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Refreshed Nov 9, 2026

Freja Bone Broth ads

The hooks, angles and offers behind Freja Bone Broth’s Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn Freja Bone Broth’s Meta page
320
Median runHow long its ads stay up
12 days
Against Food / BeverageNiche median 20 days
0.6×

The messages Freja Bone Broth keeps paying for

Same idea, new creatives

  • “Lunch in 2 minutes. No meal deal required”

    2 ads
    Freja Bone Broth ad: “Lunch in 2 minutes. No meal deal required”

    Running since Oct 2026.

  • “More than just a hot drink”

    2 ads
    Freja Bone Broth ad: “More than just a hot drink”

    Running since Oct 2026.

  • “These have completely changed my lunches”

    2 ads
    Freja Bone Broth ad: “These have completely changed my lunches”

    Running since Oct 2026.

How Freja Bone Broth builds them

46 ads

What Freja Bone Broth's ads are made of, row by row.

Free with an account.

Longest running

All 46

The Freja Bone Broth ads that ran longest.

Free with an account.

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Winning means kept running: brands rarely keep paying for ads that lose.

46 ads

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A video shows a creamy liquid being poured from a blender into a clear glass filled with ice. Text overlays appear sequentially, labeling the contents as 'ICE', then 'MILK ICE', and finally 'FREJA MILK ICE'. The blender is then set down next to a pouch of Freja Collagen Protein Blend.
Active · 19 days
Freja Bone Broth
The video opens with a close-up of a colorful grain bowl. Text overlays ask "I swapped my collagen supplement for this and won't be going back..." and "What if your lunch was also your collagen supplement?". The video then shows ingredients being prepared and combined, including chicken, yogurt, spices, and bone broth being used to cook quinoa. The final dish is shown, with text highlighting its freshness and flavor. The ad aims to show how bone broth can be incorporated into meals for added nutrition.
Active · 19 days
Freja Bone Broth
The video features two women in a podcast setting. The first woman asks a question about collagen, and the second woman explains what collagen is, its importance, and how it's obtained from food. The scene is casual and conversational, with text overlays providing key information.
Active · 19 days
Freja Bone Broth
The video opens with a shot of a carton of Freja Bone Broth next to a pan of food cooking on a stove, with text overlaying the image. It then shows a bowl of soup being prepared and served, followed by shots of people drinking bone broth and holding the product. The video emphasizes that Freja Bone Broth is a natural alternative to supplements and is made from whole food ingredients.
Active · 19 days
Freja Bone Broth
A woman sits outdoors with a cup of bone broth, while text overlays discuss collagen hacks. The video then shows bone broth being prepared and served in a soup, with text highlighting its natural ingredients and ease of use. It contrasts this with powders and pills, emphasizing Freja Bone Broth as a simple, whole-food addition to the diet.
Active · 19 days
Freja Bone Broth
The video shows a bowl of pho, then transitions to ingredients being added to a pot, including onions, ginger, and spices. A carton of Freja Bone Broth is shown, and then it's poured into the pot with chicken. The final scene shows the finished pho being assembled in a bowl. Text overlays explain the benefits of bone broth for quick and nutritious lunches.
Active · 19 days
Freja Bone Broth
The video begins with a close-up of white powder being dissolved in water, with the text 'Hydrolysed collagen' appearing on screen. It then shows a person stirring the mixture in a glass, with text explaining it's one of the most widely taken supplements. The video transitions to show cow hides, then cattle in pens, and industrial processing facilities. It explains that collagen is extracted, broken down, dried into a powder, and sometimes mixed with additives. Finally, it shows ingredients being added to a pot for bone broth, with text highlighting that bone broth is slow-cooked from whole-food ingredients and naturally contains collagen, protein, and amino acids.
Active · 19 daysVideo
Freja Bone Broth
A street interview with multiple people trying a product. The first person says "Oh, I love it!" and the others agree, describing the taste and ease of preparation. The product is shown in a small cup and its packaging is visible. The overall tone is positive and appreciative of the product's quality and convenience.
Active · 17 days
Freja Bone Broth
A studio-shot image featuring two cartons of Freja bone broth side-by-side on a white surface against a neutral beige background. Text overlays and lines point to various features of the product, including its protein content, collagen, and health benefits. The main headline is positioned at the top of the frame.
Active · 12 days
Freja Bone Broth
A studio shot features three boxes of instant bone broth soup arranged on a wooden surface. The text above the products introduces them as a solution for busy days, while the boxes themselves display nutritional information like protein and collagen content. A small gold spoon rests on the table next to the boxes.
Active · 12 days
Freja Bone Broth
A woman is in a kitchen, holding a bowl of pasta and a fork. Text on screen states that the pasta has an extra 24 grams of protein. She then shows how she adds bone broth powder to her meals to boost protein and collagen, emphasizing that it's unflavoured and doesn't change the taste. The video shows the process of mixing the powder and adding it to the pasta dish.
Active · 12 days
Freja Bone Broth
A studio shot of a box of instant bone broth placed on a white marble surface next to a glass mug filled with the prepared broth. The packaging features the brand name, product type, and nutritional information including protein and collagen content. The image is clean and minimalist, focusing on the product presentation.
Active · 12 days
Freja Bone Broth
A box of Freja bone broth collagen protein blends is shown. A hand holds up a pink sticky note with a handwritten offer: "Save up to 25% on Freja!". The camera slowly zooms out to reveal more flavors of the product in the box. The offer is the main focus of the creative.
Active · 12 days
Freja Bone Broth
A top-down flatlay shot of a kitchen counter featuring fresh ingredients like tomatoes, potatoes, garlic, onion, and spinach arranged around two sachets of Freja bone broth. A white text box at the top contains the hook, followed by a bulleted list of reasons for switching from stock cubes to bone broth. The image is shot from a first-person perspective, showing the person's torso at the bottom of the frame.
Active · 12 days
Freja Bone Broth
A close-up, soft-focus lifestyle shot shows a person holding a mug of broth in the background. In the foreground, a carton of Freja Sipping Bone Broth sits on a wooden table. Five red stars are positioned above a customer testimonial quote that praises the taste and nourishing quality of the product.
Active · 12 days
Freja Bone Broth
The video shows a person preparing food. First, roasted potatoes are shown with a packet of bone broth being sprinkled on them. Then, noodles are added to a pot with bone broth. Finally, a bowl of soup with bok choy and dumplings is shown, and the bone broth packaging is displayed at the end. Text overlays explain the process and benefits of the bone broth.
Active · 12 days
Freja Bone Broth
A woman in a kitchen is preparing bone broth soup. Text overlays explain the product's benefits and ease of use. The video shows the soup being heated and served with toasties, highlighting it as a quick and comforting meal option for busy families. The woman tastes the soup and dips a toastie into it.
Active · 12 daysVideo
Freja Bone Broth
A woman is shown eating a bowl of salmon, rice, and bok choy. Text overlays describe the dish as honey soy salmon with Freja's chicken bone broth, highlighting its protein and collagen content and quick preparation time. The video then shows the preparation process, emphasizing the use of bone broth for added nutrition and flavor.
Active · 12 daysVideo
Freja Bone Broth
A studio shot of three pouches of Freja bone broth soup arranged in a row against a solid beige background. The text is overlaid in white, with the main headline at the top and a sub-headline describing the product's ingredients and benefits below it. The pouches feature colorful illustrations of their respective ingredients.
Active · 12 days
Freja Bone Broth
A static advertisement featuring a box of Freja Instant Thai Chicken Bone Broth Soup alongside three individual sachets. Above the product, a row of five pink stars indicates a high rating. The text highlights the speed of preparation and the lack of need for a meal deal.
Active · 12 days
Freja Bone Broth

How Freja Bone Broth makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Freja Bone Broth's ads are built from: who is in frame, the words, the structure, the top format and hook.

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How Freja Bone Broth advertises on Facebook and Instagram

The library holds 46 ads from Freja Bone Broth in Food / Beverage, and 320 running on its Meta pages now. Its most common visual formats are Text Overlay (32 ads), Product Image (24) and Lifestyle Image (9). Its ads most often open on Relatability (13 ads), Question (6) and Direct address (4) hooks. Its ads stay up a median 12 days, 0.6× the Food / Beverage median of 20 days.

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