AdSwipeFile

Gousto ads

The hooks, angles and offers behind Gousto’s Facebook and Instagram ads, filed by format and niche.

Ads
84
Newest ad
November 2026
Main niche
Food / Beverage 84
Top formats
Updated
Nov 1, 2026
Longest run
507 days
Visual formats
Hook tactics
Niche
Format1 selected
Scroll for every formatClear
Hook3 selected
Scroll for every hookClear
SortLongest running

0 ads

Clear all
Ask your agent about these ads
A close-up shot of a cheesy, baked dish being lifted from a casserole dish, with strings of melted cheese stretching down. Large white text overlays the image, reading "PROUD TO SUPPORT IRISH FARMERS." Below this, smaller white text states, "We use Irish suppliers and Irish produce wherever we can." A bright red banner at the bottom announces, "50% off your first recipe box."
Ran 507 days
Gousto
The image displays four colorful bowls of food arranged around a dark background. Prominently featured in the center is large white text that reads "ONE BOX. TEN DINNERS." Below this, smaller text explains that the viewer can "Cook up five fresh meals for two for less than the cost of one takeaway." A purple button at the bottom says "Claim offer." The original price of £46.49 is crossed out, with the new price of £23.25 displayed in large white font.
Ran 130 days
Gousto
A dark background features four colorful dishes of food. The main text reads "ONE BOX. TEN DINNERS." Below this, smaller text states "Cook up five fresh meals for two for less than the cost of one takeaway." A purple button with "Claim offer" is visible. The price is shown as a crossed-out £46.49 and a new price of £23.25.
Ran 122 days
Gousto
The image displays a dark background with several plates of food arranged around the edges. In the center, a large price reduction is highlighted. The original price of £46.49 is crossed out in red, and the new price of £23.25 is displayed prominently in white. Below the price, text reads "5 MEALS FOR 2 PEOPLE". A purple button at the bottom center says "Claim offer".
Ran 77 days
Gousto
The image displays four different meals arranged around a dark background. Prominently featured in the center are the words "ONE BOX. TEN DINNERS." with a slashed price of "£46.49" above the current price of "£23.25". Below this, text reads "Cook up five fresh meals for two for less than the cost of one takeaway." A purple button at the bottom says "Claim offer".
Ran 77 days
Gousto
The creative shows two overhead shots of plates of food, one with pasta and red peppers, the other with rice and meat with basil. The text "MEET THE NEW GOUSTO" is overlaid in white and red text. The image is split into two halves, with the top half showing a hand placing a plate of food on a woven placemat, and the bottom half showing a hand holding a plate of food. There are glasses of water and small bowls of grated cheese and salt on the table.
Ran 73 days
Gousto
The image displays a selection of four different meals, showcasing a variety of dishes. Prominently featured is a large price reduction, with the original price of £44.75 crossed out and replaced by a new price of £22.38. Below the price, text reads "5 MEALS FOR 2 PEOPLE", and a "Claim offer" button is visible at the bottom center of the creative.
Ran 72 days
Gousto
The image displays four different meals arranged around a dark background. Prominently featured in the center is large text that reads "ONE BOX. TEN DINNERS." Below this, smaller text states, "Cook up five fresh meals for two for less than the cost of one takeaway." A button at the bottom reads "Claim offer." The original price of £46.49 is struck through, with the discounted price of £23.25 displayed in large white font.
Ran 47 days
Gousto
A bright red Gousto meal kit box is shown overflowing with fresh ingredients like bell peppers, carrots, avocado, and asparagus. A prepared plate of pasta sits in front of the box on a wooden table. Large white text overlays the top of the image, stating "IT'S OFFICIAL. GOUSTO COSTS LESS THAN HELLO FRESH". The Gousto logo is prominently displayed on the front of the red box.
Ran 39 days
Gousto
A close-up shot shows a person's hand holding a spoon and drizzling a yellow sauce onto a double-patty burger. The burger is served on a white plate, with another identical burger in the background. Text overlaid on the bottom of the image reads "and I'm always excited". The scene appears to be in a kitchen setting with a stovetop visible in the background.
Ran 37 days
Gousto
A close-up shot shows a hand holding a skewer with a meatball topped with green sauce. In the background, plates of rice and food are visible. Large white text overlays the image, reading "EATING WELL JUST GOT EASIER". The overall impression is of a convenient and appealing meal.
Ran 31 days
Gousto
A close-up, slightly blurred shot shows a colorful bowl filled with a meal that appears to be rice, corn, cherry tomatoes, and jalapeños, garnished with a lime wedge. The bowl has a red and white patterned rim. The background is a plain yellow surface. Overlayed text reads: "A delicious and nutritious 2026 starts here 💥 Sign up now at gousto.co.uk and get 50% off your first box."
Ran 31 days
Gousto
The ad displays a selection of four delicious-looking meals, including a hot dog with fries, tacos, a salad with chicken and asparagus, and a chicken dish with pita bread. Prominently featured in the center is a large price reduction, showing the original price crossed out and the new price displayed in bold white text. Below the price, it states '5 MEALS FOR 2 PEOPLE' in white text, followed by a purple button that reads 'Claim offer'.
Ran 30 days
Gousto
A person is holding a Gousto recipe card for Cheeseburger Bao Buns With Pickles And Fries. The card shows a picture of the finished dish. The text "I stopped compromising" is overlaid on the bottom of the image. The recipe card details cooking time and ingredients.
Ran 29 days
Gousto
A man is holding a red Gousto delivery box. The Gousto logo is visible on the side of the box in white lettering. The text "Get the ultimate bang for your box 🤩 Sign up now to get 50% off your first box. £3.20 a meal based on 5x4 subscription box" is overlaid on the image.
Ran 29 days
Gousto
A close-up shot of a recipe box for one, featuring a sandwich and fries, with text overlays. The main text reads "RECIPE BOX FOR ONE" and "1-person boxes now available". Below this, a red banner states "Next day delivery when you order before 12pm*". A disclaimer at the bottom reads "*New customers only. Subject to availability. T&Cs apply".
Ran 25 days
Gousto
The ad displays a close-up of a delicious-looking meal featuring sliced chicken breast, rice, and green beans, drizzled with a creamy sauce and garnished with parsley. Large white text on a dark background reads "SIMMER DOWN." Below this, smaller white text states, "We're officially cheaper than Simmer Eats, featuring the double protein range from Gousto." The visual emphasizes the food while the text highlights a price comparison.
Ran 23 days
Gousto
A close-up shot shows a person twirling spaghetti onto a fork from a large red pot filled with pasta, tomatoes, and broccoli. Large white text overlays the image, reading "ALL THIS FROM JUST £3.20*". The price is prominently displayed in large white font at the bottom of the image, with an asterisk indicating a disclaimer. The overall impression is of a delicious and affordable meal.
Ran 22 days
Gousto
The image displays a dark background with several plates of food arranged around the edges. In the center, a large price reduction is shown, with the original price of £46.49 crossed out and the new price of £23.25 prominently displayed. Below the price, text reads "5 MEALS FOR 2 PEOPLE". A purple button with the text "Claim offer" is visible at the bottom center.
Ran 19 days
Gousto
The image displays four colorful bowls of food arranged around a dark background. Large white text overlays the center, reading "ONE BOX. TEN DINNERS." Below this, smaller text states, "Cook up five fresh meals for two for less than the cost of one takeaway." A purple button at the bottom reads "Claim offer." The original price of £46.49 is struck through, with the discounted price of £23.25 prominently displayed.
Ran 19 days
Gousto

Brands like Gousto

Gousto by format

Gousto by hook

Niche