Refreshed Nov 12, 2026

The hooks, angles and offers behind LendingTree’s Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn LendingTree’s Meta page
844
Median runHow long its ads stay up
129 days
Against Finance / FintechNiche median 19 days
6.8×

The messages LendingTree keeps paying for

Same idea, new creatives

  • “Auto Insurance”

    2 ads
    LendingTree ad: “Auto Insurance”LendingTree ad: “Auto Insurance”

    Running since Mar 2026.

  • “How old are you?”

    2 ads
    LendingTree ad: “How old are you?”LendingTree ad: “How old are you?”

    Running since Mar 2026.

How LendingTree builds them

11 ads

What LendingTree's ads are made of, row by row.

Free with an account.

Longest running

All 11

The LendingTree ads that ran longest.

Free with an account.

A clean, white-background digital interface for an insurance comparison tool. The top section displays the brand name and a low starting price for auto insurance. Below this, a question asks for the user's age, followed by a grid of six clickable age-range buttons. A prominent blue button at the bottom prompts the user to swipe up to calculate their payment.
Active · 248 days
A digital ad featuring a split-image of a car, with the left side in grey and the right side in blue. Above the car, two white boxes compare an old monthly insurance rate of $189 to a new rate of $39. The top of the image features the brand logo and a directive to stop overpaying, while a blue button at the bottom encourages the user to swipe up.
Active · 248 days
A split-screen illustration shows a car in grey on the left and blue on the right. Above the car, two boxes compare an old insurance rate of $189/mo with a new rate starting at $29/mo. The brand logo is centered at the top with a headline about saving money on auto insurance.
Active · 248 days
A clean, white-background graphic from LendingTree designed to help users calculate auto insurance rates. The top section features the brand logo, the headline 'Auto Insurance', and a starting price point. Below this, a question asks the user to select their age range from six grey buttons. The bottom of the image includes a 'Calculate Payment' link and a small disclaimer about terms and conditions.
Active · 241 days
A static ad featuring a split-screen image of a car, half grey and half blue, representing a before-and-after comparison. The top section displays the brand name and the headline 'Auto Insurance' followed by the subheadline 'Stop overpaying for your insurance.' Two boxes show a price comparison between an old rate of $189 and a new rate from $39 per month. A blue button at the bottom reads 'Calculate Payment'.
Active · 237 days
A smiling man with curly hair holds car keys in front of a silver car. A white checklist graphic is overlaid on the teal background, listing tasks for a new car owner. The final item on the list is highlighted in yellow, drawing attention to finding car insurance.
Active · 129 days
A woman in a car is talking to the camera. Text on screen says "How I dropped my car insurance from $200 to just $98:". She explains how she found a website through a friend, entered her zip code, and got personalized rates. She encourages the viewer to try it.
Active · 129 days
A clean, white-background graphic for a business loan service. The text is centered and uses a professional, corporate color palette of dark blue and teal. It highlights the speed of funding and the maximum loan amount available for business expansion.
Active · 116 days
A woman stands in front of a car, with text overlaying the scene. The hook reads "Don't pay MORE than you need to...". The scene then shows a comparison of an "Old Rate $240" versus a "New Rate $120". The woman is shown using her phone, and the screen displays the QuoteWizard website, highlighting car insurance rates as low as $30. The ad concludes with the woman stating she saved over $50/month and that the link is below.
Active · 107 daysVideo
A split-screen graphic shows a grey car on the left labeled as an old rate of $189/mo and a vibrant green car on the right labeled as a new rate from $29/mo. The LendingTree logo is centered at the top above the headline. The background is a clean white, emphasizing the price difference between the two insurance options.
Active · 107 days
The creative features a photograph of a suburban house with a green lawn and trees in the background. Overlaid on the lower portion of the image is text presenting a home equity line of credit calculator. The text includes a main heading, a question, a list of dollar amounts, and a prominent blue button labeled to calculate payments.
Active · 15 days

How LendingTree makes its ads

What its ads are built from, by type, counted over the ads we have read.

What LendingTree's ads are built from: who is in frame, the words, the structure, the top format and hook.

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How LendingTree advertises on Facebook and Instagram

The library holds 11 ads from LendingTree in Finance / Fintech, and 844 running on its Meta pages now. Its most common visual formats are Graphic Overlay (7 ads), Text Overlay (4) and Before and After (3). Its ads most often open on Question (3 ads), Contrast (2) and Price anchor (2) hooks. Its ads stay up a median 129 days, 6.8× the Finance / Fintech median of 19 days.