Refreshed Nov 12, 2026

The hooks, angles and offers behind Purdy & Figg’s Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn Purdy & Figg’s Meta page
2,272
Median runHow long its ads stay up
4 days
Against Home / GardenNiche median 15 days
0.3×

The messages Purdy & Figg keeps paying for

Same idea, new creatives

  • “Now $19.95 only!”

    2 ads
    Purdy & Figg ad: “Now $19.95 only!”Purdy & Figg ad: “Now $19.95 only!”

    Running since May 2026.

  • “Purdy & Figg will ruin every other cleaning spray for you”

    2 ads
    Purdy & Figg ad: “Purdy & Figg will ruin every other cleaning spray for you”Purdy & Figg ad: “Purdy & Figg will ruin every other cleaning spray for you”

    Running since Jun 2026.

  • “Three Christmas cleaning hacks that make my home feel so festive”

    2 ads
    Purdy & Figg ad: “Three Christmas cleaning hacks that make my home feel so festive”

    Running since Nov 2026.

How Purdy & Figg builds them

49 ads

What Purdy & Figg's ads are made of, row by row.

Free with an account.

Longest running

All 49

The Purdy & Figg ads that ran longest.

Free with an account.

A woman in a green sweater stands in front of a camera, holding a large, open box containing a cleaning kit. She speaks directly to the camera, gesturing to the items inside the box as they are shown in close-up shots. The video features various clips of people using the cleaning products in their homes, including spraying surfaces and using the included cloths. Text overlays appear throughout the video to highlight the contents of the kit and the free gifts included.
Active · 231 days
A woman demonstrates a cleaning spray kit in various rooms of her home, including the kitchen and bathroom. She wipes down surfaces like countertops, doors, and extractor hoods while explaining the product's benefits. The video features close-ups of the cleaning kit, including glass bottles and essential oil refills, and ends with a call to action to try the product.
Active · 231 days
A woman demonstrates cleaning various surfaces in her home using a spray bottle and a cloth. She moves through different rooms, including a living room and a hallway, wiping down furniture and surfaces. The video features text overlays presenting cleaning tips and a final promotional offer.
Active · 227 days
A person holds an open product box containing a spray bottle and three small concentrate vials against a plain purple background. The inside of the box lid features printed instructions on how to mix the product. A dark banner at the top displays the current price and a sense of urgency.
Active · 190 days
A person holds an open cardboard box containing a glass spray bottle and three small concentrate vials. The box interior features printed instructions for mixing the concentrate with water. A large dark purple banner at the top displays the price, followed by a smaller line indicating the offer is ending soon.
Active · 165 days
A video shows a person using a cleaning spray on various surfaces in their home, including a decorative swan, a kitchen counter, and a bathroom shower. The person demonstrates how to mix the cleaning concentrate with water in a glass bottle. Text overlays highlight the product's benefits, such as its pleasant scent and effectiveness on different surfaces.
Active · 160 days
A creator talks to the camera about her mother's house smelling like a spa, then demonstrates a cleaning spray on various surfaces. The video features close-ups of the product being used, the ingredients being mixed, and a montage of cleaning tasks. The creator explains the benefits of the plant-based cleaner and shows customer reviews on screen.
Active · 159 days
A video demonstrating a cleaning product kit. A person uses a spray bottle to clean various surfaces in a home, including a decorative swan, a table, and a shower. The video features text overlays highlighting the product's benefits and includes a shot of the complete starter kit. The hook is a bold claim about the product's effectiveness.
Active · 142 daysVideo
This video features a person cleaning various surfaces in their home, including stone, wood, and glass, using a specific cleaning spray. The creator demonstrates the product's versatility and effectiveness, highlighting that it replaces multiple chemical cleaners. The video concludes with a shot of the product and a call to action.
Active · 98 days
A static image features bold white text centered against a dark, blurred red background. The text addresses the viewer as a host, offering a discounted starter kit with free gifts for the holiday season. The layout is simple and text-heavy, designed to grab attention with a direct call to action.
Active · 8 days
The creative is a static image with a dark, blurred red background. White text is centered on the image, presenting an offer for a cleaning starter kit to hosts preparing for the holidays.
Active · 8 days
A woman in a festive home setting demonstrates two cleaning hacks using a spray bottle and essential oil. She sprays a radiator and a bin to freshen the air, then hangs scented pinecones. The video features text overlays describing the hacks and the product offer.
Active · 7 days
A woman stands in a kitchen behind a large, open gift box containing cleaning supplies. She holds up various items from the kit, including small glass bottles, spray bottles, and cloths, while explaining the contents. The video features text overlays that highlight the items and the offer, ending with a call to action.
Active · 7 days
A flatlay image on a light beige background displays a collection of cleaning products, including glass spray bottles, small essential oil vials, and green microfiber cloths. Numbered red circles from 1 to 8 are placed next to the items, highlighting the components of a bundle. A gold ornament-shaped graphic in the top right corner advertises free gifts.
Active · 7 days
A dark amber glass bottle with a red label sits on a red ribbon against a deep red fabric background. Large white text at the top describes the scent, and a gold ornament-shaped badge on the right highlights the product's popularity. The overall aesthetic is festive and premium.
Active · 7 days
A studio-shot image features a small amber bottle of cleaning product centered against a deep red background. The bottle has a festive red label with gold star accents. Large white text at the top describes the scent, while a gold circular badge on the right highlights its popularity.
Active · 7 days
A woman demonstrates three festive cleaning hacks in her home, using a scented cleaning spray to make her space smell like Christmas. She shows how to spray a radiator, a bin, and pinecone decorations to diffuse the scent. The video features the product bottles and a final shot of the full starter kit.
Active · 7 days
A flatlay image on a light beige background displays a collection of cleaning products, including two spray bottles, several small essential oil vials, and two green microfiber cloths. Numbered red circles from 1 to 8 are placed over the items to highlight the components of a bundle. A gold ornament-shaped graphic in the top right corner advertises free gifts.
Active · 7 days
A woman in a festive home setting demonstrates a cleaning product bundle. She shows the contents of the kit, including spray bottles, cloths, and various scent concentrates, while explaining how to use them around her home. The video features text overlays highlighting the return of a popular seasonal scent and the value of the starter kit.
Active · 7 days
A woman demonstrates three festive cleaning hacks in her home using a scented spray. She cleans a radiator, sprays inside a trash bin, and scents pinecones to hang up. The video concludes by showing a starter kit of cleaning products and essential oils.
Active · 7 days

How Purdy & Figg makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Purdy & Figg's ads are built from: who is in frame, the words, the structure, the top format and hook.

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How Purdy & Figg advertises on Facebook and Instagram

The library holds 49 ads from Purdy & Figg in Home / Garden, and 2,272 running on its Meta pages now. Its most common visual formats are UGC Selfie (28 ads), Text Overlay (20) and Demo (14). Its ads most often open on Offer only (10 ads), Listicle (7) and Bold claim (5) hooks. Its ads stay up a median 4 days, 0.3× the Home / Garden median of 15 days.