Refreshed Nov 12, 2026

The hooks, angles and offers behind Dog is Human’s Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn Dog is Human’s Meta page
759
Median runHow long its ads stay up
2 days
Against PetsNiche median 32 days
0.1×

The messages Dog is Human keeps paying for

Same idea, new creatives

  • “This multivitamin ended Walter's spring allergies. His skin is clear now!”

    2 ads
    Dog is Human ad: “This multivitamin ended Walter's spring allergies. His skin is clear now!”Dog is Human ad: “This multivitamin ended Walter's spring allergies. His skin is clear now!”

    Running since Apr 2026.

  • “Top 3 worst supplements to give your dog with mobility issues”

    2 ads

    Running since Nov 2026.

How Dog is Human builds them

59 ads

What Dog is Human's ads are made of, row by row.

Free with an account.

Longest running

All 59

The Dog is Human ads that ran longest.

Free with an account.

The video starts with a woman speaking to the camera, with text overlay listing the top 3 supplements for an itchy dog. It then shows close-ups of supplements and dogs experiencing skin issues, explaining how each supplement helps. The video features multiple dogs and ends with a shot of a product container and dogs enjoying treats, highlighting positive reviews and a guarantee.
Active · 781 days
The video starts in a pet store aisle, then shows a box with dog multivitamins and a tennis ball. It then shows a dog's face with irritated skin, followed by a dog scratching itself. The video shows a person cleaning a dog's ear and then a dog in a tub. It shows the product packaging and a dog being given a treat. The video ends with a close-up of the dog's face and then a shot of the product. Text overlays explain the dog's allergies and how the product has helped.
Active · 577 daysVideo
The video shows a German Shepherd dog being bathed, then close-ups of its irritated skin. Text explains the dog was diagnosed with a yeast infection due to chronic itching. It then shows the dog in a vet's office and outdoors, before presenting a multivitamin product. The video concludes by showing the dog's skin clearing up after using the product.
Active · 337 daysVideo
The video shows three supplements for dogs with itchy skin. It starts with a green paste being spread on a red mat, then shows a pill, a dog being petted, a dog scratching, and a dog eating. Text overlays explain the benefits of probiotics, salmon oil, and vitamin A for skin health. It concludes by showing a multivitamin bottle and happy dogs, highlighting positive reviews and a guarantee.
Active · 336 daysVideo
A studio-shot product image of a brown jar of dog vitamins with the lid open, showing chewable treats inside. Several treats are also placed on the surface next to the jar. Text overlays provide a headline about relief for itchy dogs, a discount offer, and a list of five key ingredients connected to the jar by thin lines.
Active · 329 days
A creator shows their dog's skin and then the dog exhibiting discomfort, like scratching and rolling. The creator explains that they tried changing food and supplements without success. They then introduce a multivitamin from "Dog is Human" as the solution, highlighting its ingredients and showing the dog happily taking a chew. The video ends with the dog looking happy and comfortable outdoors.
Active · 198 daysVideo
A couple and their dog are shown indoors and outdoors. Text overlays explain how a multivitamin and probiotics helped their dog's itchy skin. The video shows the dog receiving treats and being petted, with a focus on the relief and happiness it brought.
Active · 198 daysVideo
A studio shot of three black product containers arranged in a pyramid on a wooden surface. Several small, flower-shaped dog treats are scattered in the foreground. Three yellow sticky notes are placed on the containers, with handwritten text reading 'CLEAR SKIN', 'OR', and 'MONEY BACK'.
Active · 198 days
A close-up shot shows a French Bulldog looking towards a black bottle of Dog is Human multivitamin. Text overlays are placed on the image, one at the top describing the product's effect on the dog's allergies and skin, and another at the bottom providing a discount code. The background appears to be a carpeted floor in a home setting.
Active · 198 days
A close-up shot shows a French bulldog looking toward a black bottle of Dog is Human multivitamin held in a person's hand. Two text boxes are overlaid on the image: one at the top stating the product resolved the dog's spring allergies and cleared his skin, and another at the bottom providing a discount code for 30% off.
Active · 182 days
The video opens with a close-up of a black and grey dog lying on a blanket, looking uncomfortable and licking its paw. Text overlay reads: "Im so sorry we ignored the licking, itching & grass eating all these years not knowing how uncomfortable you were ". The video then shows the dog restless on the floor, with text: "You had so many restless nights where you couldn't even sleep". It continues to show the dog in its bed with text: "All of those trips to the vet and money spent on solutions that didn't work". Finally, it shows the dog being petted, with text: "Then we found out the real problem was your gut health". The video ends with the dog looking better and eating a treat, with text: "And ever since we started giving you these gut-soothing multivitamins... You've gotten so much better! These contain probiotics, wild Alaskan salmon oil and key vitamins".
Active · 170 daysVideo
The video opens with a close-up of a dog's face as it eats from a bowl of water with fruit. Text on screen reads "This is so much better than scratching...". The scene then shifts to show the dog scratching itself, with text "2 months ago... all I could do was itch" and "everything was irritated". Another shot shows the dog's fur with patches missing, and text "And my fur was falling out...". The dog is then shown happily eating a multivitamin from a jar, with text "But then you got me these multivitamins!". The video concludes with the dog looking content, with text "and my paws stopped itching... my coat feels great!" and a call to action with a discount code.
Active · 170 daysVideo
A black dog is shown experiencing discomfort, with text overlays detailing its issues like head shaking, itchy skin, and paw problems. The video progresses to show the dog receiving a new supplement, and then depicts the dog as happy and healthy, with improved skin and no more discomfort. The ad ends with a call to action for a discount.
Active · 156 daysVideo
A German Shepherd dog is shown in a shower, then looking sad, then being bathed, then showing a skin irritation. The owner then gives the dog treats from a "Dog is Human" container. The dog is shown playing outside and then being petted, with text indicating improvement. The video ends with a call to action for 25% off.
Active · 153 daysVideo
An animated dog is shown with a graphic representation of yeast overgrowth in its gut. The video then shows the dog exhibiting symptoms like itchy skin and yeasty ears, explaining that these are internal issues. Finally, it introduces a multivitamin supplement as a solution, promising relief and a healthier dog.
Active · 146 daysVideo
A white pitbull dog is shown in various scenes, first sleeping and then scratching and licking its paws and belly, indicating discomfort. Text overlays describe its itching and irritation. Later, the dog is shown happily receiving a vitamin and then looking healthy and comfortable, with text indicating its skin and paws have improved. The video ends with a close-up of the dog and a product bottle, suggesting the vitamins are the solution.
Active · 143 daysVideo
The video shows a person preparing food for dogs, then highlights three key ingredients for itchy dogs: probiotics, salmon oil, and vitamin A. It explains the benefits of each ingredient for skin health and concludes by showcasing a multivitamin product that contains all these ingredients. The ad features dogs of various breeds throughout.
Active · 143 daysVideo
The video opens with a close-up of a hand holding a black jar of "Dog is Human" multivitamins. Text overlays explain that the old jar is being thrown out to open a new one. The video then shows a German Shepherd dog scratching itself, followed by shots of the dog playing and resting. Text explains that the multivitamins helped the dog stop itching, licking its paws, and getting infections, attributing this to an imbalanced gut and immune system. The video concludes with a shot of the product and a call to action with a discount code.
Active · 131 daysVideo
A hand holds a black jar of Dog is Human multivitamins against a plain brown background. The jar is open, showing the chewable supplements inside. To the right of the jar, a list of nine common dog health issues is displayed in white text, each item separated by a thin horizontal line.
Active · 131 days
The video starts with a close-up of a cardboard box being opened. Text overlays explain the creator's initial dislike for subscriptions, but then reveals the product inside, which is a supplement for dogs. The video shows the dog experiencing itching and skin issues, then shows the dog happily taking the supplement. The text explains how the supplement helped the dog's gut health and immune system, leading to the creator keeping the subscription. The video ends with a promotional offer.
Active · 115 daysVideo

How Dog is Human makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Dog is Human's ads are built from: who is in frame, the words, the structure, the top format and hook.

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How Dog is Human advertises on Facebook and Instagram

The library holds 59 ads from Dog is Human in Pets, and 759 running on its Meta pages now. Its most common visual formats are Lifestyle Image (34 ads), Text Overlay (33) and Product Image (7). Its ads most often open on Relatability (32 ads), Question (4) and Confession (3) hooks. Its ads stay up a median 2 days, 0.1× the Pets median of 32 days.