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Refreshed Nov 12, 2026

Pulte Homes ads

The hooks, angles and offers behind Pulte Homes’ Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn Pulte Homes’s Meta page
136
Median runHow long its ads stay up
19 days
Against Real EstateNiche median 16 days
1.2×

How Pulte Homes builds them

56 ads

What Pulte Homes's ads are made of, row by row.

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Longest running

All 56

The Pulte Homes ads that ran longest.

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56 ads

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The video displays a static, high-quality photograph of a modern, bright kitchen with white cabinetry and stainless steel appliances. The image is framed within a white, marble-textured border. Text appears on the screen in a clean, dark blue font, highlighting the offer of special financing and the availability of quick move-in homes.
Active · 130 daysVideo
Pulte Homes
This carousel ad showcases a new townhome community through four distinct slides. Each slide features a high-quality photograph—an exterior view of the townhomes, a modern kitchen interior, the Washington Monument, and a waterfront resort area—paired with a bold headline and the community name. The design uses a consistent dark blue background with architectural blueprint accents.
Active · 130 days
Pulte Homes
This video showcases the interior of a modern home, focusing on a bright, open-concept kitchen with white cabinetry and a central island. The camera remains static, presenting a clean, professional view of the living space. Text overlays appear sequentially at the top of the frame to highlight the community name and financing options.
Active · 130 daysVideo
Pulte Homes
This carousel ad showcases various residential communities and home models offered by the builder. Each card features a high-quality photograph of a property, including exterior views of houses and a community pool area, with the community name and location printed below each image. The overall aesthetic is clean and professional, designed to highlight the variety of housing options available in the Greater Charlotte area.
Active · 130 days
Pulte Homes
This video showcases a series of interior and exterior shots of a modern townhome community. Each scene features a different room or view, such as the front exterior, living area, kitchen, and bedroom, with a text header at the top of the screen describing the space. The video concludes with a shot of a backyard patio area.
Active · 74 daysVideo
Pulte Homes
This carousel ad showcases three different townhome communities in the Charlotte area. Each card features a high-quality photograph of a home exterior or interior kitchen space, overlaid with the community name and location. The design uses a consistent dark blue background with architectural line drawings as a subtle watermark.
Active · 74 days
Pulte Homes
This video showcases a series of high-quality interior and exterior shots of a new residential home community. Each scene features a different area of the property, such as the front exterior, a community pool, a modern kitchen, and a living room, with text overlays highlighting key selling points. The video is designed to present the lifestyle and features of the homes to potential buyers.
Active · 74 daysVideo
Pulte Homes
This video showcases a new residential community called Legacy Isle. It features a montage of lifestyle shots including families on a beach, a golfer, people in a pool, and aerial views of the waterfront and golf course. The video also highlights interior shots of a model home, including the living room, kitchen, and a dedicated workspace, with text overlays describing the home's features.
Active · 66 daysVideo
Pulte Homes
This carousel ad introduces a new townhome community called Canopy Cove. The first card shows an exterior view of the townhomes. The second card displays the interior of a living space. The third card shows a family playing in a swimming pool. The final card shows a group of friends playing a board game in a living room, encouraging viewers to join a VIP list.
Active · 59 days
Pulte Homes
A woman stands in a design studio, speaking to the camera about personalizing a home. The video cuts between her talking and aerial shots of suburban housing developments, interior shots of model homes, and scenes of her working with a couple to select finishes. Text overlays appear throughout, highlighting the benefits of the service.
Active · 59 daysVideo
Pulte Homes
This video showcases a residential community through a series of quick, polished clips. It features shots of a resort-style pool, a modern house exterior, a bright living room, two women high-fiving in a fitness space, and a nearby shopping center. Each scene includes a short, descriptive headline in the bottom left corner, highlighting lifestyle benefits and community features.
Active · 59 daysVideo
Pulte Homes
This video showcases a residential community through a series of quick, polished clips. It features exterior shots of modern homes, a community swimming pool with a slide, a group of people toasting at an outdoor restaurant, a woman playing pickleball, and a spacious, modern living room interior. Each scene includes a large, centered headline describing the lifestyle benefit, with the community name and location printed at the bottom.
Active · 59 daysVideo
Pulte Homes
This video showcases a new residential community through a series of static images and short video clips. Each scene features a different aspect of the property, such as the exterior of a house, a spacious living room, scenic views, outdoor grilling areas, and the nearby town. Text overlays at the top of each frame describe the specific feature being shown, while the overall presentation highlights the lifestyle and amenities of the community.
Active · 58 daysVideo
Pulte Homes
This video showcases a residential community through a series of lifestyle clips featuring families and individuals enjoying amenities like a pool, a dog park, and a playground. The footage transitions between indoor home interiors and outdoor community spaces, emphasizing a relaxed, connected lifestyle. The video concludes with aerial shots of the surrounding area, highlighting the location's proximity to beaches and local attractions.
Active · 57 daysVideo
Pulte Homes
This carousel ad showcases two residential communities in Florida. Each card features a high-quality photograph of the property's amenities or exterior, overlaid with the community name, location, and a headline highlighting the lifestyle benefits. The bottom of each card includes a dark blue banner listing key features like pools, fitness centers, and proximity to local attractions.
Active · 57 days
Pulte Homes
This carousel ad showcases a new residential community in North Jacksonville. Each card features a high-quality photograph of a home interior, a city skyline, a family at an airport, or a home exterior, paired with text highlighting location benefits and a call to action. The ad aims to generate interest in new home sales by emphasizing convenience and lifestyle.
Active · 48 days
Pulte Homes
This video showcases a residential community called Highpointe, highlighting its amenities and proximity to Jupiter, Florida. A man and a woman walk through the community, pointing out features like the pool, clubhouse, and surrounding area. The video uses drone footage to show the layout of the homes and the nearby town, with text overlays emphasizing the lifestyle and value.
Active · 48 daysVideo
Pulte Homes
This video showcases a new residential community through a series of static images and short clips. Each scene features a different aspect of the neighborhood, such as a model home, a swimming pool, and a walking trail, accompanied by descriptive text overlays. The brand name is consistently displayed at the bottom of each frame.
Active · 44 daysVideo
Pulte Homes
The video displays a series of high-quality interior shots of a modern, staged home, including a living room and kitchen area. The text 'Incentives Available' appears at the top of the screen throughout the video, accompanied by the brand name 'Cordora'. The creative focuses on showcasing the aesthetic appeal of the property to potential homebuyers.
Active · 44 daysVideo
Pulte Homes
This video showcases a residential community called Coral Edge, featuring aerial drone shots of the neighborhood, its lake, and its amenities. It highlights residents enjoying the pool, gym, and pickleball courts, as well as a family walking into a home. The video uses text overlays to emphasize the availability of special financing and the name of the community.
Active · 44 daysVideo
Pulte Homes

How Pulte Homes makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Pulte Homes's ads are built from: who is in frame, the words, the structure, the top format and hook.

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How Pulte Homes advertises on Facebook and Instagram

The library holds 56 ads from Pulte Homes in Real Estate, and 136 running on its Meta pages now. Its most common visual formats are Cinematic B-Roll (25 ads), Text Overlay (21) and Lifestyle Image (17). Its ads most often open on Aspirational (17 ads), Offer only (6) and Bold claim (3) hooks. Its ads stay up a median 19 days, 1.2× the Real Estate median of 16 days.

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