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44 Call to action first Hook Ad Examples

Opens on the ask itself.

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A person is holding open a large orange box filled with SkinnyDipped wafers. The person is pointing into the box. Pink text overlays the top of the video, asking viewers to comment their favorite SkinnyDipped product for a chance to win the package. The box contains three individually wrapped packages of SkinnyDipped wafers.

This is an infographic-style illustration that presents a spectrum of male archetypes, each with a breakdown of percentages for empathy, skills, independence, wisdom, and creativity. The archetypes include El Rey, El Padre, El Guerrero, El Mago, El Amante, El Sabio, El Explorador, El Creador, El Héroe, El Rebelde, El Bufón, and El Cuidador. At the bottom of the graphic, a prominent black button displays the text "TOMAR PRUEBA" (Take the Test). The hook is "¡Descarga la aplicación y haz la prueba! 💪" which translates to "Download the app and take the test! 💪".

Impulse Brain Training

The image shows a flat lay of a casual men's outfit. The items are arranged on a gray background. The outfit consists of a black puffer vest, a gray hoodie, gray sweatpants, and white sneakers. The hoodie is layered under the vest, and the sweatpants are neatly folded next to the sneakers. The overall composition is clean and modern.