotted pillow with text that reads "Satisfyingly Squashy Organic Melofoam™". At the bottom of the main image, a white banner displays the text "Adjustable, 75" x 8" Body Pillow".
Live · 108 days
Bearaby
A woman is sleeping comfortably in bed, embracing a large body pillow. The image features text overlays that highlight three benefits of the pillow: 'Full body support,' 'Ultra-soft foam,' and 'Relieves joint pressure.' The Bearaby logo is visible in the upper right corner. The overall scene conveys comfort and restful sleep.
Live · 108 days
Bearaby
A woman wearing a navy blue sleep cap is wrapped in a light grey, chunky-knit weighted blanket. She is looking off to the side with a slight smile. Text overlays the image, reading "Ease Menopause Sleep Problems With The Perfect Cooling Weighted Blanket" and the Bearaby logo is in the bottom left corner. The scene suggests comfort and relaxation, with the text highlighting the product's benefits for sleep issues.
Live · 108 days
Bearaby
A young child is sleeping soundly under a blue weighted blanket. The text overlay reads "For the kids who can't switch off." Below this, in a white banner, it says "Even when they're exhausted. The Bearaby Nappling helps their body slow down, so sleep comes easier." The image focuses on the child's peaceful sleep, suggesting the product's effectiveness in aiding rest.
Live · 107 days
Bearaby
A stack of four Bearaby weighted blankets in different colors (lavender, beige, blush pink, and slate blue) is shown against a plain grey background. The text "Do you sleep hot?" is displayed prominently in dark blue at the top of the image, followed by the smaller text "Stay cool with a Bearaby weighted blanket." The Bearaby logo is visible at the bottom center of the image.
Live · 100 days
Bearaby
The ad features a stack of light yellow pillowcases and folded sheets. The headline "INTRODUCING THE NEW Lemon Icing SECOND SKIN SHEETS." is displayed prominently at the top. Below the headline, text reads "DESIGNED TO ELIMINATE 99% OF BACTERIA, COOLING, BREATHABLE, AND SILKY SOFT." The brand's Instagram handle "@mybearaby" is in the bottom left corner, and the website "BEARABY.COM" is in the bottom right.
Live · 88 days
Bearaby
A stack of three thick, knitted blankets in muted colors (pink, grey, pink) is shown against a pale pink background with scattered white circles resembling snowflakes. The text "Wintry Gems Collection" is prominently displayed in dark blue, sans-serif font at the top of the image. Below the blankets, a subtle dark blue line underlines the collection name. The overall aesthetic is cozy and suggests a winter-themed product launch.
Ended · 20 daysVideo
Bearaby

How Bearaby makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Bearaby's ads are built from: who is in frame, the words, the structure, the top format and hook.

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