Skip to content
AdSwipeFile

Back MarketRetail / Marketplace

Back Market ads: 54 winning Facebook and Instagram ads

Every Back Market ad we filed, the longest-running first, with its hook, format and how long Meta kept it live. Or ask Claude or ChatGPT to pull them for you.

Longest run

Longest run: 188 days

Still running when last seen Nov 15. Brands rarely keep paying for ads that lose.

Ads live on Meta now
1,762
Median run
8 days
Against Retail / Marketplace’s 14-day median
0.6×
In the library: 38 statics, 16 videos
54 ads
Ask Claude about Back Market (opens Claude in a new tab)Meta Ad Library page of Back Market (opens in a new tab)

Longest run

Longest run: 188 days

Still running when last seen Nov 15. Brands rarely keep paying for ads that lose.

Back Market ads, longest running first

Filters and sort open with the 7-day trial

Format, asks you to sign in
Scroll for every format
Hook, asks you to sign in
Scroll for every hook
Status, asks you to sign in
Type, asks you to sign in
SortLongest running, asks you to sign in

Winning means kept running: brands rarely keep paying for ads that lose.

54 ads

A high-quality studio product shot of a black smartphone shown from both the front and back. The device is centered against a plain white background. The front screen displays a vibrant, abstract landscape image with deep reds and blues.
Live188 days
Back Market
A silver laptop is shown at an angle against a solid lime green background. Below the laptop, a white rectangular card displays the product name, and a smaller purple square card shows the starting price. The overall composition is clean and minimalist, focusing on the product and its affordability.
Live188 days
Back Market
The creative features a product box for an Xbox One console, displayed against a solid light green background. Below the product box, two white rounded rectangular cards are positioned side-by-side. The left card displays the product name, while the right card shows the price in Euros.
Live188 days
Back Market
A high-resolution, front-facing studio shot of a closed, dark-colored laptop. The laptop is centered against a plain, white background, emphasizing its sleek design and minimalist aesthetic.
Live188 days
Back Market
A high-quality studio product shot of a smartphone, showing both the back and the front screen. The phone is a neutral, metallic color with a triple-lens camera array on the back. The screen displays a dark, abstract, flowing wallpaper.
Live188 days
Back Market
The ad features two views of a tablet against a solid lime green background. Below the product, two white and light purple rectangular boxes contain text identifying the device as a refurbished model and displaying its starting price.
Live188 days
Back Market
A static image on a light green background displays a tablet from both the front and back views. Below the product, two white and purple rectangular boxes contain the product name and its price. The overall composition is clean and minimalist, focusing on the product and the offer.
Live188 days
Back Market
A high-resolution studio shot of a silver laptop, shown from the front with its screen open. The screen displays a vibrant, abstract wallpaper featuring geometric purple and magenta light patterns against a dark background. The laptop is centered against a clean, white background.
Live188 days
Back Market
The image shows a high-resolution, front-and-back view of a dark grey smartphone against a plain white background. The device is displayed in a clean, studio-style product shot. There is no text on the image itself.
Live188 days
Back Market
The image shows a light green smartphone displayed from both the front and the back. The front view shows the screen with a swirling green abstract wallpaper, while the back view shows the camera lenses and the brand logo. The image is clean and minimalist, focusing entirely on the product design.
Live188 days
Back Market
A bright lime-green static image features a large, bold headline in German about finding hidden value in old drawers. Below the headline, a smaller line of text encourages the viewer to earn money for unused technology. A Nintendo Switch console is centered in the lower half of the image, and the brand logo is at the bottom.
Live138 days
Back Market
A young man sits on a couch and explains how he bought a refurbished iPad Pro at a lower price using the Back Market app. He shows the device, demonstrates the app interface on his phone, and unboxes the tablet. The video features text overlays throughout, highlighting his experience and the benefits of the marketplace.
Live138 days
Back Market
A woman unboxes a new laptop, explaining how she paid for it by trading in her old device on the Back Market app. The video alternates between her speaking to the camera and screen recordings of the app's trade-in process. The ad concludes with a branded end card featuring the company logo and a call to action.
Live138 days
Back Market
A studio-shot of a purple smartphone is centered against a solid light-green background. Below the phone, two white and purple rectangular boxes display the product name and its starting price. The overall composition is clean and minimalist, focusing on the product and the offer.
Live137 days
Back Market
A young woman sits on a couch, holding a Nintendo Switch and talking to the camera about how she saved money by purchasing it refurbished. The video cuts between her speaking, close-ups of the device, and screen recordings of the Back Market app showing product listings and checkout details. The ad highlights the quality and savings of refurbished electronics.
Live137 days
Back Market
A young woman speaks to the camera about saving money on electronics by buying refurbished devices. She demonstrates a Nintendo Switch, showing how it attaches to its controllers, and then shows the Back Market app on her phone to illustrate the browsing and purchasing process. The video concludes with a branded screen showing the app store download options.
Live137 days
Back Market
A studio-shot product image of a closed, sleek black laptop centered against a plain white background. The laptop screen is dark with a subtle, abstract grey wave pattern. There is no text on the image itself.
Live108 days
Back Market
A young man addresses a viewer's question about the reliability of refurbished products by sharing his own experience with a kitchen appliance. He speaks directly to the camera, interspersed with shots of him using the product and browsing the brand's app on his phone. The video concludes with a branded call to action on a solid-colored background.
Live96 days
Back Market
A bright lime green static image features a PlayStation 5 console and controller standing in the lower right corner. Large black text at the top promotes a buyback offer for the console, with a specific monetary value highlighted in a black box. A black button with white text invites the user to sell their device, and a small disclaimer text provides details about the offer conditions.
Live43 days
Back Market
A high-quality studio photograph of a black digital camera, shown from a front-three-quarter angle. The camera is isolated against a plain, solid white background, highlighting its design and lens details.
42 days
Back Market

Studio Shot, on 31 of its 54 ads

Counted over its 54 filed ads

Visual formats

Hooks it opens on

How Back Market makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Back Market's ads are built from: who is in frame, the words, the structure, the top format and hook.

Then try everything free for 7 days.

How Back Market advertises on Facebook and Instagram

The library holds 54 ads from Back Market in Retail / Marketplace, and 1,762 running on its Meta pages now. Its most common visual formats are Studio Shot (31 ads), Product Image (24) and UGC Selfie (16). Its ads most often open on Relatability (6 ads), Offer only (5) and Direct address (4) hooks. Its ads stay up a median 8 days, 0.6× the Retail / Marketplace median of 14 days.

Brands like Back Market

Other Retail / Marketplace brands filed in the library.

All Retail / Marketplace ads

Ask Claude about Back Market

Claude or ChatGPT searches its 54 ads here, reads them and answers with real creatives, each with how long it ran.

Works in Claude, ChatGPT and Cursor

Ask Claude (opens Claude in a new tab)

Start your next brief from real ads

Every ad, filter and board for 7 days, with Claude or ChatGPT connected.

See pricing

Nothing charged before day 8