Refreshed Nov 12, 2026

The hooks, angles and offers behind Versed’s Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn Versed’s Meta page
25
Median runHow long its ads stay up
22 days
Against Beauty / Personal CareNiche median 19 days
1.2×

How Versed builds them

13 ads

What Versed's ads are made of, row by row.

Free with an account.

Longest running

All 13

The Versed ads that ran longest.

Free with an account.

This video showcases a dual-ended makeup brush on a clean, white surface. A hand unboxes the brush, then demonstrates its two different ends by showing them close-up. Text overlays highlight the brush's features, such as its soft vegan bristles and its dual-ended design for different application techniques.
Active · 36 daysVideo
This video features a vertical split-screen layout showing three different skincare products being applied or swatched. Each section displays a close-up of a product's texture, with the product name and type printed in white text over the footage. The video focuses on the sensory experience of the product textures.
Active · 36 daysVideo
This video showcases a three-step skincare routine using three different products. Each step is presented with a split-screen layout, showing the product texture or application on top and a descriptive benefit on the bottom. The video uses close-up shots of creams and serums being applied or swiped to demonstrate their consistency.
Active · 36 days
A close-up video shows a hand pressing a pump bottle, dispensing a clear, viscous serum onto a finger. The product is shown in detail as it drips slowly. The text 'glass skin in a bottle' appears on the screen throughout the video.
Active · 36 days
The first card shows a close-up of a green skincare pump bottle with a dollop of white cream on top, featuring a blue National Eczema Association seal in the corner. The second card presents a list of four numbered benefits for the cream against a textured, light-colored background.
Active · 30 days
The video opens with a close-up of a green skincare jar with a dollop of white cream on top, accompanied by a certification badge from the National Eczema Association. It then transitions to a clean, minimalist background with a numbered list of four product benefits displayed in white text. The creative focuses on the product's features and its suitability for sensitive skin.
Active · 28 daysVideo
The creative is a two-card carousel showcasing the benefits and application of a skincare product. The first card displays a circular close-up of the product texture surrounded by text labels pointing to various skin benefits. The second card shows the product tube with a smear of the cream on its surface, accompanied by a brief description of its function.
Active · 22 days
A close-up video shows a hand swatching different shades of a lip liner product on the back of the hand. As each line is drawn, the name of the shade appears in text next to it. The video demonstrates the range of colors available in the collection.
Active · 22 days
A close-up video shows a person applying makeup products to their face. The person uses a brush to blend a skin tint and then a concealer onto their skin. The video features text overlays at the bottom of the screen identifying each product as it is used.
Active · 21 daysVideo
A hand holds up four different skincare products one by one against a neutral background. The products are shown in quick succession, each held for about two seconds. A single line of text appears at the top of the screen throughout the video.
Active · 21 days
This video showcases a gel cleanser product through a series of close-up shots. It begins with a hand holding the bottle, followed by shots of the gel being pumped into a palm and lathered with water. The video concludes with the product being rinsed off under a tap, emphasizing its gentle and hydrating properties.
Active · 21 daysVideo
This video demonstrates a two-step skincare routine using a cleansing balm and a gel cleanser. The creator applies the balm to their arm to remove makeup swatches, then follows with the gel cleanser to lather and rinse. Text overlays appear throughout to explain the benefits of each product for achieving clean skin without stripping it.
Active · 21 days
The creative is a two-card carousel showcasing a skincare serum. The first card features a close-up, top-down view of a clear serum droplet on a light background, with text highlighting a consumer study result. The second card presents a split-screen comparison of skin texture, labeled before and after, to demonstrate the product's effect.
Active · 21 days

How Versed makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Versed's ads are built from: who is in frame, the words, the structure, the top format and hook.

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How Versed advertises on Facebook and Instagram

The library holds 13 ads from Versed in Beauty / Personal Care, and 25 running on its Meta pages now. Its most common visual formats are Demo (6 ads), Text Overlay (6) and Cinematic B-Roll (3). Its ads most often open on Bold claim (2 ads) and Explainer (2) hooks. Its ads stay up a median 22 days, 1.2× the Beauty / Personal Care median of 19 days.