AdSwipeFile

Refreshed Nov 12, 2026

Kroger ads

The hooks, angles and offers behind Kroger’s Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn Kroger’s Meta page
775
Median runHow long its ads stay up
2 days
Against Retail / MarketplaceNiche median 20 days
0.1×

The messages Kroger keeps paying for

Same idea, new creatives

  • “$4.99 /serving”

    3 ads
    Kroger ad: “$4.99 /serving”Kroger ad: “$4.99 /serving”

    Running since Oct 2026.

  • “Redeem your Fuel Points at Shell”

    2 ads
    Kroger ad: “Redeem your Fuel Points at Shell”

    Running since Oct 2026.

  • “HAPPY WOOD SMOKED HOLIDAYS”

    2 ads

    Running since Nov 2026.

How Kroger builds them

53 ads

What Kroger's ads are made of, row by row.

Free with an account.

Longest running

All 53

The Kroger ads that ran longest.

Free with an account.

Niche
Format
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Hook
Scroll for every hook
Status
Type
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Winning means kept running: brands rarely keep paying for ads that lose.

53 ads

Ask your agent about these ads
A woman in a kitchen smiles and holds up a stack of pre-packaged meals. Text overlays highlight the speed, price, and variety of the meals. The video shows close-ups of different meals being prepared and eaten, emphasizing convenience and taste. It concludes with a call to action to try the meals.
Active · 91 daysVideo
Kroger
The video shows several pre-packaged meals with different food options. Text overlays highlight the speed of preparation, the price, and the variety of meals available. A man is shown in a kitchen setting, interacting with the meal boxes and the delivery box. The meals are presented as a convenient and healthy option. The final scene shows a close-up of a meal with a discount offer.
Active · 77 daysVideo
Kroger
The top half of the image shows a hand reaching into a refrigerator to grab a blue meal container labeled Tempo. The bottom half displays a close-up of a prepared meal featuring steak, mashed potatoes, and green beans. A dark blue box is overlaid on the bottom half, displaying a discounted price for the meals.
Active · 70 days
Kroger
The video showcases various Tempo by Kroger pre-prepared meals. It highlights their quick preparation time, healthy options, and affordability. The ad features close-ups of different meals being served and prepared, interspersed with shots of the meal packaging and a person assembling a meal. The text emphasizes convenience and value.
Active · 56 daysVideo
Kroger
A studio-shot image of a bottle of Pedialyte surrounded by a dynamic splash of water. Large, bold text at the top reads 'The choice is clear' followed by 'When flu season hits, rehydrate during your recovery.' A red circular badge on the bottle highlights 'Now Dye Free', and the product label displays its features.
Active · 43 days
Kroger
The ad shows a cartoon sandwich character standing on a box of Smucker's Uncrustables. Text overlays appear, highlighting "POWER UP WITH 12G PROTEIN*". Several boxes of different Uncrustables flavors are displayed around the central character. A small "FRIDGE FRIENDLY" label also appears.
Active · 43 days
Kroger
A vibrant, yellow-toned graphic illustration featuring a can of C4 energy drink surrounded by floating cereal loops and splashes of milk. The text 'RISE AND SLAY' is written in large, jagged pink letters at the top, with 'CEREAL KILLER' in colorful, cut-out style letters below it. The overall aesthetic is energetic and playful, emphasizing the product's unique flavor profile.
Active · 43 days
Kroger
A light-coloured background is filled with hand-drawn illustrations of gym equipment like kettlebells, dumbbells, and yoga mats. Centered text addresses the misconception that high-protein meals require significant kitchen time. The ad highlights the product's convenience, health benefits, and current pricing.
Active · 42 days
Kroger
The ad opens with a yearbook photo and the text "Actor portrayals." It then shows a group of people in letterman jackets at what appears to be a sporting event, cheering and holding up signs that spell out "M N E X S P I K E". The ad features people of various ages and ethnicities, with a focus on older adults. The text "Ask your pharmacist about mNEXSPIKE" appears on screen, followed by a website address and Moderna logo. The overall tone is celebratory and community-oriented.
Active · 42 days
Kroger
A studio-shot advertisement featuring two Activia yogurt products, a bottle and a cup, placed against a dark green background. A large gold graphic element highlights the text about probiotic strength. The image uses bold, clean typography to communicate the product's benefits regarding gut health.
Active · 36 days
Kroger
The video opens with a close-up of a bottle of International Delight Hazelnut coffee creamer, with hazelnuts falling around it. A hand opens the bottle and pours the creamer into a glass of coffee, creating a layered effect. The video then shows a close-up of hazelnuts and the International Delight logo with the text "AWAKEN YOUR SENSES."
Active · 35 days
Kroger
The video opens with large white text on a red background that reads "STOP SETTLING FOR BORING MORNINGS." This is followed by a shot of three bottles of International Delight coffee creamer being held up. The text "FLAVOR STARTS HERE" appears on screen, with a hand pouring creamer into a coffee cup.
Active · 35 days
Kroger
The video opens with a close-up of a bottle of International Delight Hazelnut coffee creamer, with hazelnuts scattered around. A hand with light yellow nails opens the bottle and pours the creamer into a glass of coffee. The creamer swirls into the coffee, creating a layered effect. The video ends with the International Delight logo and the text "AWAKEN YOUR SENSES." surrounded by hazelnuts.
Active · 32 daysVideo
Kroger
A bright blue background features a large, bold headline about protein content. Below the text, two boxes of Clif High Protein bars are displayed side-by-side, each showing a climber on a rock face. A circular 'NEW' badge sits between the text and the product boxes, which are positioned over a stylized mountain graphic.
Active · 23 days
Kroger
The video opens with a close-up of a muscular arm, then transitions to show various pre-packaged meals. A man is shown opening a box of meals and then eating one. The video highlights the convenience, variety, and affordability of the meals, emphasizing their protein content and chef-crafted recipes. It concludes with a call to action to not miss out on the deal.
Active · 21 daysVideo
Kroger
This ad features a grid of four different meal options in aluminum containers, overlaid with Christmas-themed graphics like snowflakes and a Santa hat. The central text highlights the price per serving and mentions free shipping and dessert. The overall aesthetic is festive and organized, showcasing the variety of meal options available.
Active · 18 days
Kroger
A blurred background image of a prepared meal tray is overlaid with a dark, semi-transparent layer containing white text. The text addresses seniors who are tired of cooking, offering a solution for easy, oven-ready meals. A small circular profile picture of a woman is positioned above the main headline.
Active · 18 days
Kroger
A top-down view of four aluminum meal containers arranged in a grid on a wooden surface. Each container holds a different prepared meal, with white text overlaid on each to describe its features. At the bottom, a large offer is printed, followed by the brand logo in the corner.
Active · 18 days
Kroger
A product packaging illustration for cat treats featuring a cartoon cat wearing a snorkel and holding a fish. The background is a blue and yellow split design with the brand name and product flavor clearly visible. The packaging highlights the texture of the treats and the calorie count per treat.
Active · 16 days
Kroger
A man stands in a store aisle holding his phone while leaning on a shopping cart filled with groceries. A large, glowing yellow outline of the Shell logo is superimposed over him. The text is centered at the top of the image against a blue background.
Active · 15 days
Kroger

How Kroger makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Kroger's ads are built from: who is in frame, the words, the structure, the top format and hook.

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How Kroger advertises on Facebook and Instagram

The library holds 53 ads from Kroger in Retail / Marketplace, and 775 running on its Meta pages now. Its most common visual formats are Text Overlay (31 ads), Product Image (24) and Lifestyle Image (12). Its ads most often open on Demographic callout (8 ads), Bold claim (7) and Offer only (6) hooks. Its ads stay up a median 2 days, 0.1× the Retail / Marketplace median of 20 days.

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