AdSwipeFile

Different Dog ads

The hooks, angles and offers behind Different Dog’s Facebook and Instagram ads, filed by format and niche.

Ads
5
Newest ad
October 2026
Main niche
Pets 5
Top formats
Longest run
214 days
Visual formats
Hook tactics
Niche
Format
Scroll for every format
Hook
Scroll for every hook
SortLongest running

5 ads

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A dachshund dog is lying on a fluffy blanket, looking up at the camera. Next to the dog is a small, square container of dog food. Overlaid on the image are two speech bubbles. The first, dark grey bubble asks, "Ask us anything" and the second, white bubble asks, "Do you ever offer free samples?". Below this, a dark grey rectangular box contains the text: "YES! You can grab your FREE sample pack today (2 meals) - just cover delivery. No strings attached ". The image is a lifestyle shot with text overlays.
Ran 214 days
Different Dog
A close-up shot features a golden cocker spaniel peeking over a large cardboard box. The box has the text "Time to whine & dine" printed on it. Surrounding the box are various packages and trays of dog food, some with images of dogs and product details. The dog's expression is gentle and attentive. The overall scene suggests a delivery of premium dog food, with the dog appearing to be the recipient.
Ran 123 days
Different Dog
A golden retriever dog sits in a grassy field with yellow flowers, holding a package of dog food and a container of dog food in its paws. The dog is looking directly at the camera with its mouth open and tongue out, appearing happy. The package has text that reads "Pawfect Picnic" and "Different Dog Unconditionally Devoted". The background shows rolling green hills under a blue sky with scattered clouds. The overall scene is bright and natural, emphasizing the dog's enjoyment and the product.
Ran 92 days
Different Dog
A person's hand holds a bowl of dog food towards a fluffy brown poodle. The dog is looking at the food with interest. The image has text overlays: 'Certified B Corporation' with its logo on the left, and 'Trustpilot' with a five-star rating on the right. The hook text, 'Sick of buying dog food that ends up in the bin? Listen up...', is displayed prominently at the top of the image.
Ran 74 days
Different Dog
The image displays a bowl of dog food surrounded by fresh ingredients like apples, carrots, butternut squash, raw chicken, and raw beef. White text is overlaid on the image, with the main headline reading "Food for dogs, not dog food" and a secondary line reading "not dog food". The overall impression is of high-quality, human-grade ingredients prepared for canine consumption, contrasting with the typical appearance of commercial dog food.
Ran 73 days
Different Dog
Two dogs, a smaller poodle mix and a larger golden doodle, are lying down on a white fluffy surface. Behind them is a cardboard box with text that reads "Time to whine and dine" and "Different Dog". In front of the dogs are two packages of dog food. The text "Fresh food for every stage of life" is overlaid on the top of the image. Below the dogs, a "Trustpilot" logo with five green stars is visible.
Ran 73 days
Different Dog
A white and brown pitbull dog sits in a cardboard box, surrounded by several trays of dog food. The dog looks directly at the camera with a slightly tilted head. Text overlays the image, featuring a five-star review from a customer about their dog's positive experience with the fresh food, mentioning improved digestion and reduced itching. The review is attributed to a photo taken by @little.life.of.theo.
Ran 71 days
Different Dog
A person is opening a cardboard box, revealing dog food products inside. A dog's nose is visible in the top right corner of the frame. White text overlaid on the image reads "Straight from my door...". The creative uses a customer testimonial to highlight the convenience of receiving the product directly at home and the positive impact it has on the dog's eating habits.
Ran 69 days
Different Dog
The image displays multiple boxes of Different Dog dog food arranged around two plates of dog food. Large, bold text at the top of the image reads "30% OFF YOUR FIRST TWO BOXES". The boxes are labeled with different flavors such as "Braised Beef", "Lamb Hotpot", "Shepherd's Pie", "Pork Ragu", "Pawfect Picnic", "Chicken Casserole", and "Turkey Fricassee". Each box features a picture of a dog and details about the food's ingredients and nutritional information. The overall presentation is clean and highlights the product and the promotional offer.
Ran 58 days
Different Dog
A fluffy, light brown dog is in the background, looking at a white container of dog food in the foreground. Text overlay on the image reads "...to this". The dog food container has a label that says "Different Dog" and shows a picture of a dog. The overall scene suggests a transition from a previous state to a better one, likely related to the dog's food. The creative implies a positive change or improvement associated with the product.
Ran 55 days
Different Dog
A cute, orange and white spaniel puppy looks up from behind a wooden table. In front of the dog are two bowls of dog food and a pink box of "Different Dog Pork Ragu" dog food. The text on the box describes the food as "100% British pork, hand-cooked with kale, beetroot and a sprinkling of nettle." The dog's owner, Liz, is quoted in a testimonial, praising the food for her picky eater and highlighting its quality and variety.
Ran 54 days
Different Dog
A close-up shot of a happy, grey and white dog with its tongue out, sitting in a chair. The dog is looking directly at the camera. Teal text overlays the top of the image, reading "Ready for my fresh food glow up!". Below the dog, the logo and name "Different Dog" are visible. The background appears to be a room with a brick wall and vanity lights.
Ran 51 days
Different Dog
A black Labrador dog looks intently at a plate of food in front of it. The plate contains scrambled eggs with spinach, mashed avocado, and what appears to be a piece of fried chicken or fish. On-screen text at the top of the image reads: "Better poos. Shinier coat. More energy. Fewer vet trips." The ad promotes a dog food service called Different Dog, highlighting health benefits and offering a discount on the first order.
Ran 46 days
Different Dog
A woman is reflected in a vanity mirror with lights. She is holding a makeup brush and appears to be talking. The text on the screen reads "I don't know anything." In the foreground, a pair of glasses rests on the counter. The overall scene suggests a moment of self-reflection or perhaps a humorous admission about not knowing something, possibly related to makeup or a personal transformation.
Ran 44 days
Different Dog
A woman with a dog is shown in a close-up shot. She is smiling and holding a small microphone. The dog is a golden-brown spaniel, partially visible in the foreground. Text overlays the image, asking "Does your dog have dodgy digestion?" and highlighting benefits like managed microbiome, supported immunity, and improved digestion. The ad promotes a 30% discount on fresh meals for dogs.
Ran 44 days
Different Dog
This is a split-screen visual comparing 'Different Dog' food on the left with 'Other fresh brands' on the right. The left side shows a bowl of fresh dog food with a checkmark list of benefits like 'Natural whole foods' and 'No fillers'. The right side shows a can of processed dog food with an 'X' list of drawbacks like 'Low quality meat' and 'Cooked in packaging'. The headline at the top reads 'The Different Dog difference'.
Ran 41 days
Different Dog
The image shows a hand holding a package of dog food with text overlayed. The text reads, "Aromatic lamb, antioxidant-rich red cabbage, prebiotic parsnips and sage. An immunity defender for unstoppable souls." Below that, it says, "Transparency tastes better. Scan here for every ingredient and nutritional detail - because you care what goes in. So do we." A QR code is visible on the package. The hook is "I'm checking the ingredients on most things these days, and this includes the dog food." The ad also features a website URL and a discount code.
Ran 32 days
Different Dog
A four-panel collage features close-ups of salmon, cantaloupe, mushrooms, and broccoli. In the center, a coral-colored square contains white text that reads "Something fishy's going on... Our most-requested recipe has landed!". Below the collage, the words "Different Dog" are displayed in white text.
Ran 31 days
Different Dog
A hand holds a white rectangular container filled with a textured, greenish-brown dog food mixture containing visible pieces of vegetables like broccoli and red peppers. The container is tilted, revealing a portion of the food has been scooped out. White text overlaid on the bottom of the image reads "Watch this if you're confused by". The background is a wooden surface.
Ran 27 days
Different Dog
The creative is split vertically down the middle. The left side has a light beige background and shows a metal bowl filled with dry dog kibble. Text on this side lists common, less desirable ingredients found in dog food, such as cereals, meat and animal derivatives, and various sugars. The right side has an orange background and shows a bowl filled with wet dog food containing visible pieces of vegetables like carrots and peppers. Text on this side lists desirable ingredients like chicken, broccoli, sweet potato, and salmon oil. The headline on the left reads "Most dog food is difficult to digest." and on the right "Ours isn't." Below the ingredients on the right, the brand name "Different Dog" is displayed.
Ran 17 days
Different Dog

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