AdSwipeFile

Refreshed Nov 12, 2026

Farmers Insurance ads

The hooks, angles and offers behind Farmers Insurance’s Facebook and Instagram ads, filed by format and niche.

Live on Meta nowOn Farmers Insurance’s Meta page
113
Median runHow long its ads stay up
9 days
Against Finance / FintechNiche median 20 days
0.5×

The messages Farmers Insurance keeps paying for

Same idea, new creatives

  • “Dinner just got easier with this 15 minute one pot recipe”

    2 ads
    Farmers Insurance ad: “Dinner just got easier with this 15 minute one pot recipe”Farmers Insurance ad: “Dinner just got easier with this 15 minute one pot recipe”

    Running since Oct 2026.

  • “Your job gets you access to Farmers”

    2 ads
    Farmers Insurance ad: “Your job gets you access to Farmers”Farmers Insurance ad: “Your job gets you access to Farmers”

    Running since Oct 2026.

  • “Farmers doesn't hide things from me”

    2 ads
    Farmers Insurance ad: “Farmers doesn't hide things from me”Farmers Insurance ad: “Farmers doesn't hide things from me”

    Running since Nov 2026.

How Farmers Insurance builds them

24 ads

What Farmers Insurance's ads are made of, row by row.

Free with an account.

Longest running

All 24

The Farmers Insurance ads that ran longest.

Free with an account.

Niche
Format
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Hook
Scroll for every hook
Status
Type
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Winning means kept running: brands rarely keep paying for ads that lose.

24 ads

Ask your agent about these ads
The video opens with a woman in a kitchen holding a pot, introducing a 15-minute one-pot recipe. This is immediately contrasted by a group of people in pink shirts peeking through a window, who then chime in about the recipe taking longer and requiring multiple pots. The scene then cuts to a messy kitchen counter with many dirty pots and pans, highlighting the problem. The group reappears, singing about Farmers Insurance. The video uses a relatable scenario of cooking taking longer than expected to introduce the brand.
Active · 18 days
Farmers Insurance
The video opens with a woman in a kitchen holding a pot, introducing a 15-minute one-pot recipe. Suddenly, a group of people in pink shirts appear at the window, looking surprised. The scene cuts to a messy kitchen counter with many dirty pots, implying a cooking disaster. The group reappears, singing "Farmers, bump bump bump," suggesting Farmers Insurance can help with unexpected problems.
Active · 18 daysVideo
Farmers Insurance
A woman with curly hair and glasses holds up a book titled "When It Reigns, It Pours." She speaks directly to the camera, describing the book's contents. Behind her, a group of people in pink shirts stand on stairs, singing. The ad uses a UGC selfie style with a choir singing in the background.
Active · 18 days
Farmers Insurance
A static advertisement with a solid light pink background. The Farmers Insurance logo is centered at the top. Below the logo, bold dark blue text presents a savings offer, followed by a reassuring statement about the insurance process.
Active · 18 days
Farmers Insurance
This is a static graphic with a solid light pink background. The Farmers Insurance logo is centered at the top. Below the logo, three lines of dark blue text are centered, with the dollar amount highlighted in a bold pink font.
Active · 17 days
Farmers Insurance
The video starts with the Farmers Insurance logo on a pink background. It then transitions to a woman holding a book titled "When It Reigns, It Pours." She speaks directly to the camera, recommending the book for romantics and mentioning it had "everything." A group of people in pink shirts appears behind her on a staircase, singing. The woman then adjusts her glasses and smiles.
Active · 15 daysVideo
Farmers Insurance
A static graphic with a solid light pink background. The Farmers Insurance logo is centered at the top. Below the logo, three lines of dark blue text are centered, with the specific dollar amount highlighted in a bold pink font. The overall design is clean, minimalist, and brand-focused.
Active · 15 days
Farmers Insurance
A woman sits at a desk in a pink office, with the Farmers Insurance logo behind her. Text appears on screen asking if the viewer would skip the ad if it were longer, and then shows a group of people in pink shirts looking surprised. The ad ends with the Farmers Insurance logo and a call to action to get a quote.
Active · 9 days
Farmers Insurance
The video opens with the Farmers Insurance logo on a pink background. A man stands with his arms crossed, looking directly at the camera. Text appears on screen, stating that Farmers doesn't hide things. The man then admits he forgot to put on deodorant that morning. A group of people in pink shirts appear behind a Farmers counter, and the man continues to speak about honesty. The video ends with the Farmers logo and a call to action to get a quote.
Active · 9 daysVideo
Farmers Insurance
The ad opens with a woman sitting at a desk with the Farmers Insurance logo behind her. Text overlays appear, stating "Farmers gives it to you straight." A group of people in pink shirts then appear above her, singing. The ad concludes with the Farmers Insurance logo and a call to action to get a quote.
Active · 9 daysVideo
Farmers Insurance
A woman stands in an office setting with the Farmers Insurance logo behind her. Text appears on screen stating "Farmers were all about honesty." followed by "These were white shirts..." and then "'til we washed them with our reds.". The ad ends with the Farmers Insurance logo and a call to action to get a quote.
Active · 9 days
Farmers Insurance
The video opens with a man sitting at a desk in a pink office, looking at the camera. Text appears on screen asking "So much pink!". The screen then shows the Farmers Insurance logo. A group of people in pink shirts appear above the logo, singing. The screen then shows the Farmers Insurance logo again with text "Get a quote at Farmers.com or with a local agent".
Active · 9 days
Farmers Insurance
A man stands with his arms crossed against a pink background, with the Farmers Insurance logo above him. Text appears on screen, detailing a personal anecdote about forgetting to use deodorant. The ad then shows a group of Farmers employees and ends with a call to action to get a quote.
Active · 9 days
Farmers Insurance
The video opens with a man sitting at a desk in a pink room, with the Farmers Insurance logo above him. Text appears on screen asking "It's a lot of pink." followed by "Catchy jingle." A group of people then appear in a split screen above the man, singing. The video ends with the Farmers Insurance logo and a call to action to get a quote.
Active · 8 daysVideo
Farmers Insurance
A woman stands in an office setting with the Farmers Insurance logo behind her. The video uses a split-screen effect, showing a group of people in pink shirts above the woman. Text appears on screen, stating "At farmers were all about honesty. These were white shirts till we wash them with our red." The ad then transitions to show the Farmers Insurance logo and website.
Active · 8 daysVideo
Farmers Insurance
A woman sits at a desk in front of a pink background with the Farmers Insurance logo. A group of people in pink shirts sing in the background. The text "Farmers gives it to you straight." appears on screen. The ad then shows the group singing and whispering, implying that the ad is too long and would be skipped. The final screen shows the Farmers logo and text about getting a quote.
Active · 7 daysVideo
Farmers Insurance
The video opens with a pink background and the Farmers Insurance logo. A man stands with his arms crossed, looking directly at the camera. Text appears on screen, stating that Farmers doesn't hide things, and neither will he. He then admits he forgot to put on deodorant that morning. A group of people in pink shirts appear behind a Farmers Insurance counter. The man looks at them, then back at the camera, stating that they can't smell him through the screen. He concludes that honesty is what you get with Farmers.
Active · 5 daysVideo
Farmers Insurance
A man in a pink shirt stands behind a desk with the Farmers Insurance logo on the wall. The scene is predominantly pink. The hook is a spoken question, "It's a lot of pink." This is followed by a jingle and then a shot of a group of people in pink shirts singing. The ad ends with the Farmers Insurance logo and a call to action to get a quote.
Active · 4 daysVideo
Farmers Insurance
The video opens with a woman standing at a desk in a pink office, with the Farmers Insurance logo above her. A group of people in pink shirts appear above her, looking serious. The woman then speaks about honesty, and the group of people are shown again, with text appearing about white shirts and red shirts. The video ends with the Farmers Insurance logo and a call to action to get a quote.
Active · 4 daysVideo
Farmers Insurance
A man in a suit speaks directly to the camera, with text overlays appearing throughout the video. The video transitions to show a woman on a laptop outdoors and then a man in a car dealership. The ad discusses career opportunities in the insurance industry and the variety of products available.
Active · 3 daysVideo
Farmers Insurance

How Farmers Insurance makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Farmers Insurance's ads are built from: who is in frame, the words, the structure, the top format and hook.

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How Farmers Insurance advertises on Facebook and Instagram

The library holds 24 ads from Farmers Insurance in Finance / Fintech, and 113 running on its Meta pages now. Its most common visual formats are Text Overlay (17 ads), Branded Asset (6) and Headline (3). Its ads most often open on Relatability (8 ads), Direct address (5) and Question (5) hooks. Its ads stay up a median 9 days, 0.5× the Finance / Fintech median of 20 days.

Brands like Farmers Insurance

Farmers Insurance by format

Farmers Insurance by hook

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