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Henry Rose ads

The hooks, angles and offers behind Henry Rose’s Facebook and Instagram ads, filed by format and niche.

Ads
20
Newest ad
October 2026
Main niche
Beauty / Personal Care 20
Top formats
Updated
Oct 31, 2026
Longest run
3 days
Visual formats
Hook tactics
Niche
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A clear glass perfume bottle with a dark grey cap is centered on a white background. The bottle has black text on its surface. The text reads "RIPE" at the top, followed by "HENRY ROSE" in the middle, and "EAU DE PARFUM" at the bottom. The overall aesthetic is minimalist and clean, focusing solely on the product and its branding.
Ran 3 days
Henry Rose
Two blurred glass perfume bottles with black caps are shown against a yellow-green gradient background. The text "SUN DRUNK & SUGAR SPUN" is displayed prominently in white, followed by the descriptive sentence "Juicy watermelon sorbet melts into toasted tonka bean." The bottles have labels with text such as "DAVE", "ROSE", "HENRY RO", "EAU DE PA", and "PARFUM" visible but out of focus.
Ran 3 days
Henry Rose
A black and white, medium shot of Michelle Pfeiffer looking directly at the camera, with her hand resting on her cheek. The brand name "HENRY ROSE" is displayed prominently at the top of the image in large white sans-serif font. Below Pfeiffer's image, the text "CREATED BY MICHELLE PFEIFFER" appears in smaller font. Several perfume bottles are arranged on a surface in the foreground, and a "Certified EWG Verified" badge is visible on one of the bottles.
Ran 3 days
Henry Rose
A hand holds a clear glass bottle of Henry Rose "DAVE" Eau de Parfum against a textured, cream-colored fabric background. The lighting creates soft shadows and highlights on the fabric and the bottle. The text on the bottle is clearly visible, and the overall aesthetic is clean and minimalist, suggesting a personal endorsement of the fragrance.
Ran 3 days
Henry Rose
A product shot of a Henry Rose perfume bottle against a lime green textured background. Text overlays on the image list the fragrance notes: TOP (Fig, Black Pepper), MIDDLE (Water Lily, Jasmine), and BOTTOM (Musk, Blonde Woods, Upcycled Orcanox, Sustainable Vetiver Bourbon). The main text at the top reads "LONDON 1983" with "EAU DE PARFUM" below it. The hook is "London 1983. An intoxicating fig with second-skin allure."
Ran 3 days
Henry Rose
A clean, studio shot of a small, clear glass perfume bottle with a dark brown cap. The bottle contains a pale yellow liquid and has black text vertically printed on it. The text reads "DAVE HENRY EAU DE ROSE PARFUM". The hook "Bold. Intimate. Decadent. Dave." is overlaid in white text at the top of the image.
Ran 3 days
Henry Rose
A bottle of Henry Rose Ripe Eau de Parfum is centered in the frame, surrounded by elements that evoke its scent profile. Slices of watermelon and crushed berries are visible, along with rose petals and peppercorns. The text "2026 BEST CLEAN FRAGRANCE" is prominently displayed at the top, with a smaller line of text below it stating, "The saturated bloom of Ripe's fruity florals claims its spot in Allure's Best of Beauty Hall of Fame."
Ran 3 days
Henry Rose
A clear glass rollerball perfume bottle with a dark brown cap stands centered against a white background. The bottle contains a pale yellow liquid. Vertical text on the bottle reads "LONDON HENRY EAU DE ROSE PARFUM 1983". The copy describes the scent as having notes of fig, black pepper, soft florals, musk, blonde woods, and vetiver bourbon, evoking a sense of allure and warmth.
Ran 3 days
Henry Rose
A pale yellow background features the text "DISCOVER YOUR SIGNATURE" in a large, elegant serif font. Below this, smaller, italicized text reads, "Receive $20 off a full size fragrance when you purchase a full collection discovery set." The bottom half of the image displays a row of ten small, clear perfume sample vials with black caps, each containing a different colored liquid and labeled with the brand "HENRY ROSE" and the scent name. The vials are arranged on a reflective surface, creating a mirror image below them.
Ran 3 days
Henry Rose
A woman, identified as Michelle Pfeiffer, holds up a clear glass perfume bottle with a black cap. She is wearing a beige blazer over a white shirt and has blonde hair. The background features light-colored wooden cabinets. On-screen text overlays the image, introducing the "Henry Rose London 1983" fragrance and sharing a personal anecdote about its inspiration. The hook is delivered verbally at the beginning of the video.
Ran 3 days
Henry Rose
A clean, studio shot of a clear glass perfume bottle with a dark brown cap. The bottle contains a pale yellow liquid. Black text on the bottle reads "TORN" at the top, "HENRY ROSE" in the middle, and "EAU DE PARFUM" at the bottom. The ad copy, "Musk or floral, bold or soft—scent knows no gender. Find the one that speaks to you.," is presented as the hook, directly addressing the viewer and challenging traditional gender norms associated with fragrance.
Ran 3 days
Henry Rose
The image shows two light green paper strips with handwritten text on them, angled diagonally. The left strip has "wo" written in cursive, and the right strip has "chan" written in cursive. Below these strips, on a blurred background, is text that reads "that are as safe as they are stunning,". The overall aesthetic is minimalist and slightly abstract, focusing on the handwritten elements and the accompanying text.
Ran 3 days
Henry Rose
A white box with the Henry Rose logo and "EAU DE PARFUM" is shown. To the right of the box are four small perfume sample bottles with black caps. The bottles are arranged in a row and are partially filled with different colored liquids. Text on the box reads "DISCOVERY SET" and "COFFRET DÉCOUVERTE". The bottles also have labels with "HENRY ROSE EAU DE PARFUM" and individual scent names like "LONDON", "DAVE", "QUEENS", and "RIPE".
Ran 3 days
Henry Rose
A medium shot of Michelle Pfeiffer sitting on a couch, looking directly at the camera. She is wearing a tan blazer over a white satin shirt. The background features wooden cabinetry. Text overlays the image, introducing the fragrance "London 1983" and describing its scent profile with evocative language, such as "intoxicating fig with second-skin allure" and "velvety warm embrace of musk, blonde woods and vetiver bourbon."
Ran 3 days
Henry Rose
A bottle of Henry Rose Rhu Berry Eau de Parfum is shown in the center of the frame, surrounded by scattered berries and a liquid that resembles honey or syrup. The bottle has a clear glass body with black text indicating "RHU BERRY" and "HENRY ROSE EAU DE PARFUM". A circular dark red badge with the word "NEW" in white text is placed in the upper right corner of the image. The background is a swirling pattern of light orange and yellow hues, suggesting a rich, indulgent texture.
Ran 3 days
Henry Rose
A woman with blonde hair, identified as Michelle Pfeiffer, holds up a clear glass perfume bottle with a black cap. She is seated indoors, with shelves of small perfume bottles visible in the background. Text overlays the image, introducing a new fragrance called RIPE by Henry Rose. The woman smiles and speaks directly to the camera, sharing her personal connection to the scent and its notes of lychee, watermelon, florals, and musk.
Ran 3 days
Henry Rose
A close-up shot shows a spoon scooping a creamy, white substance from a glass container. The substance appears to be a dessert or a rich cosmetic cream, with hints of orange visible within the white swirls. Overlayed text at the bottom of the image reads "FLORA CARNIVORA" and "White Florals + Neroli", indicating the product's name and scent profile. The visual focuses on the texture and luxurious appearance of the product.
Ran 3 days
Henry Rose
A clear glass perfume bottle with a dark grey cap sits centered on a white background. The bottle has black text on its front that reads "RIPE" at the top, followed by "HENRY ROSE" in the middle, and "EAU DE PARFUM" at the bottom. The text describes the fragrance as award-winning, clean by design, and unmistakably Ripe, with notes of juicy fruit, soft florals, and warm musk for a radiant, addictive finish.
Ran 3 days
Henry Rose
A close-up shot of a clear bowl filled with yellow sorbet or granita, topped with a slice of dried orange dipped in white cream and more cream being drizzled over the top. The background is a textured, sandy surface. White text overlaid on the top left of the image reads "Your favorite scent combo". The visual suggests a refreshing and indulgent sensory experience, possibly related to fragrance or a dessert.
Ran 3 days
Henry Rose
A woman with her hair pulled back is shown from the chest up, wearing a grey halter top and gold jewelry. She is looking directly at the camera with a slight smile and her hands are clasped in front of her chest. The text "I love this scent" is overlaid on the image in a simple, white font. The background is a plain, neutral color.
Ran 3 days
Henry Rose

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