AdSwipeFile

Refreshed Nov 12, 2026

Chatbooks ads

The hooks, angles and offers behind Chatbooks’ Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn Chatbooks’s Meta page
57
Median runHow long its ads stay up
3 days
Against Consumer GoodsNiche median 20 days
0.1×

The messages Chatbooks keeps paying for

Same idea, new creatives

  • “$5. That's it”

    5 ads
    Chatbooks ad: “$5. That's it”Chatbooks ad: “$5. That's it”Chatbooks ad: “$5. That's it”

    Running since Sep 2026.

  • “If you're lazy like me”

    2 ads
    Chatbooks ad: “If you're lazy like me”Chatbooks ad: “If you're lazy like me”

    Running since Oct 2026.

How Chatbooks builds them

47 ads

What Chatbooks's ads are made of, row by row.

Free with an account.

Longest running

All 47

The Chatbooks ads that ran longest.

Free with an account.

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Winning means kept running: brands rarely keep paying for ads that lose.

47 ads

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A woman, who introduces herself as Vanessa, the co-founder of Chatbooks, explains what makes the service different. She shows stacks of small photo books and then demonstrates the app interface on a phone, highlighting how easy it is to create books from photos. The ad ends with an offer for the first book at $5 with free shipping.
Active · 148 days
Chatbooks
The video opens with a close-up of a photo album page featuring a family on a beach, with the text "Maturing is realizing that your kids aren't going to inherit your camera roll." overlaid. The video then shows pages of the album being flipped, displaying various family photos. The text "They're going to want something they can actually hold." appears, followed by "So I started making these." and "Every month, I pick the photos I want. They print and ship right to my doorstep." Finally, the text "My kids ask to look at them all the time." and "First one is $5. You'll wish you started sooner." are shown.
Active · 80 daysVideo
Chatbooks
A video showing a stack of colorful photo books. A child is then shown looking at one of the books. The video highlights the affordability and ease of creating these monthly photo books, emphasizing the $5 price for the first book and free shipping. The overall tone is warm and personal, showcasing the joy of preserving memories.
Active · 66 daysVideo
Chatbooks
A woman, the founder of Chatbooks, holds up a stack of small photo books. She explains a limited-time offer for a monthly mini photo book subscription. She gestures enthusiastically as she describes the deal and encourages viewers to take advantage of it before it ends. The video is shot in a home setting.
Active · 28 daysVideo
Chatbooks
The video opens with a close-up of two cute duck-shaped bookends holding a stack of colorful books. Text appears on screen stating "$5. That's it.". The hands then remove the books, revealing they are small photo books. The video shows the photo books being flipped through, displaying family photos and other personal images. Text overlays explain that a new book is printed each month, made from camera roll photos, and that the service takes only 5 minutes a month. The offer of "$5 first book" and "free shipping every time" is highlighted, ending with the statement "best $5 I've spent".
Active · 28 daysVideo
Chatbooks
The video begins with a close-up of hands holding a pink book, then reveals it's a photo book. The text "I made this entire book in just one minute." appears. It transitions to a phone screen showing the Chatbooks app, highlighting a "Smart Select" feature that automatically chooses photos. The process of selecting photos is shown, followed by a shot of a finished photo book on a doorstep and a stack of photo books. The ad ends with pricing information and a call to action.
Active · 28 daysVideo
Chatbooks
A carousel of three images showing a person interacting with their phone and a physical photo book. The first card shows hands holding a phone with text about having too many photos. The second card shows two children looking at a photo book on a couch. The third card shows hands flipping through a photo book with family pictures.
Active · 28 days
Chatbooks
The video opens with a close-up of hands holding a small photo album, flipping through pages with family photos. Text overlays appear, stating the price and the concept of receiving a new book monthly. The scene then shifts to a child looking at a photo album, followed by a screen recording of a phone app organizing photos by month. The video returns to the hands holding the photo albums, with text detailing the pricing and free shipping. The final scene shows the child again, looking at a book, with text about the value of the purchase. The overall aesthetic is warm and personal, focusing on preserving memories.
Active · 28 daysVideo
Chatbooks
The video opens with a person holding up a photo and text overlay that says "If you're lazy like me and don't want to spend hours on a family photo album, you're gonna love this." It then shows a screen recording of the Chatbooks app, demonstrating its 'Smart Select' feature that automatically chooses photos. The video concludes with the book arriving at a doorstep and a display of pricing for the first book and subsequent books, along with free shipping.
Active · 28 daysVideo
Chatbooks
The video opens with a close-up of hands holding a stack of small photo books. Text overlay reads: "My phone had 47,000 photos and my kids only saw 1% of them. So I fixed that." The hands then place the stack between two duck-shaped bookends on a shelf. The text "First Book $5 free shipping always" appears. The hands then pull out one of the photo books and flip through its pages, showing personal photos.
Active · 28 daysVideo
Chatbooks
The video shows a person holding a small photo album, flipping through pages with family photos. Text overlays highlight the low cost and convenience of the service. It then shows the photo albums stacked on a dresser and a child looking at one, emphasizing the sentimental value and ease of use. The ad promotes a monthly photo book subscription service.
Active · 28 daysVideo
Chatbooks
The video opens with Julie, Head of Marketing at Chatbooks, dressed in a Reese's costume. She explains that their first book costs $5 and barely covers their costs. The ad then shows families enjoying printed photo books, highlighting that the books are made from phone photos and shipped for free. It concludes by stating that subsequent books cost $15 with free shipping, emphasizing the value and emotional connection.
Active · 25 daysVideo
Chatbooks
The video shows hands flipping through a stack of small photo books. Text overlays describe the ease of creating these books with Chatbooks' Smart Select feature and highlight a special offer. The scene is set on a table with decorative items in the background, suggesting a home environment.
Active · 24 daysVideo
Chatbooks
The video opens with a question about the difference between phone photos and undeveloped film, presented as text overlay. It then shows hands holding a stack of colorful photo prints, transitioning to reveal a photo book. The ad promotes a special offer: the first book for $5 with free shipping, encouraging viewers to print their photos.
Active · 22 days
Chatbooks
The video shows a stack of colorful photo books being held by a person. Text overlays highlight the price and the process of creating these books. The scene is set on a shelf with children's toys in the background, suggesting a personal or family context. The ad emphasizes the affordability and ease of creating monthly photo books.
Active · 16 daysVideo
Chatbooks
The video starts with a person flipping through a photo album on a couch. Text overlays explain that if you're lazy and don't want to spend hours on a photo album, you'll love this. It then shows the Chatbooks app interface, demonstrating a 'Smart Select Feature' that automatically chooses photos. The process of creating the book is shown, followed by the book arriving at the doorstep. Finally, it presents the offer for the first book and subsequent books, highlighting free shipping and calling it a life hack for busy parents.
Active · 15 daysVideo
Chatbooks
The video opens with a static shot of three small photo albums on a table against a wooden wall. Text overlay reads: "However many tries it takes to knock over the book, that's how much it costs." The scene then transitions to a close-up of hands holding a photo album, revealing the offer: "First Book, Only $5! FREE SHIPPING ALWAYS! 5x7 Softcover 60 Page Monthbook!". The album is then flipped open to show photos inside.
Active · 14 days
Chatbooks
The video opens with a split screen showing the process of decorating a fireplace mantel with garland and cotton balls, contrasted with the final result. Text overlays introduce the product, "Monthbooks," and highlight its capacity for "UP TO 60 PHOTOS FROM YOUR PHONE DELIVERED TO YOUR MAILBOX." The ad then transitions to a promotional offer: "LIMITED TIME! First book, Only $5 FREE SHIPPING ALWAYS!" The visuals show a person holding and flipping through a photo book, with the product itself (bookends shaped like seals) visible on the mantel.
Active · 10 days
Chatbooks
The video opens with a close-up of a hand reaching for a stack of colorful photo albums. A nutcracker figure and a gingerbread house are visible in the background, suggesting a holiday theme. The text overlay reads, "Every one of these is a month I'd have forgotten." The video then shows hands flipping through the albums, revealing photos of children and families. The narrative continues with "Proof it mattered." and "It started with $5." followed by "Plus, shipping is always free." The overall impression is a personal reflection on memories and a promotion for photo books.
Active · 10 days
Chatbooks
A studio-shot image features a stack of photo books on a snowy surface against a backdrop of snowy mountains. A hand wearing a festive patterned mitten reaches toward the books, and a colorful mug with a candy cane sits nearby. The text 'Your Life In Print' appears at the top, followed by an offer for the first book at five dollars with free shipping.
Active · 8 days
Chatbooks

How Chatbooks makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Chatbooks's ads are built from: who is in frame, the words, the structure, the top format and hook.

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How Chatbooks advertises on Facebook and Instagram

The library holds 47 ads from Chatbooks in Consumer Goods, and 57 running on its Meta pages now. Its most common visual formats are Text Overlay (35 ads), Lifestyle Image (21) and Product Image (6). Its ads most often open on Relatability (28 ads), Offer only (4) and Question (4) hooks. Its ads stay up a median 3 days, 0.1× the Consumer Goods median of 20 days.

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Chatbooks by format

Chatbooks by hook

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