Refreshed Nov 12, 2026

The hooks, angles and offers behind Gamma’s Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn Gamma’s Meta page
33
Median runHow long its ads stay up
3 days
Against App / SoftwareNiche median 19 days
0.2×

The messages Gamma keeps paying for

Same idea, new creatives

  • “35% KORTING*”

    3 ads
    Gamma ad: “35% KORTING*”Gamma ad: “35% KORTING*”

    Running since Nov 2026.

  • “2+1 GRATIS*”

    2 ads

    Running since Nov 2026.

  • “30% KORTING”

    2 ads
    Gamma ad: “30% KORTING”Gamma ad: “30% KORTING”

    Running since Nov 2026.

How Gamma builds them

29 ads

What Gamma's ads are made of, row by row.

Free with an account.

Longest running

All 29

The Gamma ads that ran longest.

Free with an account.

A studio shot of a grey plastic bucket of Weber tile primer. The bucket features a large purple label in the center with text in Dutch and French, surrounded by a bright yellow background. Icons indicating 'Ready to use', coverage area, and application tools are printed on the lower right side of the label.
Active · 18 days
The video starts with a woman in a bathroom, excited about a renovation project. She shows the old toilet and then the new toilet box. The video follows the process of replacing the toilet, including removing the old one, installing the new one, and tiling the walls. It highlights the challenges of working with an older house and the tools used, like a tile cutter. The video ends with a 'before' and 'after' comparison of the bathroom, showing the successful renovation. The overall tone is enthusiastic and informative, showcasing a DIY bathroom makeover.
Active · 7 daysVideo
The video shows a man building a wooden log store. It starts with a question about the project of the day, then shows the process of building the log store, from buying wood at a store to assembling the frame, adding the roof, and finally filling it with logs. The video ends with the finished log store, ready for winter.
Active · 7 daysVideo
The video starts with a woman in a pink robe and sparkly glasses standing in a doorway, holding a caulking gun. Text overlays explain that it's time to turn a tough job into a fun one. The video then shows her in different settings, preparing to use the caulking gun, using a drill, and blowing powder. It transitions to a step-by-step guide on choosing the right caulk and applying it, with a focus on technique and consistency. The woman demonstrates the process, offering tips and showing a caulk smoothing tool. The video ends with a disclaimer and a final shot of her applying caulk.
Active · 4 daysVideo
The video opens with a man named Guy standing in front of a wall of paint swatches, with text overlaying the screen. It then shows him working on a wooden structure outdoors, followed by him walking through a store aisle. The video continues to show him in various DIY and home improvement settings, sometimes with a camera crew present. Text overlays throughout the video describe his role as a DIY expert and his involvement in a new TV program. The ad concludes with him working on a wall and then handling tools, highlighting his passion for various tasks.
Active · 4 daysVideo
A woman films herself in a store aisle, talking to the camera. She explains that she just moved and needs new lamps for every room. She highlights a 30% Black Friday discount on lighting at Gamma, showing various lamps and boxes. She mentions having choice stress but shows the lamps she chose, noting they match. She encourages viewers to visit Gamma for the sale.
Active · 4 daysVideo
This ad features a stack of various wallpaper rolls centered against a deep blue background. A bright pink box in the upper left corner displays the offer, while a stylized Black Friday graphic sits in the upper right. The brand logo and a small disclaimer are positioned at the bottom.
Active · 3 days
A studio-shot image of a black door handle centered on a blue background. A large pink square in the top left displays a discount percentage, while a black-and-pink graphic in the top right announces Black Friday deals. A small white bar below the discount mentions a loyalty card requirement, and the brand logo appears in the bottom right corner.
Active · 3 days
A static advertisement featuring a blue jug of winter windshield washer fluid centered against a dark blue background. A bright pink rectangular box in the top left corner displays the discount offer, while a jagged pink speech bubble in the top right corner announces Black Friday deals. The Gamma logo is positioned at the bottom with a small speech bubble above it.
Active · 3 days
A promotional graphic for a Black Friday sale on lighting products. The background is a deep blue with diagonal stripes. A pink square box displays the discount offer, while a jagged pink starburst shape highlights the Black Friday event. Two different lamp designs are featured in the center, and the brand logo appears in the bottom right corner.
Active · 3 days
A studio-shot image of a 10-liter bucket of Histor Monodek primer centered against a blue background. A pink starburst graphic highlights the text 'BLACK FRIDAY DEALS' in the top right corner. A white box on the left displays the original price of 56.99 and the discounted price of 39.99 for loyalty card holders.
Active · 3 days
A vertical graphic with a deep blue background featuring a stack of wooden flooring planks in the center. A bright pink square in the top left corner displays a discount offer, while a stylized pink speech bubble in the top right corner announces Black Friday deals. A white rectangular box below the discount text mentions a loyalty card requirement, and the brand logo appears at the bottom.
Active · 3 days
A static graphic featuring a metal storage rack centered against a blue background with diagonal stripes. A large pink box on the left displays the offer, while a black and pink starburst graphic on the right announces the sale event. A white bar at the bottom includes the brand name and a small text note.
Active · 3 days
This ad features a studio-shot image of a tall, five-shelf metal storage rack centered against a blue background with diagonal stripes. A large pink box on the left displays the offer, while a stylized 'Black Friday Deals' graphic sits in the top right corner. The brand logo and a loyalty card icon are positioned at the bottom.
Active · 3 days
A promotional graphic for a Black Friday sale on window decorations. The image features a large pink box with the discount offer, a stylized Black Friday badge, and two roller blinds in white and green. The background is a deep blue with geometric shapes, and the brand logo is at the bottom right.
Active · 3 days
A promotional graphic for a Black Friday sale on doors. The image features three different door styles against a blue geometric background. A large pink box displays the discount percentage and details, while a separate white box mentions a loyalty card requirement.
Active · 3 days
A promotional graphic for Black Friday deals on window blinds. The image features a stack of white and grey blinds in the center against a bold blue background. A large pink box on the left displays the discount percentage, while a stylized pink graphic on the right announces the sale event.
Active · 3 days
A promotional graphic for Black Friday deals on paint products. The image features three paint cans of different sizes arranged in the center against a dark blue background. A large pink box on the left displays the discount offer, and a jagged pink starburst on the right highlights the Black Friday event.
Active · 3 days
A promotional graphic for a Bosch cordless drill set on a deep blue background. The original price is crossed out, and a discounted price is highlighted for loyalty card members. The text includes the product name and a Black Friday deals badge.
Active · 3 days
A static advertisement featuring a stack of various laminate flooring planks in the center against a blue background. A bright pink square in the upper left corner displays a discount offer, while a stylized pink graphic in the upper right announces Black Friday deals. The brand logo is positioned in the lower right corner with a speech bubble graphic.
Active · 3 days

How Gamma makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Gamma's ads are built from: who is in frame, the words, the structure, the top format and hook.

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How Gamma advertises on Facebook and Instagram

The library holds 29 ads from Gamma in App / Software, and 33 running on its Meta pages now. Its most common visual formats are Product Image (23 ads), Graphic Overlay (14) and Text Overlay (12). Its ads most often open on Offer only (22 ads) and Relatability (4) hooks. Its ads stay up a median 3 days, 0.2× the App / Software median of 19 days.