Refreshed Nov 12, 2026

The hooks, angles and offers behind Gisou’s Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn Gisou’s Meta page
467
Median runHow long its ads stay up
16 days
Against Beauty / Personal CareNiche median 20 days
0.8×

The messages Gisou keeps paying for

Same idea, new creatives

  • “gisou fall 🍂”

    2 ads
    Gisou ad: “gisou fall 🍂”Gisou ad: “gisou fall 🍂”

    Running since Oct 2026.

  • “NEW! LIMITED EDITION”

    2 ads
    Gisou ad: “NEW! LIMITED EDITION”Gisou ad: “NEW! LIMITED EDITION”

    Running since Oct 2026.

How Gisou builds them

15 ads

What Gisou's ads are made of, row by row.

Free with an account.

Longest running

All 15

The Gisou ads that ran longest.

Free with an account.

A split-screen image shows the back of a woman's hair, with the left side labeled 'BEFORE' and the right side labeled 'AFTER'. A circular inset on the right shows the product jar. A white box at the bottom contains a five-star rating and a customer testimonial quote.
Active · 28 days
The video opens with a top-down view of an open pink makeup bag filled with Gisou beauty products. Text overlay reads "Brb escaping to our vanilla glaze fantasy world 🥺". The camera zooms in on the products, focusing on a bottle of Gisou Vanilla Glaze hair perfume. A hand with manicured nails picks up the bottle and shows it off.
Active · 28 days
A flat lay of two yellow jars of lip mask on a wooden background. The jar on the left is open and appears mostly used, with a spatula inside. The jar on the right is closed, with a spatula resting on top. Text lists various life events and their quantities, such as '2 years', '1 break-up', '3 vacations', '55 compliments', '124 side quests', '2 apartments', '3 situationships', '347 gossips', '6 hangovers', '27 selfies', and '∞ touch-ups'. The text '1 day' is placed next to the right jar. The hook 'Don't ever question my loyalty:' is at the top.
Active · 28 daysVideo
The video shows a basket filled with Gisou hair products. The basket is lined with a furry, brown material. Text overlay reads "gisou fall 🐻". The products are arranged attractively, showcasing the brand's fall collection. The overall impression is one of autumnal luxury and self-care.
Active · 28 days
The video showcases the Gisou Crème Brûlée Collection. It opens with a shot of the collection box, then reveals the three products inside: a hair perfume, a lip oil, and a lip mask. Close-ups highlight each product individually, with the lip mask being opened and its texture shown. The video ends with a shot of all three products held together. Text overlays introduce the collection and its items.
Active · 28 days
A studio-shot product image of a hair perfume bottle centered against a deep red background. The bottle is surrounded by fresh cherries and chocolate sauce. Text overlays identify the product name and its scent notes, including honey nectar, red cherry, and chocolate.
Active · 19 days
A studio shot of a glass perfume bottle with a light pink cap, centered against a plain white background. The bottle contains a golden-hued liquid and has a white label with black text identifying the product. A soft reflection of the bottle is visible on the surface below it.
Active · 16 days
A studio-shot product advertisement featuring a gift set box and two bottles of hair and lip oil. The background is a soft, warm gradient of pink and yellow, with white flowers placed near the base of the box. Text is overlaid on the image to identify the product and highlight that it is a new and improved version.
Active · 16 days
A studio-shot product image featuring three Gisou items: a hair perfume, a lip oil, and a lip mask, arranged alongside fresh cherries and melting chocolate. The background is a soft, gradient pink. Text overlays announce the limited edition collection and a bundle discount.
Active · 16 days
A studio shot of a honey-infused lip oil bottle centered on a plain white background. The bottle has a unique, wavy glass design with a light pink cap and a coral-colored liquid inside. The brand name and product description are printed in small black text on the front of the bottle, which also shows a soft reflection on the surface below.
Active · 16 days
The video opens with a close-up shot of a basket filled with various Gisou hair care products, arranged aesthetically. Text overlay reads 'gisou fall 🍂'. The camera remains static, showcasing the collection of products in a warm, inviting setting. The overall impression is one of a curated selection of beauty items for the autumn season.
Active · 13 daysVideo
The video opens with a close-up shot of a tray holding a croissant, iced coffee, pink-rimmed glasses, and a small bottle of Gisou hair oil. The text "You, me and a Sephora date?" is overlaid on the image. The scene is set outdoors, with a person's pink sweater visible in the foreground. The overall aesthetic is light and aspirational, suggesting a self-care or treat-yourself moment.
Active · 8 daysVideo
The video opens with a stylized illustration of a woman carrying shopping bags and a large perfume bottle. It then transitions to show various Gisou products, including perfume bottles and hair products, presented as gifts with red ribbons. The text "buy a full-size get a mini." appears on screen, followed by a montage of different Gisou items and a deer graphic, with the words "Unwrap Glossy Holiday Hair" appearing at the end. The overall aesthetic is whimsical and festive, suggesting a holiday promotion.
Active · 2 daysVideo
A woman with long, wavy brown hair stands in front of a well-organized cabinet filled with beauty products. The cabinet doors are open, revealing shelves stocked with various bottles, jars, and containers. Text overlay reads "our dream cabinet restock". The woman turns and smiles at the camera, gesturing towards the cabinet. The scene transitions to a close-up of the organized shelves, showcasing the products.
Active · 1 dayVideo
A person with very long blonde hair is shown in a bathroom setting. They are demonstrating the use of a hair care product set. The video shows the person opening the product box, applying shampoo, conditioner, and hair oil, and then rinsing and drying their hair. Text overlays appear throughout the video.
Active · 1 day

How Gisou makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Gisou's ads are built from: who is in frame, the words, the structure, the top format and hook.

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How Gisou advertises on Facebook and Instagram

The library holds 15 ads from Gisou in Beauty / Personal Care, and 467 running on its Meta pages now. Its most common visual formats are Product Image (11 ads) and Text Overlay (5). Its ads most often open on Relatability (4 ads), Curiosity (3) and Exclusivity (2) hooks. Its ads stay up a median 16 days, 0.8× the Beauty / Personal Care median of 20 days.