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Kohl'sRetail / Marketplace

Kohl's ads: 41 winning Facebook and Instagram ads

Every Kohl's ad we filed, the longest-running first, with its hook, format and how long Meta kept it live. Or ask Claude or ChatGPT to pull them for you.

Longest run

Longest run: 16 days

Still running when last seen Nov 15. Brands rarely keep paying for ads that lose.

Ads live on Meta now
316
Median run
4 days
Against Retail / Marketplace’s 14-day median
0.3×
In the library: 26 statics, 2 carousels, 13 videos
41 ads
Ask Claude about Kohl's (opens Claude in a new tab)Meta Ad Library page of Kohl's (opens in a new tab)

Longest run

Longest run: 16 days

Still running when last seen Nov 15. Brands rarely keep paying for ads that lose.

Kohl's ads, longest running first

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Winning means kept running: brands rarely keep paying for ads that lose.

41 ads

A studio-shot image displays a collection of six plush toys, each holding a matching children's book. The brand name and tagline appear at the top, while the bottom section highlights the price point and the charitable mission of the products. The background is a clean, off-white studio setting.
Live16 days
Kohl's
A studio-shot image of a perfume bottle shaped like a high-heeled shoe. The bottle is made of translucent red glass with a black top and a gold stiletto heel. The background is a plain, solid white.
Live16 days
Kohl's
This video showcases a variety of holiday-themed pet toys for dogs and cats. The creative alternates between studio-style product shots of the toys and clips of pets playing with them in a cozy, festive home setting. Text overlays appear throughout, highlighting the holiday theme.
Live16 days
Kohl's
A couple in a living room prepares for Thanksgiving hosting by unboxing various home decor items like pillows, throws, and candles. They wear white gloves to handle the items, emphasizing a playful and careful approach to decorating. The video concludes with them relaxing on the couch with mugs, showcasing the items in their home.
Live16 days
Kohl's
A studio-lit product shot of a single black clog shoe, angled to show its side and top. The shoe is set against a plain white background with a soft drop shadow beneath it.
Live16 days
Kohl's
A woman with long brown hair smiles while wearing a black sleeveless slip dress. In the bottom left corner, there is a smaller inset image showing a close-up of the same woman wearing the same dress. The background is plain white.
Live16 days
Kohl's
A creator sits in a car and presents five different gift sets available at Sephora at Kohl's, each priced under $50. She holds up each product individually while text on screen displays the product name and price. The video is a listicle-style recommendation guide for various types of gift recipients.
Live16 days
Kohl's
This video showcases a series of beauty gift sets available at Sephora at Kohl's. The creative cycles through various product bundles, each labeled with its price and a brief benefit, against a purple background with animated sparkles. The ad concludes by highlighting a rewards program that allows customers to earn points from both retailers on every purchase.
Live16 days
Kohl's
This video showcases various Christmas-themed home decor items, including candy-cane-patterned trees, a Santa figurine, LED candles with a remote, and Mickey Mouse-themed ornaments. The footage is presented in a montage style with a consistent festive aesthetic, featuring a snowy border and a recurring text overlay. The ad aims to inspire holiday decorating ideas by highlighting a selection of seasonal products.
Live16 days
Kohl's
A woman with long dark hair smiles at the camera while wearing a simple white slip dress. The image is set against a plain white background. A smaller, cropped version of the same image is displayed in a square box in the bottom left corner.
Live16 days
Kohl's
This video showcases a collection of blue and white patterned dinnerware. The plates and bowls are displayed in various arrangements on a table, including a full stack and a set with food. The brand name appears in a green box in the corner, and the text 'Set the table. Set the tone.' is displayed throughout the video.
Live16 days
Kohl's
A woman in a festive sweater interacts with animated elf characters in a whimsical, miniature holiday-themed world. The scene transitions between various rooms filled with gifts, toys, and beauty products, showcasing the brand's holiday offerings. The creative uses a playful, story-driven approach to highlight the variety of gifts available for the season.
Live16 days
Kohl's
A high-angle, well-lit photograph shows a dark grey enameled cast iron Dutch oven sitting on a wooden cutting board. The pot is placed on a light grey stone countertop next to a wooden spoon, a small plate, and a folded blue napkin. In the background, a small decorative vase with greenery and a white canister are visible, creating a warm kitchen atmosphere.
Live15 days
Kohl's
A creator films herself in a store fitting room, trying on various outfits for different holiday events. She stands in front of a mirror, showcasing each look with text overlays describing the occasion. The video features a series of quick cuts as she models different sweaters, jackets, and skirts.
Live15 days
Kohl's
A studio-shot image of a person wearing a black skirt. The skirt is a simple, solid-colored garment with a slight side slit and a delicate lace trim along the hem. The background is plain white, focusing entirely on the product and how it fits.
Live14 days
Kohl's
A woman in a tan coat and red gloves stands in a hotel lobby with a dark suitcase. Beside her is a luggage cart filled with wrapped gifts, set against a backdrop of red and cream stripes. A bold red text box overlays the scene with a headline about travel.
Live11 days
Kohl's
A static image featuring a neatly made bed with white bedding, pillows, and a folded duvet on the floor. The background is a bright, clean bedroom setting. A graphic overlay in the top right corner displays the brand name and logo with five gold stars, while the overall composition uses a collage-like layout with textured color blocks.
Live11 days
Kohl's
A festive, snowy outdoor scene features three colorful, cube-shaped audio speakers topped with popular children's character figurines. The speakers are arranged on a reflective, icy surface with a blurred winter cabin in the background. A green banner at the bottom contains promotional text regarding a discount for rewards members.
Live8 days
Kohl's
This carousel ad features four cards showcasing various home goods against a snowy, winter-themed background. The first card displays a gift box with a promotional offer printed on its lid. The subsequent cards show a scented candle, Dutch ovens on a ski lift, and a stack of heated blankets, all set in the same snowy environment. A consistent green banner at the bottom of each card reiterates the promotional offer.
Live8 days
Kohl's
This video features a clean, minimalist design with a cream background. Various product images, such as a handbag, watch, coffee maker, and clothing, appear and disappear within the text 'TAKE 30% OFF' or 'TAKE 20% OFF'. The text is large and bold, and the overall aesthetic is organized and promotional.
Live8 days
Kohl's

Studio Shot, on 17 of its 41 ads

Counted over its 41 filed ads

Visual formats

Hooks it opens on

How Kohl's makes its ads

What its ads are built from, by type, counted over the ads we have read.

What Kohl's's ads are built from: who is in frame, the words, the structure, the top format and hook.

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How Kohl's advertises on Facebook and Instagram

The library holds 41 ads from Kohl's in Retail / Marketplace, and 316 running on its Meta pages now. Its most common visual formats are Studio Shot (17 ads), Product Image (16) and Model Shot (7). Its ads most often open on Offer only (6 ads), Aspirational (3) and Relatability (2) hooks. Its ads stay up a median 4 days, 0.3× the Retail / Marketplace median of 14 days.

Brands like Kohl's

Other Retail / Marketplace brands filed in the library.

All Retail / Marketplace ads

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Claude or ChatGPT searches its 41 ads here, reads them and answers with real creatives, each with how long it ran.

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