Refreshed Nov 7, 2026

The hooks, angles and offers behind Kajabi’s Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn Kajabi’s Meta page
112
Median runHow long its ads stay up
44 days
Against App / SoftwareNiche median 59 days
0.7×

The messages Kajabi keeps paying for

Same idea, new creatives

  • “Wondering how to price your online course?”

    2 ads
    Kajabi ad: “Wondering how to price your online course?”Kajabi ad: “Wondering how to price your online course?”

    Running since Sep 2026.

  • “GET 3 MONTHS FOR $99”

    2 ads
    Kajabi ad: “GET 3 MONTHS FOR $99”Kajabi ad: “GET 3 MONTHS FOR $99”

    Running since Sep 2026.

How Kajabi builds them

20 ads

What Kajabi's ads are made of, row by row.

Free with an account.

Longest running

All 20

The Kajabi ads that ran longest.

Free with an account.

A creator stands in various outdoor and indoor settings, holding a printed roadmap and a laptop, while explaining how to build an online course. The video uses text overlays to highlight key steps and results, and includes screen recordings of a course-building platform. The creator addresses the viewer directly, sharing personal experience and offering a free trial to a platform.
Ended · 81 daysVideo
A close-up shot shows a person's hand holding a sticky note with a question mark on it against a wall covered in other sticky notes displaying various prices like $67, $97, and $297. Below the image, bold white text states the hook about guessing prices versus using data. At the bottom, a smaller line of text promotes a free digital product pricing tool.
Live · 66 days
The video starts with a hand writing a math calculation on a whiteboard, showing how selling a course to 40 students at $497 generates $20,000. It then transitions to a screen recording of an interactive pricing tool where the user selects different business components to calculate a price. The video demonstrates how the tool provides a suggested price and explains the reasoning behind it based on the user's audience size.
Live · 66 days
A hand holds sticky notes with various prices and product types, placing them on a wall to form a chart. The video transitions to a screen recording of a digital pricing tool where options are selected to calculate a price. The final screen shows the brand logo and a call to action to use the tool for free.
Live · 64 days
The video starts with a hand writing a math equation on a whiteboard to show potential earnings from an online course. It then transitions to a screen recording of a pricing tool where different options are selected to calculate a suggested price. The video ends with a logo and a call to action to use the tool.
Live · 63 daysVideo
The video starts with a hand writing a math equation on a whiteboard to show potential course revenue. It then transitions to a screen recording of a digital tool that calculates pricing based on selected business features. The video concludes with a brand logo and a prompt to use the tool.
Live · 55 daysVideo
The ad features a dark, blurred background with a large, centered, dark-grey rectangular box. Inside the box, the text 'GET 3 MONTHS FOR' appears in white, followed by a very large '$99' in white. Below the box, additional text explains the offer for a full quarter of the service to help the viewer reach a breakout moment.
Live · 45 days
The ad features a dark, gradient background with the Kajabi logo in the top left corner. A large, dark-colored rectangular box in the center contains the text 'GET 3 MONTHS FOR' followed by a prominent '$99' in large white font. Below this box, a smaller line of text reads 'Get 3 months of everything Kajabi for $99, the smartest money you'll spend on your business this year.'
Live · 45 days
A split-screen composition features a blurred, gradient-colored top section with text and a clear bottom section showing a person working at a desk. The person is looking at a laptop while holding a camera, surrounded by photography equipment in a home office setting. The text highlights a significant price reduction for a platform subscription.
Live · 44 days
A digital advertisement featuring a large headline offering three months of a service for ninety-nine dollars. Below the headline, a secondary line mentions a five hundred thirty-seven dollar value and urges the viewer not to wait. A large button labeled Get Started is centered in the middle. At the bottom, a laptop screen displays a website interface for a Pilates business course, including a checkout box with a buy button.
Live · 44 days
The creative features a digital mockup of a checkout screen and a landing page interface against a blurred, gradient background. Large, bold text at the top presents a price comparison, followed by a call-to-action button. The visual highlights the platform's interface and pricing structure to communicate a promotional offer.
Live · 44 days
This static ad features a dark, blurred background with a large, centered, semi-transparent dark grey box. Inside the box, the text 'GET 3 MONTHS FOR $99' is written in large, bold, white sans-serif font. Below the box, additional text reads 'Get a full quarter of Kajabi for $99 and turn the next 90 days into your breakout moment.' The Kajabi logo is positioned in the top left corner.
Live · 44 days
This video uses a split-screen comparison to show the difference between managing a business with multiple tools versus using one platform. It displays a cluttered set of logos representing various software, followed by a clean dashboard interface. The text highlights the cost and complexity of the old way compared to the simplicity of the new solution.
Ended · 43 days
A dark grey, textured background with white text centered on the screen. The text states that the offer is not a sale, but a three-month period to test a business. The Kajabi logo is positioned in the top right corner.
Ended · 43 days
A woman speaks into a microphone in a studio setting, discussing the mindset of serial entrepreneurs and announcing an upcoming virtual summit. The video features text overlays of the hook and the names of various speakers, as well as a final screen with event details and a call to action. The creator explains the value of the summit for those looking to launch their first online business.
Live · 3 days
A woman speaks to the camera in a studio setting, explaining how to build a business on a platform. She introduces several successful creators who use the platform, with their names and photos appearing as graphic overlays. The video concludes with an announcement for a free virtual summit, displaying the event details on screen.
Live · 3 days
Two men sit in a studio with microphones, alternating speaking to the camera about a live virtual summit. The video features text overlays of the event name, date, and speakers' names as they are mentioned. It concludes with a graphic screen showing the event details and a call to register.
Live · 3 days
A bright lime-green header contains the text 'NOW OPEN 2026' and a description of a free live summit for creators. Below this, a portrait of a woman with long dark hair, wearing a grey blazer, is set against a vibrant purple and blue gradient background. The bottom left corner features the text 'LEARN FROM' followed by the name 'Emma Grede' in large white letters.
Live · 3 days
A promotional graphic for a virtual summit features a portrait of a woman resting her chin on her hand against a blue and purple gradient background. The top section of the image is a light green color containing text about the event. The woman is dressed in a professional grey blazer, and the overall aesthetic is clean and corporate.
Live · 3 days
The ad features a clean, white background with the brand logo at the top. A large, dark green rectangular block contains the text '14 day free trial' in bold white letters. Below this block, a smaller paragraph of text explains the offer and encourages the viewer to launch their business.
Live · 3 days

How Kajabi makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Kajabi's ads are built from: who is in frame, the words, the structure, the top format and hook.

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